#BD7FBB is a mid-toned, temperate pink. On the Color Lab it reads clean and engineered, with a faded, vintage edge. It carries a legible label as a UI accent and reproduces cleanly in print.
Not just a swatch — here's how #BD7FBB works with other colors. Named schemes with #BD7FBB in its natural role, and a note on why the supporting colors balance it.
Puce opens this coastal palette with sea-glass and warm sand alongside it, grounded by driftwood grey and a deep-navy anchor.
Puce sits between cream and a deep berry here, softened by a blush accent and grounded by charcoal.
Puce sets a calm, sun-bleached base here, wrapped in bone and paper off-whites and a soft greige, with a single ink accent for wabi-sabi restraint.
Puce is the single accent in this high-contrast editorial system — set on near-white paper against near-black ink, with a warm grey and a desaturated tint of Puce carrying the quiet middle.
Puce is the vivid signal in this product UI — on a near-black surface with cool white, a slate grey and a lighter tint of Puce.
How #BD7FBB actually behaves in design work — read from its OKLCH lightness, chroma and hue, not just its raw numbers. Ten signals to help you decide where this color earns its place.
Not a swatch to memorise — a color to build with. Here is #BD7FBB at work across the surfaces designers actually ship.
:root {
--color-base: #BD7FBB;
--color-base-rgb: 189 127 187;
--color-base-oklch: oklch(68.0% 0.111 327.8);
--color-50: #FAF5FA;
--color-100: #F2E4F1;
--color-200: #E3C9E2;
--color-300: #CCA3CB;
--color-400: #B37FB2;
--color-500: #975E95;
--color-600: #754D73;
--color-700: #543A53;
--color-800: #382938;
--color-900: #231A23;
--color-on-base: #141310;
}
// tailwind.config.js
colors: {
puce: {
50: '#FAF5FA',
100: '#F2E4F1',
200: '#E3C9E2',
300: '#CCA3CB',
400: '#B37FB2',
500: '#975E95',
600: '#754D73',
700: '#543A53',
800: '#382938',
900: '#231A23',
},
}
$base: #BD7FBB; $base-ink: #141310; $base-50: #FAF5FA; $base-100: #F2E4F1; $base-200: #E3C9E2; $base-300: #CCA3CB; $base-400: #B37FB2; $base-500: #975E95; $base-600: #754D73; $base-700: #543A53; $base-800: #382938; $base-900: #231A23; $base-hover: #A756A4; $base-subtle: #E9DBE9;
{
"color": {
"base": {
"value": "#BD7FBB",
"type": "color"
},
"onBase": {
"value": "#141310",
"type": "color"
},
"scale": {
"50": {
"value": "#FAF5FA",
"type": "color"
},
"100": {
"value": "#F2E4F1",
"type": "color"
},
"200": {
"value": "#E3C9E2",
"type": "color"
},
"300": {
"value": "#CCA3CB",
"type": "color"
},
"400": {
"value": "#B37FB2",
"type": "color"
},
"500": {
"value": "#975E95",
"type": "color"
},
"600": {
"value": "#754D73",
"type": "color"
},
"700": {
"value": "#543A53",
"type": "color"
},
"800": {
"value": "#382938",
"type": "color"
},
"900": {
"value": "#231A23",
"type": "color"
}
}
}
}