#BF72E6 is a mid-toned, temperate magenta. On the Color Lab it reads clean and engineered, bold and ownable. It carries a legible label as a UI accent and reproduces cleanly in print.
Not just a swatch — here's how #BF72E6 works with other colors. Named schemes with #BF72E6 in its natural role, and a note on why the supporting colors balance it.
Orchid opens this coastal palette with sea-glass and warm sand alongside it, grounded by driftwood grey and a deep-navy anchor.
Orchid keeps this Nordic scheme quiet — cool greys and a soft white around it, a muted-blue support and a charcoal anchor.
Orchid sits between cream and a deep berry here, softened by a blush accent and grounded by charcoal.
Orchid is the single accent in this high-contrast editorial system — set on near-white paper against near-black ink, with a warm grey and a desaturated tint of Orchid carrying the quiet middle.
Orchid is the vivid signal in this product UI — on a near-black surface with cool white, a slate grey and a lighter tint of Orchid.
How #BF72E6 actually behaves in design work — read from its OKLCH lightness, chroma and hue, not just its raw numbers. Ten signals to help you decide where this color earns its place.
Not a swatch to memorise — a color to build with. Here is #BF72E6 at work across the surfaces designers actually ship.
:root {
--color-base: #BF72E6;
--color-base-rgb: 191 114 230;
--color-base-oklch: oklch(68.1% 0.180 313.2);
--color-50: #F9F1FD;
--color-100: #F0DBFA;
--color-200: #E0BAF3;
--color-300: #C78AE5;
--color-400: #AC5FD3;
--color-500: #8F3DB8;
--color-600: #6F358C;
--color-700: #512B64;
--color-800: #362041;
--color-900: #221528;
--color-on-base: #141310;
}
// tailwind.config.js
colors: {
orchid: {
50: '#F9F1FD',
100: '#F0DBFA',
200: '#E0BAF3',
300: '#C78AE5',
400: '#AC5FD3',
500: '#8F3DB8',
600: '#6F358C',
700: '#512B64',
800: '#362041',
900: '#221528',
},
}
$base: #BF72E6; $base-ink: #141310; $base-50: #F9F1FD; $base-100: #F0DBFA; $base-200: #E0BAF3; $base-300: #C78AE5; $base-400: #AC5FD3; $base-500: #8F3DB8; $base-600: #6F358C; $base-700: #512B64; $base-800: #362041; $base-900: #221528; $base-hover: #A436DC; $base-subtle: #EAD8F3;
{
"color": {
"base": {
"value": "#BF72E6",
"type": "color"
},
"onBase": {
"value": "#141310",
"type": "color"
},
"scale": {
"50": {
"value": "#F9F1FD",
"type": "color"
},
"100": {
"value": "#F0DBFA",
"type": "color"
},
"200": {
"value": "#E0BAF3",
"type": "color"
},
"300": {
"value": "#C78AE5",
"type": "color"
},
"400": {
"value": "#AC5FD3",
"type": "color"
},
"500": {
"value": "#8F3DB8",
"type": "color"
},
"600": {
"value": "#6F358C",
"type": "color"
},
"700": {
"value": "#512B64",
"type": "color"
},
"800": {
"value": "#362041",
"type": "color"
},
"900": {
"value": "#221528",
"type": "color"
}
}
}
}