What color is #D3016D?

#D3016D is a medium, vivid pink. In RGB it is rgb(211, 1, 109), and in HSL hsl(329, 99%, 42%).

Is #D3016D accessible as text?

On white, #D3016D has a contrast ratio of 5.26:1 (passes WCAG AA for body text); on black it is 3.99:1 (fails). For text placed on #D3016D, use white for the best readability.

What is the closest Tailwind color to #D3016D?

The nearest Tailwind CSS token is pink-700 (#C6005C).

What colors go well with #D3016D?

#D3016D pairs cleanly with neutrals — cream, taupe, charcoal and cool grays — and with its complementary #01D568. In UI, a softer accent is often easier to use than the exact complement. Explore the harmonies, shades, tints and ready-made palettes for #D3016D below.

Is #D3016D good for buttons?

#D3016D works well for buttons and highlights, but use white text on #D3016D — black text only reaches 3.99:1, below the 4.5:1 needed for normal-size labels.

Is #D3016D the same as CSS mediumvioletred?

No — #D3016D is not the CSS named color mediumvioletred, but mediumvioletred (#C71585) is the closest CSS named color.

#D3016D Color — HEX, RGB, HSL, Palette & Shades

Palettes built on #D3016D

Not just a swatch — here's how #D3016D works with other colors. Named schemes with #D3016D in its natural role, and a note on why the supporting colors balance it.

Sunset Warmth Glow · 5 colors

Glow #D3016D Secondary #E86D5B Accent #EE993B Anchor #5B3A52 Surface #F5E8D6

Ruby Red glows at the center of this sunset palette, joined by coral and gold, deepened by a plum anchor and cooled with cream.

Berry & Cream Lead · 5 colors

Lead #D3016D Surface #F4E6D7 Anchor #5E203A Accent #E6C2C3 Secondary #332B2E

Ruby Red sits between cream and a deep berry here, softened by a blush accent and grounded by charcoal.

Modern Café Dominant · 5 colors

Dominant #D3016D Anchor #3B2A21 Surface #F1E2D1 Accent #999563 Secondary #3C3833

Ruby Red anchors this café scheme as the warm mid-tone, lifted by latte cream and a muted sage accent and grounded by espresso brown and a warm charcoal.

Vintage Leather Lead · 5 colors

Lead #D3016D Secondary #7C482A Surface #EBD9C1 Accent #444F39 Anchor #5A2231

Ruby Red plays the worn-leather lead, deepened by saddle brown and an oxblood anchor, softened by aged cream and cooled by a muted forest green.

Minimal Editorial Surface · 5 colors

Surface #F7F4EF Accent #D3016D Secondary #C98A9C Support #9B9087 Ink #17140F

Ruby Red is the single accent in this high-contrast editorial system — set on near-white paper against near-black ink, with a warm grey and a desaturated tint of Ruby Red carrying the quiet middle.

Build a working theme in the generator →

Color Lab

How #D3016D actually behaves in design work — read from its OKLCH lightness, chroma and hue, not just its raw numbers. Ten signals to help you decide where this color earns its place.

Warmth 83/100

Warm

Reads warm and advancing — inviting, energetic, draws the eye forward.

Softness 32/100

Low

Middle-weight — neither delicate nor heavy.

Depth 48/100

Moderate

Mid depth — usable as an accent or a muted ground.

Naturalness 5/100

Very low

Reads engineered rather than organic — synthetic, digital.

Vintage feel 23/100

Low

Clean and current — no dusty, aged cast.

Luxury 44/100

Moderate

Understated — leans refined without going austere.

Brand distinctiveness 87/100

Very high

Bold and ownable — memorable as a primary brand color.

UI accent fit 73/100

High

Strong interactive accent — visible and can carry a legible label.

Surface fit 13/100

Very low

Too saturated or mid-toned for big areas — keep it to accents.

Print safety 75/100

High

Reproduces faithfully in CMYK — safe for packaging and print.

Pairs with #D3016D

For UI

For branding

For interior

For fashion

People also use #D3016D with

Magenta Rosso Corsa Medium Sea Green Gainsboro Eggplant

UI roles & guardrails

Primary action Safe as a filled button with white label. AA

Body text Passes on white at 16px and above. Pass

Large display Fine for headings 24px+ on white. Pass

Background Pair with white text at 5.3:1. Use

Subtle surface Use #F7CCE2 for cards and hover fills. Tint 80

Avoid beside #D50128 — the hue gap is too small to read as intentional. Clash

In real applications

Not a swatch to memorise — a color to build with. Here is #D3016D at work across the surfaces designers actually ship.

Website / UI

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Dashboard

Revenue

$48.2k ▲ 12%

Brand

AVELINE

Studio

Poster

Nov 14 · 8PM

NIGHT
MARKET

Packaging

BLOOM

Botanical Wash

250 ml

Interior

Every model

Export

:root {
  --color-base: #D3016D;
  --color-base-rgb: 211 1 109;
  --color-base-oklch: oklch(56.1% 0.227 0.9);
  --color-50: #FEF0F8;
  --color-100: #FDD8EB;
  --color-200: #FCB1D7;
  --color-300: #F778BA;
  --color-400: #EB479C;
  --color-500: #D2237D;
  --color-600: #9F2363;
  --color-700: #6F1F49;
  --color-800: #481931;
  --color-900: #2C111F;
  --color-on-base: #FFFFFF;
}

// tailwind.config.js
colors: {
  ruby-red: {
    50: '#FEF0F8',
    100: '#FDD8EB',
    200: '#FCB1D7',
    300: '#F778BA',
    400: '#EB479C',
    500: '#D2237D',
    600: '#9F2363',
    700: '#6F1F49',
    800: '#481931',
    900: '#2C111F',
  },
}

$base: #D3016D;
$base-ink: #FFFFFF;
$base-50: #FEF0F8;
$base-100: #FDD8EB;
$base-200: #FCB1D7;
$base-300: #F778BA;
$base-400: #EB479C;
$base-500: #D2237D;
$base-600: #9F2363;
$base-700: #6F1F49;
$base-800: #481931;
$base-900: #2C111F;
$base-hover: #AB0159;
$base-subtle: #F4B1D4;

{
    "color": {
        "base": {
            "value": "#D3016D",
            "type": "color"
        },
        "onBase": {
            "value": "#FFFFFF",
            "type": "color"
        },
        "scale": {
            "50": {
                "value": "#FEF0F8",
                "type": "color"
            },
            "100": {
                "value": "#FDD8EB",
                "type": "color"
            },
            "200": {
                "value": "#FCB1D7",
                "type": "color"
            },
            "300": {
                "value": "#F778BA",
                "type": "color"
            },
            "400": {
                "value": "#EB479C",
                "type": "color"
            },
            "500": {
                "value": "#D2237D",
                "type": "color"
            },
            "600": {
                "value": "#9F2363",
                "type": "color"
            },
            "700": {
                "value": "#6F1F49",
                "type": "color"
            },
            "800": {
                "value": "#481931",
                "type": "color"
            },
            "900": {
                "value": "#2C111F",
                "type": "color"
            }
        }
    }
}