What color is #BF7381?

#BF7381 is a medium red. In RGB it is rgb(191, 115, 129), and in HSL hsl(349, 37%, 60%).

Is #BF7381 accessible as text?

On white, #BF7381 has a contrast ratio of 3.51:1 (fails WCAG AA for body text); on black it is 5.98:1 (passes). For text placed on #BF7381, use black for the best readability.

What is the closest Tailwind color to #BF7381?

The nearest Tailwind CSS token is mauve-400 (#A89EA9).

What colors go well with #BF7381?

#BF7381 pairs cleanly with neutrals — cream, taupe, charcoal and cool grays — and with its complementary #73BFB1. In UI, a softer accent is often easier to use than the exact complement. Explore the harmonies, shades, tints and ready-made palettes for #BF7381 below.

Is #BF7381 good for buttons?

#BF7381 works well for buttons and highlights, but use black text on #BF7381 — white text only reaches 3.51:1, below the 4.5:1 needed for normal-size labels.

Is #BF7381 the same as CSS palevioletred?

No — #BF7381 is not the CSS named color palevioletred, but palevioletred (#DB7093) is the closest CSS named color by perceptual color distance — it sits in a different color family, so treat it as a rough reference, not a match.

#BF7381 Color — HEX, RGB, HSL, Palette & Shades

Palettes built on #BF7381

Not just a swatch — here's how #BF7381 works with other colors. Named schemes with #BF7381 in its natural role, and a note on why the supporting colors balance it.

Warm Autumn Interior Dominant · 5 colors

Dominant #BF7381 Secondary #B8622B Accent #7A7642 Surface #F5EBDD Anchor #3C2A21

This palette keeps Rose Gold as the dominant warm neutral, balanced by muted terracotta and olive earth tones and grounded by a deep espresso anchor.

Desert Clay Center · 5 colors

Center #BF7381 Surface #E4CDA9 Secondary #B2785A Accent #9A966C Anchor #3F2B21

Rose Gold holds the warm center of this desert palette with sand and clay beside it, a muted-sage accent and a dark-brown anchor.

Coastal Morning Lead · 5 colors

Lead #BF7381 Accent #AEC3B2 Surface #E7D7BE Secondary #9AA0A2 Anchor #27324B

Rose Gold opens this coastal palette with sea-glass and warm sand alongside it, grounded by driftwood grey and a deep-navy anchor.

Berry & Cream Lead · 5 colors

Lead #BF7381 Surface #F4E6D7 Anchor #5E2039 Accent #E6C2C3 Secondary #332B2E

Rose Gold sits between cream and a deep berry here, softened by a blush accent and grounded by charcoal.

Minimal Editorial Surface · 5 colors

Surface #F7F4EF Accent #BF7381 Secondary #CCAFB3 Support #9B9087 Ink #17140F

Rose Gold is the single accent in this high-contrast editorial system — set on near-white paper against near-black ink, with a warm grey and a desaturated tint of Rose Gold carrying the quiet middle.

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Color Lab

How #BF7381 actually behaves in design work — read from its OKLCH lightness, chroma and hue, not just its raw numbers. Ten signals to help you decide where this color earns its place.

Warmth 72/100

Warm

Reads warm and advancing — inviting, energetic, draws the eye forward.

Softness 54/100

Moderate

Middle-weight — neither delicate nor heavy.

Depth 36/100

Low

Mid depth — usable as an accent or a muted ground.

Naturalness 48/100

Moderate

Loosely natural — an earthy edge without being rustic.

Vintage feel 78/100

High

Faded, nostalgic quality — editorial, heritage and retro work.

Luxury 43/100

Moderate

Understated — leans refined without going austere.

Brand distinctiveness 37/100

Low

Recognisable but shares space with nearby hues.

UI accent fit 75/100

High

Strong interactive accent — visible and can carry a legible label.

Surface fit 36/100

Low

Usable as a tinted surface in measured doses.

Print safety 90/100

Very high

Reproduces faithfully in CMYK — safe for packaging and print.

Pairs with #BF7381

For UI

For branding

For interior

For fashion

People also use #BF7381 with

Lilac Camel Medium Aquamarine Gainsboro Taupe

UI roles & guardrails

Primary action Safe as a filled button with near-black label. AA

Body text Do not use for body copy on light surfaces. Avoid

Large display Fine for headings 24px+ on white. Pass

Background Pair with #141310 text at 5.3:1. Use

Subtle surface Use #F0E5E7 for cards and hover fills. Tint 80

Avoid beside #BF7F73 — the hue gap is too small to read as intentional. Clash

In real applications

Not a swatch to memorise — a color to build with. Here is #BF7381 at work across the surfaces designers actually ship.

Website / UI

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Dashboard

Revenue

$48.2k ▲ 12%

Brand

AVELINE

Studio

Poster

Nov 14 · 8PM

NIGHT
MARKET

Packaging

BLOOM

Botanical Wash

250 ml

Interior

Every model

Export

:root {
  --color-base: #BF7381;
  --color-base-rgb: 191 115 129;
  --color-base-oklch: oklch(64.2% 0.097 8.3);
  --color-50: #FAF4F5;
  --color-100: #F3E3E6;
  --color-200: #E5C7CD;
  --color-300: #CFA0A8;
  --color-400: #B87A86;
  --color-500: #9B5A66;
  --color-600: #784A52;
  --color-700: #56383E;
  --color-800: #39282B;
  --color-900: #241A1B;
  --color-on-base: #141310;
}

// tailwind.config.js
colors: {
  rose-gold: {
    50: '#FAF4F5',
    100: '#F3E3E6',
    200: '#E5C7CD',
    300: '#CFA0A8',
    400: '#B87A86',
    500: '#9B5A66',
    600: '#784A52',
    700: '#56383E',
    800: '#39282B',
    900: '#241A1B',
  },
}

$base: #BF7381;
$base-ink: #141310;
$base-50: #FAF4F5;
$base-100: #F3E3E6;
$base-200: #E5C7CD;
$base-300: #CFA0A8;
$base-400: #B87A86;
$base-500: #9B5A66;
$base-600: #784A52;
$base-700: #56383E;
$base-800: #39282B;
$base-900: #241A1B;
$base-hover: #A84D5E;
$base-subtle: #E9D8DB;

{
    "color": {
        "base": {
            "value": "#BF7381",
            "type": "color"
        },
        "onBase": {
            "value": "#141310",
            "type": "color"
        },
        "scale": {
            "50": {
                "value": "#FAF4F5",
                "type": "color"
            },
            "100": {
                "value": "#F3E3E6",
                "type": "color"
            },
            "200": {
                "value": "#E5C7CD",
                "type": "color"
            },
            "300": {
                "value": "#CFA0A8",
                "type": "color"
            },
            "400": {
                "value": "#B87A86",
                "type": "color"
            },
            "500": {
                "value": "#9B5A66",
                "type": "color"
            },
            "600": {
                "value": "#784A52",
                "type": "color"
            },
            "700": {
                "value": "#56383E",
                "type": "color"
            },
            "800": {
                "value": "#39282B",
                "type": "color"
            },
            "900": {
                "value": "#241A1B",
                "type": "color"
            }
        }
    }
}

Palettes built on #BF7381

Color Lab

Pairs with #BF7381

UI roles & guardrails

In real applications

Scales

Every model

Export