#BB33E1 is a mid-toned, temperate magenta. On the Color Lab it reads clean and engineered, bold and ownable. It sits well as a supporting tone.
Not just a swatch — here's how #BB33E1 works with other colors. Named schemes with #BB33E1 in its natural role, and a note on why the supporting colors balance it.
Electric Purple sits between cream and a deep berry here, softened by a blush accent and grounded by charcoal.
Electric Purple is the vivid signal in this product UI — on a near-black surface with cool white, a slate grey and a lighter tint of Electric Purple.
Electric Purple is the single accent in this high-contrast editorial system — set on near-white paper against near-black ink, with a warm grey and a desaturated tint of Electric Purple carrying the quiet middle.
Electric Purple glows at the center of this sunset palette, joined by coral and gold, deepened by a plum anchor and cooled with cream.
Electric Purple plays the worn-leather lead, deepened by saddle brown and an oxblood anchor, softened by aged cream and cooled by a muted forest green.
How #BB33E1 actually behaves in design work — read from its OKLCH lightness, chroma and hue, not just its raw numbers. Ten signals to help you decide where this color earns its place.
Not a swatch to memorise — a color to build with. Here is #BB33E1 at work across the surfaces designers actually ship.
:root {
--color-base: #BB33E1;
--color-base-rgb: 187 51 225;
--color-base-oklch: oklch(60.2% 0.255 317.5);
--color-50: #FBF1FE;
--color-100: #F4DBFB;
--color-200: #E7B8F4;
--color-300: #D388E7;
--color-400: #BC5CD6;
--color-500: #9F39BC;
--color-600: #7B338F;
--color-700: #582A65;
--color-800: #3B1F42;
--color-900: #241529;
--color-on-base: #141310;
}
// tailwind.config.js
colors: {
electric-purple: {
50: '#FBF1FE',
100: '#F4DBFB',
200: '#E7B8F4',
300: '#D388E7',
400: '#BC5CD6',
500: '#9F39BC',
600: '#7B338F',
700: '#582A65',
800: '#3B1F42',
900: '#241529',
},
}
$base: #BB33E1; $base-ink: #141310; $base-50: #FBF1FE; $base-100: #F4DBFB; $base-200: #E7B8F4; $base-300: #D388E7; $base-400: #BC5CD6; $base-500: #9F39BC; $base-600: #7B338F; $base-700: #582A65; $base-800: #3B1F42; $base-900: #241529; $base-hover: #9C1DC0; $base-subtle: #E7C8F0;
{
"color": {
"base": {
"value": "#BB33E1",
"type": "color"
},
"onBase": {
"value": "#141310",
"type": "color"
},
"scale": {
"50": {
"value": "#FBF1FE",
"type": "color"
},
"100": {
"value": "#F4DBFB",
"type": "color"
},
"200": {
"value": "#E7B8F4",
"type": "color"
},
"300": {
"value": "#D388E7",
"type": "color"
},
"400": {
"value": "#BC5CD6",
"type": "color"
},
"500": {
"value": "#9F39BC",
"type": "color"
},
"600": {
"value": "#7B338F",
"type": "color"
},
"700": {
"value": "#582A65",
"type": "color"
},
"800": {
"value": "#3B1F42",
"type": "color"
},
"900": {
"value": "#241529",
"type": "color"
}
}
}
}