What color is #D49ECC?

#D49ECC is a light, soft purple. In RGB it is rgb(212, 158, 204), and in HSL hsl(309, 39%, 73%).

Is #D49ECC accessible as text?

On white, #D49ECC has a contrast ratio of 2.20:1 (fails WCAG AA for body text); on black it is 9.56:1 (passes). For text placed on #D49ECC, use black for the best readability.

What is the closest Tailwind color to #D49ECC?

The nearest Tailwind CSS token is pink-300 (#FDA5D5).

What colors go well with #D49ECC?

#D49ECC pairs cleanly with neutrals — cream, taupe, charcoal and cool grays — and with its complementary #9FD5A7. In UI, a softer accent is often easier to use than the exact complement. Explore the harmonies, shades, tints and ready-made palettes for #D49ECC below.

Is #D49ECC good for buttons?

#D49ECC works well for buttons and highlights, but use black text on #D49ECC — white text only reaches 2.20:1, below the 4.5:1 needed for normal-size labels.

Is #D49ECC the same as CSS plum?

No — #D49ECC is not the CSS named color plum, but plum (#DDA0DD) is the closest CSS named color.

#D49ECC Color — HEX, RGB, HSL, Palette & Shades

Palettes built on #D49ECC

Not just a swatch — here's how #D49ECC works with other colors. Named schemes with #D49ECC in its natural role, and a note on why the supporting colors balance it.

Japanese Sand Base · 5 colors

Base #D49ECC Surface #F1E8DC Highlight #F7F0E7 Secondary #BDADA1 Ink #2B2723

Lilac sets a calm, sun-bleached base here, wrapped in bone and paper off-whites and a soft greige, with a single ink accent for wabi-sabi restraint.

Coastal Morning Lead · 5 colors

Lead #D49ECC Accent #A5C3C6 Surface #E8D6BF Secondary #9AA0A1 Anchor #25334B

Lilac opens this coastal palette with sea-glass and warm sand alongside it, grounded by driftwood grey and a deep-navy anchor.

Nordic Calm Accent · 5 colors

Accent #D49ECC Secondary #AFB4B9 Surface #F1F2F0 Support #8191A8 Anchor #2F3236

Lilac keeps this Nordic scheme quiet — cool greys and a soft white around it, a muted-blue support and a charcoal anchor.

Minimal Editorial Surface · 5 colors

Surface #F7F4EF Accent #D49ECC Secondary #ECD8E9 Support #9C9087 Ink #18140F

Lilac is the single accent in this high-contrast editorial system — set on near-white paper against near-black ink, with a warm grey and a desaturated tint of Lilac carrying the quiet middle.

Berry & Cream Lead · 5 colors

Lead #D49ECC Surface #F4E6D7 Anchor #5D203D Accent #E6C2C5 Secondary #332B2E

Lilac sits between cream and a deep berry here, softened by a blush accent and grounded by charcoal.

Build a working theme in the generator →

Color Lab

How #D49ECC actually behaves in design work — read from its OKLCH lightness, chroma and hue, not just its raw numbers. Ten signals to help you decide where this color earns its place.

Warmth 55/100

Neutral

Balanced temperature — flexible, sits between warm and cool schemes.

Softness 64/100

High

Soft and easy on the eye — gentle backdrops, calm surfaces.

Depth 23/100

Low

Airy and open — recedes, leaves the composition light.

Naturalness 4/100

Very low

Reads engineered rather than organic — synthetic, digital.

Vintage feel 57/100

Moderate

Faded, nostalgic quality — editorial, heritage and retro work.

Luxury 31/100

Low

Understated — leans refined without going austere.

Brand distinctiveness 34/100

Low

Recognisable but shares space with nearby hues.

UI accent fit 35/100

Low

Workable accent with care around contrast.

Surface fit 51/100

Moderate

Usable as a tinted surface in measured doses.

Print safety 90/100

Very high

Reproduces faithfully in CMYK — safe for packaging and print.

Pairs with #D49ECC

For UI

For branding

For interior

For fashion

People also use #D49ECC with

Thistle Lilac Celadon Gainsboro Eggplant

UI roles & guardrails

Primary action Safe as a filled button with near-black label. AAA

Body text Do not use for body copy on light surfaces. Avoid

Large display Only on dark surfaces. Avoid

Background Pair with #141310 text at 8.5:1. Use

Subtle surface Use #F5EDF4 for cards and hover fills. Tint 80

Avoid beside #D59FBB — the hue gap is too small to read as intentional. Clash

In real applications

Not a swatch to memorise — a color to build with. Here is #D49ECC at work across the surfaces designers actually ship.

Website / UI

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Dashboard

Revenue

$48.2k ▲ 12%

Brand

AVELINE

Studio

Poster

Nov 14 · 8PM

NIGHT
MARKET

Packaging

BLOOM

Botanical Wash

250 ml

Interior

Every model

Export

:root {
  --color-base: #D49ECC;
  --color-base-rgb: 212 158 204;
  --color-base-oklch: oklch(76.4% 0.088 331.6);
  --color-50: #FBF4FA;
  --color-100: #F3E2F0;
  --color-200: #E6C6E1;
  --color-300: #D19EC9;
  --color-400: #B979B0;
  --color-500: #9D5892;
  --color-600: #794972;
  --color-700: #573852;
  --color-800: #3A2737;
  --color-900: #241922;
  --color-on-base: #141310;
}

// tailwind.config.js
colors: {
  lilac: {
    50: '#FBF4FA',
    100: '#F3E2F0',
    200: '#E6C6E1',
    300: '#D19EC9',
    400: '#B979B0',
    500: '#9D5892',
    600: '#794972',
    700: '#573852',
    800: '#3A2737',
    900: '#241922',
  },
}

$base: #D49ECC;
$base-ink: #141310;
$base-50: #FBF4FA;
$base-100: #F3E2F0;
$base-200: #E6C6E1;
$base-300: #D19EC9;
$base-400: #B979B0;
$base-500: #9D5892;
$base-600: #794972;
$base-700: #573852;
$base-800: #3A2737;
$base-900: #241922;
$base-hover: #BE6CB2;
$base-subtle: #F0E4EF;

{
    "color": {
        "base": {
            "value": "#D49ECC",
            "type": "color"
        },
        "onBase": {
            "value": "#141310",
            "type": "color"
        },
        "scale": {
            "50": {
                "value": "#FBF4FA",
                "type": "color"
            },
            "100": {
                "value": "#F3E2F0",
                "type": "color"
            },
            "200": {
                "value": "#E6C6E1",
                "type": "color"
            },
            "300": {
                "value": "#D19EC9",
                "type": "color"
            },
            "400": {
                "value": "#B979B0",
                "type": "color"
            },
            "500": {
                "value": "#9D5892",
                "type": "color"
            },
            "600": {
                "value": "#794972",
                "type": "color"
            },
            "700": {
                "value": "#573852",
                "type": "color"
            },
            "800": {
                "value": "#3A2737",
                "type": "color"
            },
            "900": {
                "value": "#241922",
                "type": "color"
            }
        }
    }
}