#D40592 is a mid-toned, warm rose. On the Color Lab it reads clean and engineered, bold and ownable. It carries a legible label as a UI accent and sits well as a supporting tone.
Not just a swatch — here's how #D40592 works with other colors. Named schemes with #D40592 in its natural role, and a note on why the supporting colors balance it.
Medium Violet Red glows at the center of this sunset palette, joined by coral and gold, deepened by a plum anchor and cooled with cream.
Medium Violet Red sits between cream and a deep berry here, softened by a blush accent and grounded by charcoal.
Medium Violet Red anchors this café scheme as the warm mid-tone, lifted by latte cream and a muted sage accent and grounded by espresso brown and a warm charcoal.
Medium Violet Red plays the worn-leather lead, deepened by saddle brown and an oxblood anchor, softened by aged cream and cooled by a muted forest green.
Medium Violet Red is the single accent in this high-contrast editorial system — set on near-white paper against near-black ink, with a warm grey and a desaturated tint of Medium Violet Red carrying the quiet middle.
How #D40592 actually behaves in design work — read from its OKLCH lightness, chroma and hue, not just its raw numbers. Ten signals to help you decide where this color earns its place.
Not a swatch to memorise — a color to build with. Here is #D40592 at work across the surfaces designers actually ship.
:root {
--color-base: #D40592;
--color-base-rgb: 212 5 146;
--color-base-oklch: oklch(57.7% 0.241 347.9);
--color-50: #FEF0FA;
--color-100: #FDD8F1;
--color-200: #FCB1E4;
--color-300: #F57ACE;
--color-400: #E84AB6;
--color-500: #CE2799;
--color-600: #9C2677;
--color-700: #6E2155;
--color-800: #471A39;
--color-900: #2B1223;
--color-on-base: #FFFFFF;
}
// tailwind.config.js
colors: {
medium-violet-red: {
50: '#FEF0FA',
100: '#FDD8F1',
200: '#FCB1E4',
300: '#F57ACE',
400: '#E84AB6',
500: '#CE2799',
600: '#9C2677',
700: '#6E2155',
800: '#471A39',
900: '#2B1223',
},
}
$base: #D40592; $base-ink: #FFFFFF; $base-50: #FEF0FA; $base-100: #FDD8F1; $base-200: #FCB1E4; $base-300: #F57ACE; $base-400: #E84AB6; $base-500: #CE2799; $base-600: #9C2677; $base-700: #6E2155; $base-800: #471A39; $base-900: #2B1223; $base-hover: #AB0476; $base-subtle: #F3B4DF;
{
"color": {
"base": {
"value": "#D40592",
"type": "color"
},
"onBase": {
"value": "#FFFFFF",
"type": "color"
},
"scale": {
"50": {
"value": "#FEF0FA",
"type": "color"
},
"100": {
"value": "#FDD8F1",
"type": "color"
},
"200": {
"value": "#FCB1E4",
"type": "color"
},
"300": {
"value": "#F57ACE",
"type": "color"
},
"400": {
"value": "#E84AB6",
"type": "color"
},
"500": {
"value": "#CE2799",
"type": "color"
},
"600": {
"value": "#9C2677",
"type": "color"
},
"700": {
"value": "#6E2155",
"type": "color"
},
"800": {
"value": "#471A39",
"type": "color"
},
"900": {
"value": "#2B1223",
"type": "color"
}
}
}
}