#BF267A is a mid-toned, warm red. On the Color Lab it reads clean and engineered, bold and ownable. It carries a legible label as a UI accent and reproduces cleanly in print.
Not just a swatch — here's how #BF267A works with other colors. Named schemes with #BF267A in its natural role, and a note on why the supporting colors balance it.
Medium Violet Red glows at the center of this sunset palette, joined by coral and gold, deepened by a plum anchor and cooled with cream.
Medium Violet Red sits between cream and a deep berry here, softened by a blush accent and grounded by charcoal.
Medium Violet Red anchors this café scheme as the warm mid-tone, lifted by latte cream and a muted sage accent and grounded by espresso brown and a warm charcoal.
Medium Violet Red plays the worn-leather lead, deepened by saddle brown and an oxblood anchor, softened by aged cream and cooled by a muted forest green.
Medium Violet Red is the single accent in this high-contrast editorial system — set on near-white paper against near-black ink, with a warm grey and a desaturated tint of Medium Violet Red carrying the quiet middle.
How #BF267A actually behaves in design work — read from its OKLCH lightness, chroma and hue, not just its raw numbers. Ten signals to help you decide where this color earns its place.
Not a swatch to memorise — a color to build with. Here is #BF267A at work across the surfaces designers actually ship.
:root {
--color-base: #BF267A;
--color-base-rgb: 191 38 122;
--color-base-oklch: oklch(54.4% 0.200 352.9);
--color-50: #FDF2F8;
--color-100: #F9DCEC;
--color-200: #F1BBD9;
--color-300: #E38CBC;
--color-400: #D0629F;
--color-500: #B53F80;
--color-600: #8B3765;
--color-700: #622C4A;
--color-800: #412032;
--color-900: #281620;
--color-on-base: #FFFFFF;
}
// tailwind.config.js
colors: {
medium-violet-red: {
50: '#FDF2F8',
100: '#F9DCEC',
200: '#F1BBD9',
300: '#E38CBC',
400: '#D0629F',
500: '#B53F80',
600: '#8B3765',
700: '#622C4A',
800: '#412032',
900: '#281620',
},
}
$base: #BF267A; $base-ink: #FFFFFF; $base-50: #FDF2F8; $base-100: #F9DCEC; $base-200: #F1BBD9; $base-300: #E38CBC; $base-400: #D0629F; $base-500: #B53F80; $base-600: #8B3765; $base-700: #622C4A; $base-800: #412032; $base-900: #281620; $base-hover: #991E62; $base-subtle: #EAC0D7;
{
"color": {
"base": {
"value": "#BF267A",
"type": "color"
},
"onBase": {
"value": "#FFFFFF",
"type": "color"
},
"scale": {
"50": {
"value": "#FDF2F8",
"type": "color"
},
"100": {
"value": "#F9DCEC",
"type": "color"
},
"200": {
"value": "#F1BBD9",
"type": "color"
},
"300": {
"value": "#E38CBC",
"type": "color"
},
"400": {
"value": "#D0629F",
"type": "color"
},
"500": {
"value": "#B53F80",
"type": "color"
},
"600": {
"value": "#8B3765",
"type": "color"
},
"700": {
"value": "#622C4A",
"type": "color"
},
"800": {
"value": "#412032",
"type": "color"
},
"900": {
"value": "#281620",
"type": "color"
}
}
}
}