What color is #BB6717?

#BB6717 is a medium, vivid brown. In RGB it is rgb(187, 103, 23), and in HSL hsl(29, 78%, 41%).

Is #BB6717 accessible as text?

On white, #BB6717 has a contrast ratio of 4.15:1 (fails WCAG AA for body text); on black it is 5.07:1 (passes). For text placed on #BB6717, use black for the best readability.

What is the closest Tailwind color to #BB6717?

The nearest Tailwind CSS token is yellow-700 (#A65F00).

What colors go well with #BB6717?

#BB6717 pairs cleanly with neutrals — cream, taupe, charcoal and cool grays — and with its complementary #176BBA. In UI, a softer accent is often easier to use than the exact complement. Explore the harmonies, shades, tints and ready-made palettes for #BB6717 below.

Is #BB6717 good for buttons?

#BB6717 works well for buttons and highlights, but use black text on #BB6717 — white text only reaches 4.15:1, below the 4.5:1 needed for normal-size labels.

Is #BB6717 the same as CSS chocolate?

No — #BB6717 is not the CSS named color chocolate, but chocolate (#D2691E) is the closest CSS named color.

#BB6717 Color — HEX, RGB, HSL, Palette & Shades

Palettes built on #BB6717

Not just a swatch — here's how #BB6717 works with other colors. Named schemes with #BB6717 in its natural role, and a note on why the supporting colors balance it.

Warm Autumn Interior Dominant · 5 colors

Dominant #BB6717 Secondary #B5651D Accent #747844 Surface #F4ECDD Anchor #3B2A20

This palette keeps Ginger as the dominant warm neutral, balanced by muted terracotta and olive earth tones and grounded by a deep espresso anchor.

Modern Café Dominant · 5 colors

Dominant #BB6717 Anchor #3A2A20 Surface #F0E3D0 Accent #939766 Secondary #3B3833

Ginger anchors this café scheme as the warm mid-tone, lifted by latte cream and a muted sage accent and grounded by espresso brown and a warm charcoal.

Vintage Leather Lead · 5 colors

Lead #BB6717 Secondary #7A4A24 Surface #E9DAC0 Accent #41503B Anchor #5B222B

Ginger plays the worn-leather lead, deepened by saddle brown and an oxblood anchor, softened by aged cream and cooled by a muted forest green.

Berry & Cream Lead · 5 colors

Lead #BB6717 Surface #F3E7D6 Anchor #602033 Accent #E6C2BF Secondary #332B2D

Ginger sits between cream and a deep berry here, softened by a blush accent and grounded by charcoal.

Minimal Editorial Surface · 5 colors

Surface #F7F4EF Accent #BB6717 Secondary #C2A38D Support #9A9186 Ink #17140F

Ginger is the single accent in this high-contrast editorial system — set on near-white paper against near-black ink, with a warm grey and a desaturated tint of Ginger carrying the quiet middle.

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Color Lab

How #BB6717 actually behaves in design work — read from its OKLCH lightness, chroma and hue, not just its raw numbers. Ten signals to help you decide where this color earns its place.

Warmth 90/100

Warm

Reads warm and advancing — inviting, energetic, draws the eye forward.

Softness 46/100

Moderate

Middle-weight — neither delicate nor heavy.

Depth 41/100

Moderate

Mid depth — usable as an accent or a muted ground.

Naturalness 98/100

Very high

Organic, earthy character — at home in wellness, food and craft brands.

Vintage feel 69/100

High

Faded, nostalgic quality — editorial, heritage and retro work.

Luxury 47/100

Moderate

Understated — leans refined without going austere.

Brand distinctiveness 37/100

Low

Recognisable but shares space with nearby hues.

UI accent fit 92/100

Very high

Strong interactive accent — visible and can carry a legible label.

Surface fit 20/100

Low

Too saturated or mid-toned for big areas — keep it to accents.

Print safety 84/100

Very high

Reproduces faithfully in CMYK — safe for packaging and print.

Pairs with #BB6717

For UI

For branding

For interior

For fashion

People also use #BB6717 with

Crimson Peridot Denim Blue Greige Taupe

UI roles & guardrails

Primary action Too mid-tone for a filled button — darken for the fill. AA Large

Body text Do not use for body copy on light surfaces. Avoid

Large display Fine for headings 24px+ on white. Pass

Background Pair with #141310 text at 4.5:1. Use

Subtle surface Use #F2E0D0 for cards and hover fills. Tint 80

Avoid beside #BA9C17 — the hue gap is too small to read as intentional. Clash

In real applications

Not a swatch to memorise — a color to build with. Here is #BB6717 at work across the surfaces designers actually ship.

Website / UI

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Dashboard

Revenue

$48.2k ▲ 12%

Brand

AVELINE

Studio

Poster

Nov 14 · 8PM

NIGHT
MARKET

Packaging

BLOOM

Botanical Wash

250 ml

Interior

Every model

Export

:root {
  --color-base: #BB6717;
  --color-base-rgb: 187 103 23;
  --color-base-oklch: oklch(59.9% 0.137 57.1);
  --color-50: #FEF7F1;
  --color-100: #FBEADA;
  --color-200: #F6D5B6;
  --color-300: #EAB685;
  --color-400: #DA9758;
  --color-500: #BF7836;
  --color-600: #915F30;
  --color-700: #674628;
  --color-800: #43301E;
  --color-900: #291E14;
  --color-on-base: #141310;
}

// tailwind.config.js
colors: {
  ginger: {
    50: '#FEF7F1',
    100: '#FBEADA',
    200: '#F6D5B6',
    300: '#EAB685',
    400: '#DA9758',
    500: '#BF7836',
    600: '#915F30',
    700: '#674628',
    800: '#43301E',
    900: '#291E14',
  },
}

$base: #BB6717;
$base-ink: #141310;
$base-50: #FEF7F1;
$base-100: #FBEADA;
$base-200: #F6D5B6;
$base-300: #EAB685;
$base-400: #DA9758;
$base-500: #BF7836;
$base-600: #915F30;
$base-700: #674628;
$base-800: #43301E;
$base-900: #291E14;
$base-hover: #955112;
$base-subtle: #EDD1B7;

{
    "color": {
        "base": {
            "value": "#BB6717",
            "type": "color"
        },
        "onBase": {
            "value": "#141310",
            "type": "color"
        },
        "scale": {
            "50": {
                "value": "#FEF7F1",
                "type": "color"
            },
            "100": {
                "value": "#FBEADA",
                "type": "color"
            },
            "200": {
                "value": "#F6D5B6",
                "type": "color"
            },
            "300": {
                "value": "#EAB685",
                "type": "color"
            },
            "400": {
                "value": "#DA9758",
                "type": "color"
            },
            "500": {
                "value": "#BF7836",
                "type": "color"
            },
            "600": {
                "value": "#915F30",
                "type": "color"
            },
            "700": {
                "value": "#674628",
                "type": "color"
            },
            "800": {
                "value": "#43301E",
                "type": "color"
            },
            "900": {
                "value": "#291E14",
                "type": "color"
            }
        }
    }
}

Palettes built on #BB6717

Color Lab

Pairs with #BB6717

UI roles & guardrails

In real applications

Scales

Every model

Export