#D403DF is a mid-toned, temperate pink. On the Color Lab it reads clean and engineered, bold and ownable. It sits well as a supporting tone.
Not just a swatch — here's how #D403DF works with other colors. Named schemes with #D403DF in its natural role, and a note on why the supporting colors balance it.
Electric Purple sits between cream and a deep berry here, softened by a blush accent and grounded by charcoal.
Electric Purple is the vivid signal in this product UI — on a near-black surface with cool white, a slate grey and a lighter tint of Electric Purple.
Electric Purple is the single accent in this high-contrast editorial system — set on near-white paper against near-black ink, with a warm grey and a desaturated tint of Electric Purple carrying the quiet middle.
Electric Purple glows at the center of this sunset palette, joined by coral and gold, deepened by a plum anchor and cooled with cream.
Electric Purple plays the worn-leather lead, deepened by saddle brown and an oxblood anchor, softened by aged cream and cooled by a muted forest green.
How #D403DF actually behaves in design work — read from its OKLCH lightness, chroma and hue, not just its raw numbers. Ten signals to help you decide where this color earns its place.
Not a swatch to memorise — a color to build with. Here is #D403DF at work across the surfaces designers actually ship.
:root {
--color-base: #D403DF;
--color-base-rgb: 212 3 223;
--color-base-oklch: oklch(61.8% 0.287 325.6);
--color-50: #FEF0FE;
--color-100: #FBD8FD;
--color-200: #F8B1FC;
--color-300: #F079F6;
--color-400: #E149E9;
--color-500: #C725D0;
--color-600: #97259D;
--color-700: #6B206F;
--color-800: #451948;
--color-900: #2A112C;
--color-on-base: #141310;
}
// tailwind.config.js
colors: {
electric-purple: {
50: '#FEF0FE',
100: '#FBD8FD',
200: '#F8B1FC',
300: '#F079F6',
400: '#E149E9',
500: '#C725D0',
600: '#97259D',
700: '#6B206F',
800: '#451948',
900: '#2A112C',
},
}
$base: #D403DF; $base-ink: #141310; $base-50: #FEF0FE; $base-100: #FBD8FD; $base-200: #F8B1FC; $base-300: #F079F6; $base-400: #E149E9; $base-500: #C725D0; $base-600: #97259D; $base-700: #6B206F; $base-800: #451948; $base-900: #2A112C; $base-hover: #A803B1; $base-subtle: #F1B5F4;
{
"color": {
"base": {
"value": "#D403DF",
"type": "color"
},
"onBase": {
"value": "#141310",
"type": "color"
},
"scale": {
"50": {
"value": "#FEF0FE",
"type": "color"
},
"100": {
"value": "#FBD8FD",
"type": "color"
},
"200": {
"value": "#F8B1FC",
"type": "color"
},
"300": {
"value": "#F079F6",
"type": "color"
},
"400": {
"value": "#E149E9",
"type": "color"
},
"500": {
"value": "#C725D0",
"type": "color"
},
"600": {
"value": "#97259D",
"type": "color"
},
"700": {
"value": "#6B206F",
"type": "color"
},
"800": {
"value": "#451948",
"type": "color"
},
"900": {
"value": "#2A112C",
"type": "color"
}
}
}
}