Nearest named color: Rose Gold
#BB729D
#BB729D
Nearest named
Rose Gold
Family
Pink
Lightness
64.4%
Chroma
0.107
Hue angle
344.3°
Temperature
Warm
Contrast on white
3.50:1 · AA Large
Contrast on black
5.31:1 · AA
Web-safe
#CC6699
CSS oklch()
64% 0.11 344

#BB729D is a mid-toned, warm rose. On the Color Lab it reads clean and engineered, with a faded, vintage edge. It carries a legible label as a UI accent and reproduces cleanly in print.

Palettes built on #BB729D

Not just a swatch — here's how #BB729D works with other colors. Named schemes with #BB729D in its natural role, and a note on why the supporting colors balance it.

Warm Autumn Interior Dominant · 5 colors

This palette keeps Rose Gold as the dominant warm neutral, balanced by muted terracotta and olive earth tones and grounded by a deep espresso anchor.

Modern Café Dominant · 5 colors

Rose Gold anchors this café scheme as the warm mid-tone, lifted by latte cream and a muted sage accent and grounded by espresso brown and a warm charcoal.

Coastal Morning Lead · 5 colors

Rose Gold opens this coastal palette with sea-glass and warm sand alongside it, grounded by driftwood grey and a deep-navy anchor.

Berry & Cream Lead · 5 colors

Rose Gold sits between cream and a deep berry here, softened by a blush accent and grounded by charcoal.

Minimal Editorial Surface · 5 colors

Rose Gold is the single accent in this high-contrast editorial system — set on near-white paper against near-black ink, with a warm grey and a desaturated tint of Rose Gold carrying the quiet middle.

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Color Lab

How #BB729D actually behaves in design work — read from its OKLCH lightness, chroma and hue, not just its raw numbers. Ten signals to help you decide where this color earns its place.

Warmth 63/100
Warm
Reads warm and advancing — inviting, energetic, draws the eye forward.
Softness 53/100
Moderate
Middle-weight — neither delicate nor heavy.
Depth 36/100
Low
Mid depth — usable as an accent or a muted ground.
Naturalness 11/100
Very low
Reads engineered rather than organic — synthetic, digital.
Vintage feel 68/100
High
Faded, nostalgic quality — editorial, heritage and retro work.
Luxury 44/100
Moderate
Understated — leans refined without going austere.
Brand distinctiveness 41/100
Moderate
Recognisable but shares space with nearby hues.
UI accent fit 76/100
High
Strong interactive accent — visible and can carry a legible label.
Surface fit 34/100
Low
Usable as a tinted surface in measured doses.
Print safety 88/100
Very high
Reproduces faithfully in CMYK — safe for packaging and print.

Pairs with #BB729D

For UI
For branding
For interior
For fashion
People also use #BB729D with

UI roles & guardrails

Primary action Safe as a filled button with near-black label. AA
Body text Do not use for body copy on light surfaces. Avoid
Large display Fine for headings 24px+ on white. Pass
Background Pair with #141310 text at 5.3:1. Use
Subtle surface Use #EFE5EB for cards and hover fills. Tint 80
Avoid beside #BB7284 — the hue gap is too small to read as intentional. Clash

In real applications

Not a swatch to memorise — a color to build with. Here is #BB729D at work across the surfaces designers actually ship.

Website / UI
Northwind Sign up
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Dashboard
Revenue
$48.2k ▲ 12%
Brand
AVELINE
Studio
Poster
Nov 14 · 8PM
NIGHT
MARKET
Packaging
BLOOM
Botanical Wash
250 ml
Interior

Scales

ShadesBase darkened in 10% steps
TintsBase lifted toward white
TonesSaturation removed, lightness held
Monochromatic scaleDesign-system ready, 50–900

Every model

Export

:root {
  --color-base: #BB729D;
  --color-base-rgb: 187 114 157;
  --color-base-oklch: oklch(64.4% 0.107 344.3);
  --color-50: #FAF4F8;
  --color-100: #F2E3EC;
  --color-200: #E4C8D9;
  --color-300: #CEA1BB;
  --color-400: #B67C9E;
  --color-500: #995C80;
  --color-600: #774B65;
  --color-700: #56394A;
  --color-800: #392832;
  --color-900: #231A1F;
  --color-on-base: #141310;
}