What color is #BB77A7?

#BB77A7 is a medium, muted magenta. In RGB it is rgb(187, 119, 167), and in HSL hsl(318, 33%, 60%).

Is #BB77A7 accessible as text?

On white, #BB77A7 has a contrast ratio of 3.33:1 (fails WCAG AA for body text); on black it is 6.31:1 (passes). For text placed on #BB77A7, use black for the best readability.

What is the closest Tailwind color to #BB77A7?

The nearest Tailwind CSS token is mauve-400 (#A89EA9).

What colors go well with #BB77A7?

#BB77A7 pairs cleanly with neutrals — cream, taupe, charcoal and cool grays — and with its complementary #77BB8C. In UI, a softer accent is often easier to use than the exact complement. Explore the harmonies, shades, tints and ready-made palettes for #BB77A7 below.

Is #BB77A7 good for buttons?

#BB77A7 works well for buttons and highlights, but use black text on #BB77A7 — white text only reaches 3.33:1, below the 4.5:1 needed for normal-size labels.

Is #BB77A7 the same as CSS palevioletred?

No — #BB77A7 is not the CSS named color palevioletred, but palevioletred (#DB7093) is the closest CSS named color.

#BB77A7 Color — HEX, RGB, HSL, Palette & Shades

Palettes built on #BB77A7

Not just a swatch — here's how #BB77A7 works with other colors. Named schemes with #BB77A7 in its natural role, and a note on why the supporting colors balance it.

Warm Autumn Interior Dominant · 5 colors

Dominant #BB77A7 Secondary #BA6032 Accent #7D7540 Surface #F5EBDD Anchor #3C2922

This palette keeps Pale Violet Red as the dominant warm neutral, balanced by muted terracotta and olive earth tones and grounded by a deep espresso anchor.

Modern Café Dominant · 5 colors

Dominant #BB77A7 Anchor #3B2922 Surface #F2E2D1 Accent #9C9462 Secondary #3C3833

Pale Violet Red anchors this café scheme as the warm mid-tone, lifted by latte cream and a muted sage accent and grounded by espresso brown and a warm charcoal.

Coastal Morning Lead · 5 colors

Lead #BB77A7 Accent #A5C3C6 Surface #E8D6BF Secondary #9AA0A1 Anchor #25324B

Pale Violet Red opens this coastal palette with sea-glass and warm sand alongside it, grounded by driftwood grey and a deep-navy anchor.

Berry & Cream Lead · 5 colors

Lead #BB77A7 Surface #F4E6D7 Anchor #5D203C Accent #E6C2C5 Secondary #332B2E

Pale Violet Red sits between cream and a deep berry here, softened by a blush accent and grounded by charcoal.

Minimal Editorial Surface · 5 colors

Surface #F7F4EF Accent #BB77A7 Secondary #CDB4C5 Support #9C9087 Ink #18140F

Pale Violet Red is the single accent in this high-contrast editorial system — set on near-white paper against near-black ink, with a warm grey and a desaturated tint of Pale Violet Red carrying the quiet middle.

Build a working theme in the generator →

Color Lab

How #BB77A7 actually behaves in design work — read from its OKLCH lightness, chroma and hue, not just its raw numbers. Ten signals to help you decide where this color earns its place.

Warmth 60/100

Neutral

Balanced temperature — flexible, sits between warm and cool schemes.

Softness 54/100

Moderate

Middle-weight — neither delicate nor heavy.

Depth 34/100

Low

Mid depth — usable as an accent or a muted ground.

Naturalness 7/100

Very low

Reads engineered rather than organic — synthetic, digital.

Vintage feel 66/100

High

Faded, nostalgic quality — editorial, heritage and retro work.

Luxury 42/100

Moderate

Understated — leans refined without going austere.

Brand distinctiveness 41/100

Moderate

Recognisable but shares space with nearby hues.

UI accent fit 72/100

High

Strong interactive accent — visible and can carry a legible label.

Surface fit 35/100

Low

Usable as a tinted surface in measured doses.

Print safety 88/100

Very high

Reproduces faithfully in CMYK — safe for packaging and print.

Pairs with #BB77A7

For UI

For branding

For interior

For fashion

People also use #BB77A7 with

Wisteria Rose Gold Dark Sea Green Gainsboro Eggplant

UI roles & guardrails

Primary action Safe as a filled button with near-black label. AA

Body text Do not use for body copy on light surfaces. Avoid

Large display Fine for headings 24px+ on white. Pass

Background Pair with #141310 text at 5.6:1. Use

Subtle surface Use #EFE6ED for cards and hover fills. Tint 80

Avoid beside #BB7790 — the hue gap is too small to read as intentional. Clash

In real applications

Not a swatch to memorise — a color to build with. Here is #BB77A7 at work across the surfaces designers actually ship.

Website / UI

Northwind Sign up

Build faster.

A working theme, generated in seconds.

Dashboard

Revenue

$48.2k ▲ 12%

Brand

AVELINE

Studio

Poster

Nov 14 · 8PM

NIGHT
MARKET

Packaging

BLOOM

Botanical Wash

250 ml

Interior

Every model

Export

:root {
  --color-base: #BB77A7;
  --color-base-rgb: 187 119 167;
  --color-base-oklch: oklch(65.6% 0.105 338.4);
  --color-50: #FAF5F8;
  --color-100: #F2E3ED;
  --color-200: #E4C9DC;
  --color-300: #CDA2C0;
  --color-400: #B47EA4;
  --color-500: #975D86;
  --color-600: #754C69;
  --color-700: #553A4D;
  --color-800: #382934;
  --color-900: #231A20;
  --color-on-base: #141310;
}

// tailwind.config.js
colors: {
  pale-violet-red: {
    50: '#FAF5F8',
    100: '#F2E3ED',
    200: '#E4C9DC',
    300: '#CDA2C0',
    400: '#B47EA4',
    500: '#975D86',
    600: '#754C69',
    700: '#553A4D',
    800: '#382934',
    900: '#231A20',
  },
}

$base: #BB77A7;
$base-ink: #141310;
$base-50: #FAF5F8;
$base-100: #F2E3ED;
$base-200: #E4C9DC;
$base-300: #CDA2C0;
$base-400: #B47EA4;
$base-500: #975D86;
$base-600: #754C69;
$base-700: #553A4D;
$base-800: #382934;
$base-900: #231A20;
$base-hover: #A3528B;
$base-subtle: #E8D9E3;

{
    "color": {
        "base": {
            "value": "#BB77A7",
            "type": "color"
        },
        "onBase": {
            "value": "#141310",
            "type": "color"
        },
        "scale": {
            "50": {
                "value": "#FAF5F8",
                "type": "color"
            },
            "100": {
                "value": "#F2E3ED",
                "type": "color"
            },
            "200": {
                "value": "#E4C9DC",
                "type": "color"
            },
            "300": {
                "value": "#CDA2C0",
                "type": "color"
            },
            "400": {
                "value": "#B47EA4",
                "type": "color"
            },
            "500": {
                "value": "#975D86",
                "type": "color"
            },
            "600": {
                "value": "#754C69",
                "type": "color"
            },
            "700": {
                "value": "#553A4D",
                "type": "color"
            },
            "800": {
                "value": "#382934",
                "type": "color"
            },
            "900": {
                "value": "#231A20",
                "type": "color"
            }
        }
    }
}

Palettes built on #BB77A7

Color Lab

Pairs with #BB77A7

UI roles & guardrails

In real applications

Scales

Every model

Export