What color is #BD403D?

#BD403D is a medium red. In RGB it is rgb(189, 64, 61), and in HSL hsl(1, 51%, 49%).

Is #BD403D accessible as text?

On white, #BD403D has a contrast ratio of 5.30:1 (passes WCAG AA for body text); on black it is 3.96:1 (fails). For text placed on #BD403D, use white for the best readability.

What is the closest Tailwind color to #BD403D?

The nearest Tailwind CSS token is orange-700 (#CA3500).

What colors go well with #BD403D?

#BD403D pairs cleanly with neutrals — cream, taupe, charcoal and cool grays — and with its complementary #3DBBBD. In UI, a softer accent is often easier to use than the exact complement. Explore the harmonies, shades, tints and ready-made palettes for #BD403D below.

Is #BD403D good for buttons?

#BD403D works well for buttons and highlights, but use white text on #BD403D — black text only reaches 3.96:1, below the 4.5:1 needed for normal-size labels.

Is #BD403D the same as CSS firebrick?

No — #BD403D is not the CSS named color firebrick, but firebrick (#B22222) is the closest CSS named color by perceptual color distance — it sits in a different color family, so treat it as a rough reference, not a match.

#BD403D Color — HEX, RGB, HSL, Palette & Shades

Palettes built on #BD403D

Not just a swatch — here's how #BD403D works with other colors. Named schemes with #BD403D in its natural role, and a note on why the supporting colors balance it.

Warm Autumn Interior Dominant · 5 colors

Dominant #BD403D Secondary #B76326 Accent #787742 Surface #F4EBDD Anchor #3B2A21

This palette keeps Brick Red as the dominant warm neutral, balanced by muted terracotta and olive earth tones and grounded by a deep espresso anchor.

Modern Café Dominant · 5 colors

Dominant #BD403D Anchor #3A2A21 Surface #F0E2D0 Accent #969664 Secondary #3C3833

Brick Red anchors this café scheme as the warm mid-tone, lifted by latte cream and a muted sage accent and grounded by espresso brown and a warm charcoal.

Vintage Leather Lead · 5 colors

Lead #BD403D Secondary #7B4927 Surface #EAD9C0 Accent #43503A Anchor #5A222E

Brick Red plays the worn-leather lead, deepened by saddle brown and an oxblood anchor, softened by aged cream and cooled by a muted forest green.

Berry & Cream Lead · 5 colors

Lead #BD403D Surface #F3E6D6 Anchor #5F2037 Accent #E6C2C2 Secondary #332B2E

Brick Red sits between cream and a deep berry here, softened by a blush accent and grounded by charcoal.

Minimal Editorial Surface · 5 colors

Surface #F7F4EF Accent #BD403D Secondary #BC8E89 Support #9B9186 Ink #17140F

Brick Red is the single accent in this high-contrast editorial system — set on near-white paper against near-black ink, with a warm grey and a desaturated tint of Brick Red carrying the quiet middle.

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Color Lab

How #BD403D actually behaves in design work — read from its OKLCH lightness, chroma and hue, not just its raw numbers. Ten signals to help you decide where this color earns its place.

Warmth 94/100

Warm

Reads warm and advancing — inviting, energetic, draws the eye forward.

Softness 39/100

Low

Middle-weight — neither delicate nor heavy.

Depth 47/100

Moderate

Mid depth — usable as an accent or a muted ground.

Naturalness 64/100

High

Organic, earthy character — at home in wellness, food and craft brands.

Vintage feel 60/100

Moderate

Faded, nostalgic quality — editorial, heritage and retro work.

Luxury 50/100

Moderate

Understated — leans refined without going austere.

Brand distinctiveness 44/100

Moderate

Recognisable but shares space with nearby hues.

UI accent fit 98/100

Very high

Strong interactive accent — visible and can carry a legible label.

Surface fit 12/100

Very low

Too saturated or mid-toned for big areas — keep it to accents.

Print safety 82/100

Very high

Reproduces faithfully in CMYK — safe for packaging and print.

Pairs with #BD403D

For UI

For branding

For interior

For fashion

People also use #BD403D with

Mulberry Peru Tiffany Blue Gainsboro Espresso

UI roles & guardrails

Primary action Safe as a filled button with white label. AA

Body text Passes on white at 16px and above. Pass

Large display Fine for headings 24px+ on white. Pass

Background Pair with white text at 5.3:1. Use

Subtle surface Use #EFDCDB for cards and hover fills. Tint 80

Avoid beside #BD6A3D — the hue gap is too small to read as intentional. Clash

In real applications

Not a swatch to memorise — a color to build with. Here is #BD403D at work across the surfaces designers actually ship.

Website / UI

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A working theme, generated in seconds.

Dashboard

Revenue

$48.2k ▲ 12%

Brand

AVELINE

Studio

Poster

Nov 14 · 8PM

NIGHT
MARKET

Packaging

BLOOM

Botanical Wash

250 ml

Interior

Every model

Export

:root {
  --color-base: #BD403D;
  --color-base-rgb: 189 64 61;
  --color-base-oklch: oklch(54.8% 0.161 25.4);
  --color-50: #FCF3F3;
  --color-100: #F6E0E0;
  --color-200: #EBC2C1;
  --color-300: #D99897;
  --color-400: #C3706F;
  --color-500: #A74F4E;
  --color-600: #814241;
  --color-700: #5C3333;
  --color-800: #3D2524;
  --color-900: #261818;
  --color-on-base: #FFFFFF;
}

// tailwind.config.js
colors: {
  brick-red: {
    50: '#FCF3F3',
    100: '#F6E0E0',
    200: '#EBC2C1',
    300: '#D99897',
    400: '#C3706F',
    500: '#A74F4E',
    600: '#814241',
    700: '#5C3333',
    800: '#3D2524',
    900: '#261818',
  },
}

$base: #BD403D;
$base-ink: #FFFFFF;
$base-50: #FCF3F3;
$base-100: #F6E0E0;
$base-200: #EBC2C1;
$base-300: #D99897;
$base-400: #C3706F;
$base-500: #A74F4E;
$base-600: #814241;
$base-700: #5C3333;
$base-800: #3D2524;
$base-900: #261818;
$base-hover: #973331;
$base-subtle: #E7C9C9;

{
    "color": {
        "base": {
            "value": "#BD403D",
            "type": "color"
        },
        "onBase": {
            "value": "#FFFFFF",
            "type": "color"
        },
        "scale": {
            "50": {
                "value": "#FCF3F3",
                "type": "color"
            },
            "100": {
                "value": "#F6E0E0",
                "type": "color"
            },
            "200": {
                "value": "#EBC2C1",
                "type": "color"
            },
            "300": {
                "value": "#D99897",
                "type": "color"
            },
            "400": {
                "value": "#C3706F",
                "type": "color"
            },
            "500": {
                "value": "#A74F4E",
                "type": "color"
            },
            "600": {
                "value": "#814241",
                "type": "color"
            },
            "700": {
                "value": "#5C3333",
                "type": "color"
            },
            "800": {
                "value": "#3D2524",
                "type": "color"
            },
            "900": {
                "value": "#261818",
                "type": "color"
            }
        }
    }
}

Palettes built on #BD403D

Color Lab

Pairs with #BD403D

UI roles & guardrails

In real applications

Scales

Every model

Export