#CD1370 is a mid-toned, warm red. On the Color Lab it reads clean and engineered, bold and ownable. It carries a legible label as a UI accent and sits well as a supporting tone.
Not just a swatch — here's how #CD1370 works with other colors. Named schemes with #CD1370 in its natural role, and a note on why the supporting colors balance it.
Medium Violet Red glows at the center of this sunset palette, joined by coral and gold, deepened by a plum anchor and cooled with cream.
Medium Violet Red sits between cream and a deep berry here, softened by a blush accent and grounded by charcoal.
Medium Violet Red anchors this café scheme as the warm mid-tone, lifted by latte cream and a muted sage accent and grounded by espresso brown and a warm charcoal.
Medium Violet Red plays the worn-leather lead, deepened by saddle brown and an oxblood anchor, softened by aged cream and cooled by a muted forest green.
Medium Violet Red is the single accent in this high-contrast editorial system — set on near-white paper against near-black ink, with a warm grey and a desaturated tint of Medium Violet Red carrying the quiet middle.
How #CD1370 actually behaves in design work — read from its OKLCH lightness, chroma and hue, not just its raw numbers. Ten signals to help you decide where this color earns its place.
Not a swatch to memorise — a color to build with. Here is #CD1370 at work across the surfaces designers actually ship.
:root {
--color-base: #CD1370;
--color-base-rgb: 205 19 112;
--color-base-oklch: oklch(55.6% 0.218 359.1);
--color-50: #FEF0F7;
--color-100: #FDD9EB;
--color-200: #F8B4D6;
--color-300: #ED82B8;
--color-400: #DE5499;
--color-500: #C3317A;
--color-600: #952D61;
--color-700: #692647;
--color-800: #441C30;
--color-900: #2A131F;
--color-on-base: #FFFFFF;
}
// tailwind.config.js
colors: {
medium-violet-red: {
50: '#FEF0F7',
100: '#FDD9EB',
200: '#F8B4D6',
300: '#ED82B8',
400: '#DE5499',
500: '#C3317A',
600: '#952D61',
700: '#692647',
800: '#441C30',
900: '#2A131F',
},
}
$base: #CD1370; $base-ink: #FFFFFF; $base-50: #FEF0F7; $base-100: #FDD9EB; $base-200: #F8B4D6; $base-300: #ED82B8; $base-400: #DE5499; $base-500: #C3317A; $base-600: #952D61; $base-700: #692647; $base-800: #441C30; $base-900: #2A131F; $base-hover: #A40F5A; $base-subtle: #EFB9D4;
{
"color": {
"base": {
"value": "#CD1370",
"type": "color"
},
"onBase": {
"value": "#FFFFFF",
"type": "color"
},
"scale": {
"50": {
"value": "#FEF0F7",
"type": "color"
},
"100": {
"value": "#FDD9EB",
"type": "color"
},
"200": {
"value": "#F8B4D6",
"type": "color"
},
"300": {
"value": "#ED82B8",
"type": "color"
},
"400": {
"value": "#DE5499",
"type": "color"
},
"500": {
"value": "#C3317A",
"type": "color"
},
"600": {
"value": "#952D61",
"type": "color"
},
"700": {
"value": "#692647",
"type": "color"
},
"800": {
"value": "#441C30",
"type": "color"
},
"900": {
"value": "#2A131F",
"type": "color"
}
}
}
}