What color is #BD39DA?

#BD39DA is a medium purple. In RGB it is rgb(189, 57, 218), and in HSL hsl(289, 69%, 54%).

Is #BD39DA accessible as text?

On white, #BD39DA has a contrast ratio of 4.41:1 (fails WCAG AA for body text); on black it is 4.76:1 (passes). For text placed on #BD39DA, use black for the best readability.

What is the closest Tailwind color to #BD39DA?

The nearest Tailwind CSS token is fuchsia-600 (#C800DE).

What colors go well with #BD39DA?

#BD39DA pairs cleanly with neutrals — cream, taupe, charcoal and cool grays — and with its complementary #56DB39. In UI, a softer accent is often easier to use than the exact complement. Explore the harmonies, shades, tints and ready-made palettes for #BD39DA below.

Is #BD39DA good for buttons?

#BD39DA works well for buttons and highlights, but use black text on #BD39DA — white text only reaches 4.41:1, below the 4.5:1 needed for normal-size labels.

Is #BD39DA the same as CSS mediumorchid?

No — #BD39DA is not the CSS named color mediumorchid, but mediumorchid (#BA55D3) is the closest CSS named color.

#BD39DA Color — HEX, RGB, HSL, Palette & Shades

Palettes built on #BD39DA

Not just a swatch — here's how #BD39DA works with other colors. Named schemes with #BD39DA in its natural role, and a note on why the supporting colors balance it.

Berry & Cream Lead · 5 colors

Lead #BD39DA Surface #F5E6D7 Anchor #5D203E Accent #E5C2C6 Secondary #332B2E

Medium Orchid sits between cream and a deep berry here, softened by a blush accent and grounded by charcoal.

Tech Product Signal · 5 colors

Signal #BD39DA Surface #14161A Highlight #F4F6F8 Secondary #5C6573 Accent #E06EFA

Medium Orchid is the vivid signal in this product UI — on a near-black surface with cool white, a slate grey and a lighter tint of Medium Orchid.

Minimal Editorial Surface · 5 colors

Surface #F8F4EF Accent #BD39DA Secondary #C59BCF Support #9C9087 Ink #18140F

Medium Orchid is the single accent in this high-contrast editorial system — set on near-white paper against near-black ink, with a warm grey and a desaturated tint of Medium Orchid carrying the quiet middle.

Sunset Warmth Glow · 5 colors

Glow #BD39DA Secondary #E86B66 Accent #F29644 Anchor #593A55 Surface #F6E8D7

Medium Orchid glows at the center of this sunset palette, joined by coral and gold, deepened by a plum anchor and cooled with cream.

Vintage Leather Lead · 5 colors

Lead #BD39DA Secondary #7E462F Surface #ECD8C1 Accent #345249 Anchor #592235

Medium Orchid plays the worn-leather lead, deepened by saddle brown and an oxblood anchor, softened by aged cream and cooled by a muted forest green.

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Color Lab

How #BD39DA actually behaves in design work — read from its OKLCH lightness, chroma and hue, not just its raw numbers. Ten signals to help you decide where this color earns its place.

Warmth 50/100

Neutral

Balanced temperature — flexible, sits between warm and cool schemes.

Softness 32/100

Low

Middle-weight — neither delicate nor heavy.

Depth 44/100

Moderate

Mid depth — usable as an accent or a muted ground.

Naturalness 0/100

Very low

Reads engineered rather than organic — synthetic, digital.

Vintage feel 12/100

Very low

Clean and current — no dusty, aged cast.

Luxury 40/100

Low

Understated — leans refined without going austere.

Brand distinctiveness 94/100

Very high

Bold and ownable — memorable as a primary brand color.

UI accent fit 59/100

Moderate

Workable accent with care around contrast.

Surface fit 17/100

Very low

Too saturated or mid-toned for big areas — keep it to accents.

Print safety 72/100

High

Reproduces faithfully in CMYK — safe for packaging and print.

Pairs with #BD39DA

For UI

For branding

For interior

For fashion

People also use #BD39DA with

Medium Slate Blue Mulberry Malachite Gainsboro Eggplant

UI roles & guardrails

Primary action Too mid-tone for a filled button — darken for the fill. AA Large

Body text Do not use for body copy on light surfaces. Avoid

Large display Fine for headings 24px+ on white. Pass

Background Pair with white text at 4.4:1. Use

Subtle surface Use #EFDCF3 for cards and hover fills. Tint 80

Avoid beside #DB39C2 — the hue gap is too small to read as intentional. Clash

In real applications

Not a swatch to memorise — a color to build with. Here is #BD39DA at work across the surfaces designers actually ship.

Website / UI

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Dashboard

Revenue

$48.2k ▲ 12%

Brand

AVELINE

Studio

Poster

Nov 14 · 8PM

NIGHT
MARKET

Packaging

BLOOM

Botanical Wash

250 ml

Interior

Every model

Export

:root {
  --color-base: #BD39DA;
  --color-base-rgb: 189 57 218;
  --color-base-oklch: oklch(60.5% 0.245 319.6);
  --color-50: #FBF2FD;
  --color-100: #F4DCF9;
  --color-200: #E8BAF2;
  --color-300: #D48BE4;
  --color-400: #BD60D2;
  --color-500: #A13EB7;
  --color-600: #7C368C;
  --color-700: #592C63;
  --color-800: #3B2041;
  --color-900: #251528;
  --color-on-base: #141310;
}

// tailwind.config.js
colors: {
  medium-orchid: {
    50: '#FBF2FD',
    100: '#F4DCF9',
    200: '#E8BAF2',
    300: '#D48BE4',
    400: '#BD60D2',
    500: '#A13EB7',
    600: '#7C368C',
    700: '#592C63',
    800: '#3B2041',
    900: '#251528',
  },
}

$base: #BD39DA;
$base-ink: #141310;
$base-50: #FBF2FD;
$base-100: #F4DCF9;
$base-200: #E8BAF2;
$base-300: #D48BE4;
$base-400: #BD60D2;
$base-500: #A13EB7;
$base-600: #7C368C;
$base-700: #592C63;
$base-800: #3B2041;
$base-900: #251528;
$base-hover: #9E22BA;
$base-subtle: #E7C9EE;

{
    "color": {
        "base": {
            "value": "#BD39DA",
            "type": "color"
        },
        "onBase": {
            "value": "#141310",
            "type": "color"
        },
        "scale": {
            "50": {
                "value": "#FBF2FD",
                "type": "color"
            },
            "100": {
                "value": "#F4DCF9",
                "type": "color"
            },
            "200": {
                "value": "#E8BAF2",
                "type": "color"
            },
            "300": {
                "value": "#D48BE4",
                "type": "color"
            },
            "400": {
                "value": "#BD60D2",
                "type": "color"
            },
            "500": {
                "value": "#A13EB7",
                "type": "color"
            },
            "600": {
                "value": "#7C368C",
                "type": "color"
            },
            "700": {
                "value": "#592C63",
                "type": "color"
            },
            "800": {
                "value": "#3B2041",
                "type": "color"
            },
            "900": {
                "value": "#251528",
                "type": "color"
            }
        }
    }
}

Palettes built on #BD39DA

Color Lab

Pairs with #BD39DA

UI roles & guardrails

In real applications

Scales

Every model

Export