What color is #C697C0?

#C697C0 is a light, muted purple. In RGB it is rgb(198, 151, 192), and in HSL hsl(308, 29%, 68%).

Is #C697C0 accessible as text?

On white, #C697C0 has a contrast ratio of 2.45:1 (fails WCAG AA for body text); on black it is 8.59:1 (passes). For text placed on #C697C0, use black for the best readability.

What is the closest Tailwind color to #C697C0?

The nearest Tailwind CSS token is mauve-400 (#A89EA9).

What colors go well with #C697C0?

#C697C0 pairs cleanly with neutrals — cream, taupe, charcoal and cool grays — and with its complementary #96C59C. In UI, a softer accent is often easier to use than the exact complement. Explore the harmonies, shades, tints and ready-made palettes for #C697C0 below.

Is #C697C0 good for buttons?

#C697C0 works well for buttons and highlights, but use black text on #C697C0 — white text only reaches 2.45:1, below the 4.5:1 needed for normal-size labels.

Is #C697C0 the same as CSS plum?

No — #C697C0 is not the CSS named color plum, but plum (#DDA0DD) is the closest CSS named color.

#C697C0 Color — HEX, RGB, HSL, Palette & Shades

Palettes built on #C697C0

Not just a swatch — here's how #C697C0 works with other colors. Named schemes with #C697C0 in its natural role, and a note on why the supporting colors balance it.

Japanese Sand Base · 5 colors

Base #C697C0 Surface #F1E8DC Highlight #F7F0E7 Secondary #BDADA1 Ink #2B2723

Lilac sets a calm, sun-bleached base here, wrapped in bone and paper off-whites and a soft greige, with a single ink accent for wabi-sabi restraint.

Coastal Morning Lead · 5 colors

Lead #C697C0 Accent #A5C3C5 Surface #E8D6BF Secondary #9AA0A1 Anchor #25334B

Lilac opens this coastal palette with sea-glass and warm sand alongside it, grounded by driftwood grey and a deep-navy anchor.

Nordic Calm Accent · 5 colors

Accent #C697C0 Secondary #AFB4B9 Surface #F1F2F0 Support #8191A8 Anchor #2F3236

Lilac keeps this Nordic scheme quiet — cool greys and a soft white around it, a muted-blue support and a charcoal anchor.

Minimal Editorial Surface · 5 colors

Surface #F7F4EF Accent #C697C0 Secondary #E1CFDE Support #9C9087 Ink #18140F

Lilac is the single accent in this high-contrast editorial system — set on near-white paper against near-black ink, with a warm grey and a desaturated tint of Lilac carrying the quiet middle.

Berry & Cream Lead · 5 colors

Lead #C697C0 Surface #F4E6D7 Anchor #5D203D Accent #E6C2C5 Secondary #332B2E

Lilac sits between cream and a deep berry here, softened by a blush accent and grounded by charcoal.

Build a working theme in the generator →

Color Lab

How #C697C0 actually behaves in design work — read from its OKLCH lightness, chroma and hue, not just its raw numbers. Ten signals to help you decide where this color earns its place.

Warmth 54/100

Neutral

Balanced temperature — flexible, sits between warm and cool schemes.

Softness 64/100

High

Soft and easy on the eye — gentle backdrops, calm surfaces.

Depth 26/100

Low

Airy and open — recedes, leaves the composition light.

Naturalness 3/100

Very low

Reads engineered rather than organic — synthetic, digital.

Vintage feel 57/100

Moderate

Faded, nostalgic quality — editorial, heritage and retro work.

Luxury 33/100

Low

Understated — leans refined without going austere.

Brand distinctiveness 30/100

Low

Recognisable but shares space with nearby hues.

UI accent fit 42/100

Moderate

Workable accent with care around contrast.

Surface fit 51/100

Moderate

Usable as a tinted surface in measured doses.

Print safety 91/100

Very high

Reproduces faithfully in CMYK — safe for packaging and print.

Pairs with #C697C0

For UI

For branding

For interior

For fashion

People also use #C697C0 with

Lilac Puce Dark Sea Green Gainsboro Eggplant

UI roles & guardrails

Primary action Safe as a filled button with near-black label. AAA

Body text Do not use for body copy on light surfaces. Avoid

Large display Only on dark surfaces. Avoid

Background Pair with #141310 text at 7.6:1. Use

Subtle surface Use #F2EBF1 for cards and hover fills. Tint 80

Avoid beside #C596AF — the hue gap is too small to read as intentional. Clash

In real applications

Not a swatch to memorise — a color to build with. Here is #C697C0 at work across the surfaces designers actually ship.

Website / UI

Northwind Sign up

Build faster.

A working theme, generated in seconds.

Dashboard

Revenue

$48.2k ▲ 12%

Brand

AVELINE

Studio

Poster

Nov 14 · 8PM

NIGHT
MARKET

Packaging

BLOOM

Botanical Wash

250 ml

Interior

Every model

Export

:root {
  --color-base: #C697C0;
  --color-base-rgb: 198 151 192;
  --color-base-oklch: oklch(73.3% 0.079 330.7);
  --color-50: #FAF5F9;
  --color-100: #F1E4EF;
  --color-200: #E2CADF;
  --color-300: #CAA5C5;
  --color-400: #B181AB;
  --color-500: #94618D;
  --color-600: #734F6E;
  --color-700: #533C50;
  --color-800: #372936;
  --color-900: #231B21;
  --color-on-base: #141310;
}

// tailwind.config.js
colors: {
  lilac: {
    50: '#FAF5F9',
    100: '#F1E4EF',
    200: '#E2CADF',
    300: '#CAA5C5',
    400: '#B181AB',
    500: '#94618D',
    600: '#734F6E',
    700: '#533C50',
    800: '#372936',
    900: '#231B21',
  },
}

$base: #C697C0;
$base-ink: #141310;
$base-50: #FAF5F9;
$base-100: #F1E4EF;
$base-200: #E2CADF;
$base-300: #CAA5C5;
$base-400: #B181AB;
$base-500: #94618D;
$base-600: #734F6E;
$base-700: #533C50;
$base-800: #372936;
$base-900: #231B21;
$base-hover: #AC69A3;
$base-subtle: #ECE1EA;

{
    "color": {
        "base": {
            "value": "#C697C0",
            "type": "color"
        },
        "onBase": {
            "value": "#141310",
            "type": "color"
        },
        "scale": {
            "50": {
                "value": "#FAF5F9",
                "type": "color"
            },
            "100": {
                "value": "#F1E4EF",
                "type": "color"
            },
            "200": {
                "value": "#E2CADF",
                "type": "color"
            },
            "300": {
                "value": "#CAA5C5",
                "type": "color"
            },
            "400": {
                "value": "#B181AB",
                "type": "color"
            },
            "500": {
                "value": "#94618D",
                "type": "color"
            },
            "600": {
                "value": "#734F6E",
                "type": "color"
            },
            "700": {
                "value": "#533C50",
                "type": "color"
            },
            "800": {
                "value": "#372936",
                "type": "color"
            },
            "900": {
                "value": "#231B21",
                "type": "color"
            }
        }
    }
}

Palettes built on #C697C0

Color Lab

Pairs with #C697C0

UI roles & guardrails

In real applications

Scales

Every model

Export