#BC2F46 is a mid-toned, warm red-orange. It carries a legible label as a UI accent and reproduces cleanly in print.
Not just a swatch — here's how #BC2F46 works with other colors. Named schemes with #BC2F46 in its natural role, and a note on why the supporting colors balance it.
Viva Magenta anchors this café scheme as the warm mid-tone, lifted by latte cream and a muted sage accent and grounded by espresso brown and a warm charcoal.
Viva Magenta plays the worn-leather lead, deepened by saddle brown and an oxblood anchor, softened by aged cream and cooled by a muted forest green.
This palette keeps Viva Magenta as the dominant warm neutral, balanced by muted terracotta and olive earth tones and grounded by a deep espresso anchor.
Viva Magenta sits between cream and a deep berry here, softened by a blush accent and grounded by charcoal.
Viva Magenta is the single accent in this high-contrast editorial system — set on near-white paper against near-black ink, with a warm grey and a desaturated tint of Viva Magenta carrying the quiet middle.
How #BC2F46 actually behaves in design work — read from its OKLCH lightness, chroma and hue, not just its raw numbers. Ten signals to help you decide where this color earns its place.
Not a swatch to memorise — a color to build with. Here is #BC2F46 at work across the surfaces designers actually ship.
:root {
--color-base: #BC2F46;
--color-base-rgb: 188 47 70;
--color-base-oklch: oklch(53.1% 0.176 16.8);
--color-50: #FCF2F4;
--color-100: #F8DEE2;
--color-200: #EFBEC6;
--color-300: #DE919E;
--color-400: #CB6778;
--color-500: #AF4657;
--color-600: #863C48;
--color-700: #602F37;
--color-800: #3F2227;
--color-900: #271619;
--color-on-base: #FFFFFF;
}
// tailwind.config.js
colors: {
viva-magenta: {
50: '#FCF2F4',
100: '#F8DEE2',
200: '#EFBEC6',
300: '#DE919E',
400: '#CB6778',
500: '#AF4657',
600: '#863C48',
700: '#602F37',
800: '#3F2227',
900: '#271619',
},
}
$base: #BC2F46; $base-ink: #FFFFFF; $base-50: #FCF2F4; $base-100: #F8DEE2; $base-200: #EFBEC6; $base-300: #DE919E; $base-400: #CB6778; $base-500: #AF4657; $base-600: #863C48; $base-700: #602F37; $base-800: #3F2227; $base-900: #271619; $base-hover: #962638; $base-subtle: #E9C3C9;
{
"color": {
"base": {
"value": "#BC2F46",
"type": "color"
},
"onBase": {
"value": "#FFFFFF",
"type": "color"
},
"scale": {
"50": {
"value": "#FCF2F4",
"type": "color"
},
"100": {
"value": "#F8DEE2",
"type": "color"
},
"200": {
"value": "#EFBEC6",
"type": "color"
},
"300": {
"value": "#DE919E",
"type": "color"
},
"400": {
"value": "#CB6778",
"type": "color"
},
"500": {
"value": "#AF4657",
"type": "color"
},
"600": {
"value": "#863C48",
"type": "color"
},
"700": {
"value": "#602F37",
"type": "color"
},
"800": {
"value": "#3F2227",
"type": "color"
},
"900": {
"value": "#271619",
"type": "color"
}
}
}
}