#D702DA is a mid-toned, temperate pink. On the Color Lab it reads clean and engineered, bold and ownable. It sits well as a supporting tone.
Not just a swatch — here's how #D702DA works with other colors. Named schemes with #D702DA in its natural role, and a note on why the supporting colors balance it.
Electric Purple sits between cream and a deep berry here, softened by a blush accent and grounded by charcoal.
Electric Purple glows at the center of this sunset palette, joined by coral and gold, deepened by a plum anchor and cooled with cream.
Electric Purple anchors this café scheme as the warm mid-tone, lifted by latte cream and a muted sage accent and grounded by espresso brown and a warm charcoal.
Electric Purple plays the worn-leather lead, deepened by saddle brown and an oxblood anchor, softened by aged cream and cooled by a muted forest green.
Electric Purple is the single accent in this high-contrast editorial system — set on near-white paper against near-black ink, with a warm grey and a desaturated tint of Electric Purple carrying the quiet middle.
How #D702DA actually behaves in design work — read from its OKLCH lightness, chroma and hue, not just its raw numbers. Ten signals to help you decide where this color earns its place.
Not a swatch to memorise — a color to build with. Here is #D702DA at work across the surfaces designers actually ship.
:root {
--color-base: #D702DA;
--color-base-rgb: 215 2 218;
--color-base-oklch: oklch(61.9% 0.285 327.6);
--color-50: #FEF0FE;
--color-100: #FDD8FD;
--color-200: #FAB1FC;
--color-300: #F578F7;
--color-400: #E748EA;
--color-500: #CE24D1;
--color-600: #9C249E;
--color-700: #6E206F;
--color-800: #471948;
--color-900: #2B112C;
--color-on-base: #141310;
}
// tailwind.config.js
colors: {
electric-purple: {
50: '#FEF0FE',
100: '#FDD8FD',
200: '#FAB1FC',
300: '#F578F7',
400: '#E748EA',
500: '#CE24D1',
600: '#9C249E',
700: '#6E206F',
800: '#471948',
900: '#2B112C',
},
}
$base: #D702DA; $base-ink: #141310; $base-50: #FEF0FE; $base-100: #FDD8FD; $base-200: #FAB1FC; $base-300: #F578F7; $base-400: #E748EA; $base-500: #CE24D1; $base-600: #9C249E; $base-700: #6E206F; $base-800: #471948; $base-900: #2B112C; $base-hover: #AB02AE; $base-subtle: #F3B3F4;
{
"color": {
"base": {
"value": "#D702DA",
"type": "color"
},
"onBase": {
"value": "#141310",
"type": "color"
},
"scale": {
"50": {
"value": "#FEF0FE",
"type": "color"
},
"100": {
"value": "#FDD8FD",
"type": "color"
},
"200": {
"value": "#FAB1FC",
"type": "color"
},
"300": {
"value": "#F578F7",
"type": "color"
},
"400": {
"value": "#E748EA",
"type": "color"
},
"500": {
"value": "#CE24D1",
"type": "color"
},
"600": {
"value": "#9C249E",
"type": "color"
},
"700": {
"value": "#6E206F",
"type": "color"
},
"800": {
"value": "#471948",
"type": "color"
},
"900": {
"value": "#2B112C",
"type": "color"
}
}
}
}