#CC7EFB is a mid-toned, temperate magenta. On the Color Lab it reads clean and engineered, bold and ownable. It reproduces cleanly in print.
Not just a swatch — here's how #CC7EFB works with other colors. Named schemes with #CC7EFB in its natural role, and a note on why the supporting colors balance it.
Heliotrope keeps this Nordic scheme quiet — cool greys and a soft white around it, a muted-blue support and a charcoal anchor.
Heliotrope sits between cream and a deep berry here, softened by a blush accent and grounded by charcoal.
Heliotrope is the vivid signal in this product UI — on a near-black surface with cool white, a slate grey and a lighter tint of Heliotrope.
Heliotrope is the single accent in this high-contrast editorial system — set on near-white paper against near-black ink, with a warm grey and a desaturated tint of Heliotrope carrying the quiet middle.
Heliotrope glows at the center of this sunset palette, joined by coral and gold, deepened by a plum anchor and cooled with cream.
How #CC7EFB actually behaves in design work — read from its OKLCH lightness, chroma and hue, not just its raw numbers. Ten signals to help you decide where this color earns its place.
Not a swatch to memorise — a color to build with. Here is #CC7EFB at work across the surfaces designers actually ship.
:root {
--color-base: #CC7EFB;
--color-base-rgb: 204 126 251;
--color-base-oklch: oklch(72.4% 0.189 311.3);
--color-50: #F9F0FE;
--color-100: #EFD8FD;
--color-200: #DFB1FC;
--color-300: #C67BF4;
--color-400: #AB4BE7;
--color-500: #8E28CD;
--color-600: #6F269B;
--color-700: #50216D;
--color-800: #361A47;
--color-900: #22122B;
--color-on-base: #141310;
}
// tailwind.config.js
colors: {
heliotrope: {
50: '#F9F0FE',
100: '#EFD8FD',
200: '#DFB1FC',
300: '#C67BF4',
400: '#AB4BE7',
500: '#8E28CD',
600: '#6F269B',
700: '#50216D',
800: '#361A47',
900: '#22122B',
},
}
$base: #CC7EFB; $base-ink: #141310; $base-50: #F9F0FE; $base-100: #EFD8FD; $base-200: #DFB1FC; $base-300: #C67BF4; $base-400: #AB4BE7; $base-500: #8E28CD; $base-600: #6F269B; $base-700: #50216D; $base-800: #361A47; $base-900: #22122B; $base-hover: #AE35F9; $base-subtle: #EEDDF9;
{
"color": {
"base": {
"value": "#CC7EFB",
"type": "color"
},
"onBase": {
"value": "#141310",
"type": "color"
},
"scale": {
"50": {
"value": "#F9F0FE",
"type": "color"
},
"100": {
"value": "#EFD8FD",
"type": "color"
},
"200": {
"value": "#DFB1FC",
"type": "color"
},
"300": {
"value": "#C67BF4",
"type": "color"
},
"400": {
"value": "#AB4BE7",
"type": "color"
},
"500": {
"value": "#8E28CD",
"type": "color"
},
"600": {
"value": "#6F269B",
"type": "color"
},
"700": {
"value": "#50216D",
"type": "color"
},
"800": {
"value": "#361A47",
"type": "color"
},
"900": {
"value": "#22122B",
"type": "color"
}
}
}
}