#BE314F is a mid-toned, warm red-orange. It carries a legible label as a UI accent and reproduces cleanly in print.
Not just a swatch — here's how #BE314F works with other colors. Named schemes with #BE314F in its natural role, and a note on why the supporting colors balance it.
Viva Magenta anchors this café scheme as the warm mid-tone, lifted by latte cream and a muted sage accent and grounded by espresso brown and a warm charcoal.
Viva Magenta plays the worn-leather lead, deepened by saddle brown and an oxblood anchor, softened by aged cream and cooled by a muted forest green.
This palette keeps Viva Magenta as the dominant warm neutral, balanced by muted terracotta and olive earth tones and grounded by a deep espresso anchor.
Viva Magenta sits between cream and a deep berry here, softened by a blush accent and grounded by charcoal.
Viva Magenta is the single accent in this high-contrast editorial system — set on near-white paper against near-black ink, with a warm grey and a desaturated tint of Viva Magenta carrying the quiet middle.
How #BE314F actually behaves in design work — read from its OKLCH lightness, chroma and hue, not just its raw numbers. Ten signals to help you decide where this color earns its place.
Not a swatch to memorise — a color to build with. Here is #BE314F at work across the surfaces designers actually ship.
:root {
--color-base: #BE314F;
--color-base-rgb: 190 49 79;
--color-base-oklch: oklch(53.8% 0.177 13.5);
--color-50: #FCF2F5;
--color-100: #F7DEE3;
--color-200: #EEBEC9;
--color-300: #DE92A2;
--color-400: #CA687D;
--color-500: #AE465D;
--color-600: #863C4C;
--color-700: #5F303A;
--color-800: #3F2228;
--color-900: #27171A;
--color-on-base: #FFFFFF;
}
// tailwind.config.js
colors: {
viva-magenta: {
50: '#FCF2F5',
100: '#F7DEE3',
200: '#EEBEC9',
300: '#DE92A2',
400: '#CA687D',
500: '#AE465D',
600: '#863C4C',
700: '#5F303A',
800: '#3F2228',
900: '#27171A',
},
}
$base: #BE314F; $base-ink: #FFFFFF; $base-50: #FCF2F5; $base-100: #F7DEE3; $base-200: #EEBEC9; $base-300: #DE92A2; $base-400: #CA687D; $base-500: #AE465D; $base-600: #863C4C; $base-700: #5F303A; $base-800: #3F2228; $base-900: #27171A; $base-hover: #982740; $base-subtle: #E9C4CC;
{
"color": {
"base": {
"value": "#BE314F",
"type": "color"
},
"onBase": {
"value": "#FFFFFF",
"type": "color"
},
"scale": {
"50": {
"value": "#FCF2F5",
"type": "color"
},
"100": {
"value": "#F7DEE3",
"type": "color"
},
"200": {
"value": "#EEBEC9",
"type": "color"
},
"300": {
"value": "#DE92A2",
"type": "color"
},
"400": {
"value": "#CA687D",
"type": "color"
},
"500": {
"value": "#AE465D",
"type": "color"
},
"600": {
"value": "#863C4C",
"type": "color"
},
"700": {
"value": "#5F303A",
"type": "color"
},
"800": {
"value": "#3F2228",
"type": "color"
},
"900": {
"value": "#27171A",
"type": "color"
}
}
}
}