What color is #CC72EF?

#CC72EF is a light, vivid purple. In RGB it is rgb(204, 114, 239), and in HSL hsl(283, 80%, 69%).

Is #CC72EF accessible as text?

On white, #CC72EF has a contrast ratio of 2.91:1 (fails WCAG AA for body text); on black it is 7.22:1 (passes). For text placed on #CC72EF, use black for the best readability.

What is the closest Tailwind color to #CC72EF?

The nearest Tailwind CSS token is purple-400 (#C27AFF).

What colors go well with #CC72EF?

#CC72EF pairs cleanly with neutrals — cream, taupe, charcoal and cool grays — and with its complementary #95EF71. In UI, a softer accent is often easier to use than the exact complement. Explore the harmonies, shades, tints and ready-made palettes for #CC72EF below.

Is #CC72EF good for buttons?

#CC72EF works well for buttons and highlights, but use black text on #CC72EF — white text only reaches 2.91:1, below the 4.5:1 needed for normal-size labels.

Is #CC72EF the same as CSS orchid?

No — #CC72EF is not the CSS named color orchid, but orchid (#DA70D6) is the closest CSS named color.

#CC72EF Color — HEX, RGB, HSL, Palette & Shades

Palettes built on #CC72EF

Not just a swatch — here's how #CC72EF works with other colors. Named schemes with #CC72EF in its natural role, and a note on why the supporting colors balance it.

Berry & Cream Lead · 5 colors

Lead #CC72EF Surface #F5E6D7 Anchor #5D203E Accent #E5C2C6 Secondary #332B2F

Heliotrope sits between cream and a deep berry here, softened by a blush accent and grounded by charcoal.

Tech Product Signal · 5 colors

Signal #CC72EF Surface #14161A Highlight #F4F6F8 Secondary #5C6573 Accent #F09EFF

Heliotrope is the vivid signal in this product UI — on a near-black surface with cool white, a slate grey and a lighter tint of Heliotrope.

Japanese Sand Base · 5 colors

Base #CC72EF Surface #F1E8DC Highlight #F7F0E7 Secondary #BDADA1 Ink #2C2723

Heliotrope sets a calm, sun-bleached base here, wrapped in bone and paper off-whites and a soft greige, with a single ink accent for wabi-sabi restraint.

Minimal Editorial Surface · 5 colors

Surface #F8F4EF Accent #CC72EF Secondary #DCBEE9 Support #9C9087 Ink #18140F

Heliotrope is the single accent in this high-contrast editorial system — set on near-white paper against near-black ink, with a warm grey and a desaturated tint of Heliotrope carrying the quiet middle.

Sunset Warmth Glow · 5 colors

Glow #CC72EF Secondary #E86B67 Accent #F29645 Anchor #593A55 Surface #F6E8D7

Heliotrope glows at the center of this sunset palette, joined by coral and gold, deepened by a plum anchor and cooled with cream.

Build a working theme in the generator →

Color Lab

How #CC72EF actually behaves in design work — read from its OKLCH lightness, chroma and hue, not just its raw numbers. Ten signals to help you decide where this color earns its place.

Warmth 46/100

Neutral

Balanced temperature — flexible, sits between warm and cool schemes.

Softness 44/100

Moderate

Middle-weight — neither delicate nor heavy.

Depth 32/100

Low

Airy and open — recedes, leaves the composition light.

Naturalness 0/100

Very low

Reads engineered rather than organic — synthetic, digital.

Vintage feel 26/100

Low

A faint retro warmth without tipping into sepia.

Luxury 34/100

Low

Understated — leans refined without going austere.

Brand distinctiveness 75/100

High

Bold and ownable — memorable as a primary brand color.

UI accent fit 54/100

Moderate

Workable accent with care around contrast.

Surface fit 27/100

Low

Too saturated or mid-toned for big areas — keep it to accents.

Print safety 78/100

High

Reproduces faithfully in CMYK — safe for packaging and print.

Pairs with #CC72EF

For UI

For branding

For interior

For fashion

People also use #CC72EF with

Wisteria Neon Pink Light Green Gainsboro Eggplant

UI roles & guardrails

Primary action Safe as a filled button with near-black label. AA

Body text Do not use for body copy on light surfaces. Avoid

Large display Only on dark surfaces. Avoid

Background Pair with #141310 text at 6.4:1. Use

Subtle surface Use #F3E6F8 for cards and hover fills. Tint 80

Avoid beside #EF71E9 — the hue gap is too small to read as intentional. Clash

In real applications

Not a swatch to memorise — a color to build with. Here is #CC72EF at work across the surfaces designers actually ship.

Website / UI

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Dashboard

Revenue

$48.2k ▲ 12%

Brand

AVELINE

Studio

Poster

Nov 14 · 8PM

NIGHT
MARKET

Packaging

BLOOM

Botanical Wash

250 ml

Interior

Every model

Export

:root {
  --color-base: #CC72EF;
  --color-base-rgb: 204 114 239;
  --color-base-oklch: oklch(70.1% 0.195 315.7);
  --color-50: #FAF1FE;
  --color-100: #F2D9FC;
  --color-200: #E4B6F7;
  --color-300: #CE84EB;
  --color-400: #B657DB;
  --color-500: #9934C1;
  --color-600: #762F93;
  --color-700: #552768;
  --color-800: #391D44;
  --color-900: #231429;
  --color-on-base: #141310;
}

// tailwind.config.js
colors: {
  heliotrope: {
    50: '#FAF1FE',
    100: '#F2D9FC',
    200: '#E4B6F7',
    300: '#CE84EB',
    400: '#B657DB',
    500: '#9934C1',
    600: '#762F93',
    700: '#552768',
    800: '#391D44',
    900: '#231429',
  },
}

$base: #CC72EF;
$base-ink: #141310;
$base-50: #FAF1FE;
$base-100: #F2D9FC;
$base-200: #E4B6F7;
$base-300: #CE84EB;
$base-400: #B657DB;
$base-500: #9934C1;
$base-600: #762F93;
$base-700: #552768;
$base-800: #391D44;
$base-900: #231429;
$base-hover: #B431E8;
$base-subtle: #EED9F6;

{
    "color": {
        "base": {
            "value": "#CC72EF",
            "type": "color"
        },
        "onBase": {
            "value": "#141310",
            "type": "color"
        },
        "scale": {
            "50": {
                "value": "#FAF1FE",
                "type": "color"
            },
            "100": {
                "value": "#F2D9FC",
                "type": "color"
            },
            "200": {
                "value": "#E4B6F7",
                "type": "color"
            },
            "300": {
                "value": "#CE84EB",
                "type": "color"
            },
            "400": {
                "value": "#B657DB",
                "type": "color"
            },
            "500": {
                "value": "#9934C1",
                "type": "color"
            },
            "600": {
                "value": "#762F93",
                "type": "color"
            },
            "700": {
                "value": "#552768",
                "type": "color"
            },
            "800": {
                "value": "#391D44",
                "type": "color"
            },
            "900": {
                "value": "#231429",
                "type": "color"
            }
        }
    }
}