What color is #C49ACD?

#C49ACD is a light, muted purple. In RGB it is rgb(196, 154, 205), and in HSL hsl(289, 34%, 70%).

Is #C49ACD accessible as text?

On white, #C49ACD has a contrast ratio of 2.37:1 (fails WCAG AA for body text); on black it is 8.85:1 (passes). For text placed on #C49ACD, use black for the best readability.

What is the closest Tailwind color to #C49ACD?

The nearest Tailwind CSS token is mauve-400 (#A89EA9).

What colors go well with #C49ACD?

#C49ACD pairs cleanly with neutrals — cream, taupe, charcoal and cool grays — and with its complementary #A2CD98. In UI, a softer accent is often easier to use than the exact complement. Explore the harmonies, shades, tints and ready-made palettes for #C49ACD below.

Is #C49ACD good for buttons?

#C49ACD works well for buttons and highlights, but use black text on #C49ACD — white text only reaches 2.37:1, below the 4.5:1 needed for normal-size labels.

Is #C49ACD the same as CSS plum?

No — #C49ACD is not the CSS named color plum, but plum (#DDA0DD) is the closest CSS named color.

#C49ACD Color — HEX, RGB, HSL, Palette & Shades

Palettes built on #C49ACD

Not just a swatch — here's how #C49ACD works with other colors. Named schemes with #C49ACD in its natural role, and a note on why the supporting colors balance it.

Japanese Sand Base · 5 colors

Base #C49ACD Surface #F1E8DC Highlight #F7F0E7 Secondary #BDADA1 Ink #2C2723

Wisteria sets a calm, sun-bleached base here, wrapped in bone and paper off-whites and a soft greige, with a single ink accent for wabi-sabi restraint.

Coastal Morning Lead · 5 colors

Lead #C49ACD Accent #A5C3C5 Surface #E8D6BF Secondary #9AA0A1 Anchor #24334B

Wisteria opens this coastal palette with sea-glass and warm sand alongside it, grounded by driftwood grey and a deep-navy anchor.

Nordic Calm Accent · 5 colors

Accent #C49ACD Secondary #AFB4B9 Surface #F1F2F0 Support #8091A8 Anchor #2F3236

Wisteria keeps this Nordic scheme quiet — cool greys and a soft white around it, a muted-blue support and a charcoal anchor.

Minimal Editorial Surface · 5 colors

Surface #F8F4EF Accent #C49ACD Secondary #E1D2E5 Support #9C9087 Ink #18140F

Wisteria is the single accent in this high-contrast editorial system — set on near-white paper against near-black ink, with a warm grey and a desaturated tint of Wisteria carrying the quiet middle.

Berry & Cream Lead · 5 colors

Lead #C49ACD Surface #F5E6D7 Anchor #5D203E Accent #E5C2C6 Secondary #332B2E

Wisteria sits between cream and a deep berry here, softened by a blush accent and grounded by charcoal.

Build a working theme in the generator →

Color Lab

How #C49ACD actually behaves in design work — read from its OKLCH lightness, chroma and hue, not just its raw numbers. Ten signals to help you decide where this color earns its place.

Warmth 50/100

Neutral

Balanced temperature — flexible, sits between warm and cool schemes.

Softness 63/100

High

Soft and easy on the eye — gentle backdrops, calm surfaces.

Depth 25/100

Low

Airy and open — recedes, leaves the composition light.

Naturalness 1/100

Very low

Reads engineered rather than organic — synthetic, digital.

Vintage feel 56/100

Moderate

Faded, nostalgic quality — editorial, heritage and retro work.

Luxury 33/100

Low

Understated — leans refined without going austere.

Brand distinctiveness 33/100

Low

Recognisable but shares space with nearby hues.

UI accent fit 41/100

Moderate

Workable accent with care around contrast.

Surface fit 49/100

Moderate

Usable as a tinted surface in measured doses.

Print safety 90/100

Very high

Reproduces faithfully in CMYK — safe for packaging and print.

Pairs with #C49ACD

For UI

For branding

For interior

For fashion

People also use #C49ACD with

Light Steel Blue Lilac Pistachio Gainsboro Eggplant

UI roles & guardrails

Primary action Safe as a filled button with near-black label. AAA

Body text Do not use for body copy on light surfaces. Avoid

Large display Only on dark surfaces. Avoid

Background Pair with #141310 text at 7.8:1. Use

Subtle surface Use #F2ECF3 for cards and hover fills. Tint 80

Avoid beside #CD98C5 — the hue gap is too small to read as intentional. Clash

In real applications

Not a swatch to memorise — a color to build with. Here is #C49ACD at work across the surfaces designers actually ship.

Website / UI

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Dashboard

Revenue

$48.2k ▲ 12%

Brand

AVELINE

Studio

Poster

Nov 14 · 8PM

NIGHT
MARKET

Packaging

BLOOM

Botanical Wash

250 ml

Interior

Every model

Export

:root {
  --color-base: #C49ACD;
  --color-base-rgb: 196 154 205;
  --color-base-oklch: oklch(74.2% 0.086 320.3);
  --color-50: #F9F4FA;
  --color-100: #EFE3F2;
  --color-200: #DFC8E4;
  --color-300: #C5A2CE;
  --color-400: #AB7DB5;
  --color-500: #8D5C98;
  --color-600: #6E4C76;
  --color-700: #503A55;
  --color-800: #362839;
  --color-900: #221A23;
  --color-on-base: #141310;
}

// tailwind.config.js
colors: {
  wisteria: {
    50: '#F9F4FA',
    100: '#EFE3F2',
    200: '#DFC8E4',
    300: '#C5A2CE',
    400: '#AB7DB5',
    500: '#8D5C98',
    600: '#6E4C76',
    700: '#503A55',
    800: '#362839',
    900: '#221A23',
  },
}

$base: #C49ACD;
$base-ink: #141310;
$base-50: #F9F4FA;
$base-100: #EFE3F2;
$base-200: #DFC8E4;
$base-300: #C5A2CE;
$base-400: #AB7DB5;
$base-500: #8D5C98;
$base-600: #6E4C76;
$base-700: #503A55;
$base-800: #362839;
$base-900: #221A23;
$base-hover: #A769B5;
$base-subtle: #ECE2EE;

{
    "color": {
        "base": {
            "value": "#C49ACD",
            "type": "color"
        },
        "onBase": {
            "value": "#141310",
            "type": "color"
        },
        "scale": {
            "50": {
                "value": "#F9F4FA",
                "type": "color"
            },
            "100": {
                "value": "#EFE3F2",
                "type": "color"
            },
            "200": {
                "value": "#DFC8E4",
                "type": "color"
            },
            "300": {
                "value": "#C5A2CE",
                "type": "color"
            },
            "400": {
                "value": "#AB7DB5",
                "type": "color"
            },
            "500": {
                "value": "#8D5C98",
                "type": "color"
            },
            "600": {
                "value": "#6E4C76",
                "type": "color"
            },
            "700": {
                "value": "#503A55",
                "type": "color"
            },
            "800": {
                "value": "#362839",
                "type": "color"
            },
            "900": {
                "value": "#221A23",
                "type": "color"
            }
        }
    }
}

Palettes built on #C49ACD

Color Lab

Pairs with #C49ACD

UI roles & guardrails

In real applications

Scales

Every model

Export