#BF77E3 is a mid-toned, temperate magenta. On the Color Lab it reads clean and engineered, bold and ownable. It carries a legible label as a UI accent and reproduces cleanly in print.
Not just a swatch — here's how #BF77E3 works with other colors. Named schemes with #BF77E3 in its natural role, and a note on why the supporting colors balance it.
Orchid opens this coastal palette with sea-glass and warm sand alongside it, grounded by driftwood grey and a deep-navy anchor.
Orchid keeps this Nordic scheme quiet — cool greys and a soft white around it, a muted-blue support and a charcoal anchor.
Orchid sits between cream and a deep berry here, softened by a blush accent and grounded by charcoal.
Orchid is the single accent in this high-contrast editorial system — set on near-white paper against near-black ink, with a warm grey and a desaturated tint of Orchid carrying the quiet middle.
Orchid is the vivid signal in this product UI — on a near-black surface with cool white, a slate grey and a lighter tint of Orchid.
How #BF77E3 actually behaves in design work — read from its OKLCH lightness, chroma and hue, not just its raw numbers. Ten signals to help you decide where this color earns its place.
Not a swatch to memorise — a color to build with. Here is #BF77E3 at work across the surfaces designers actually ship.
:root {
--color-base: #BF77E3;
--color-base-rgb: 191 119 227;
--color-base-oklch: oklch(68.7% 0.168 313.5);
--color-50: #F9F2FD;
--color-100: #EFDCF9;
--color-200: #DFBBF1;
--color-300: #C68DE2;
--color-400: #AB62D0;
--color-500: #8E40B5;
--color-600: #6F388A;
--color-700: #502D62;
--color-800: #362140;
--color-900: #221628;
--color-on-base: #141310;
}
// tailwind.config.js
colors: {
orchid: {
50: '#F9F2FD',
100: '#EFDCF9',
200: '#DFBBF1',
300: '#C68DE2',
400: '#AB62D0',
500: '#8E40B5',
600: '#6F388A',
700: '#502D62',
800: '#362140',
900: '#221628',
},
}
$base: #BF77E3; $base-ink: #141310; $base-50: #F9F2FD; $base-100: #EFDCF9; $base-200: #DFBBF1; $base-300: #C68DE2; $base-400: #AB62D0; $base-500: #8E40B5; $base-600: #6F388A; $base-700: #502D62; $base-800: #362140; $base-900: #221628; $base-hover: #A43ED7; $base-subtle: #EBDAF3;
{
"color": {
"base": {
"value": "#BF77E3",
"type": "color"
},
"onBase": {
"value": "#141310",
"type": "color"
},
"scale": {
"50": {
"value": "#F9F2FD",
"type": "color"
},
"100": {
"value": "#EFDCF9",
"type": "color"
},
"200": {
"value": "#DFBBF1",
"type": "color"
},
"300": {
"value": "#C68DE2",
"type": "color"
},
"400": {
"value": "#AB62D0",
"type": "color"
},
"500": {
"value": "#8E40B5",
"type": "color"
},
"600": {
"value": "#6F388A",
"type": "color"
},
"700": {
"value": "#502D62",
"type": "color"
},
"800": {
"value": "#362140",
"type": "color"
},
"900": {
"value": "#221628",
"type": "color"
}
}
}
}