#D95AEF is a mid-toned, temperate magenta. On the Color Lab it reads clean and engineered, bold and ownable. It sits well as a supporting tone.
Not just a swatch — here's how #D95AEF works with other colors. Named schemes with #D95AEF in its natural role, and a note on why the supporting colors balance it.
Heliotrope sits between cream and a deep berry here, softened by a blush accent and grounded by charcoal.
Heliotrope is the vivid signal in this product UI — on a near-black surface with cool white, a slate grey and a lighter tint of Heliotrope.
Heliotrope sets a calm, sun-bleached base here, wrapped in bone and paper off-whites and a soft greige, with a single ink accent for wabi-sabi restraint.
Heliotrope is the single accent in this high-contrast editorial system — set on near-white paper against near-black ink, with a warm grey and a desaturated tint of Heliotrope carrying the quiet middle.
Heliotrope glows at the center of this sunset palette, joined by coral and gold, deepened by a plum anchor and cooled with cream.
How #D95AEF actually behaves in design work — read from its OKLCH lightness, chroma and hue, not just its raw numbers. Ten signals to help you decide where this color earns its place.
Not a swatch to memorise — a color to build with. Here is #D95AEF at work across the surfaces designers actually ship.
:root {
--color-base: #D95AEF;
--color-base-rgb: 217 90 239;
--color-base-oklch: oklch(68.6% 0.235 321.5);
--color-50: #FCF0FE;
--color-100: #F7D9FC;
--color-200: #EEB5F8;
--color-300: #DD83ED;
--color-400: #C955DD;
--color-500: #AD32C3;
--color-600: #852E94;
--color-700: #5F2669;
--color-800: #3E1D44;
--color-900: #26142A;
--color-on-base: #141310;
}
// tailwind.config.js
colors: {
heliotrope: {
50: '#FCF0FE',
100: '#F7D9FC',
200: '#EEB5F8',
300: '#DD83ED',
400: '#C955DD',
500: '#AD32C3',
600: '#852E94',
700: '#5F2669',
800: '#3E1D44',
900: '#26142A',
},
}
$base: #D95AEF; $base-ink: #141310; $base-50: #FCF0FE; $base-100: #F7D9FC; $base-200: #EEB5F8; $base-300: #DD83ED; $base-400: #C955DD; $base-500: #AD32C3; $base-600: #852E94; $base-700: #5F2669; $base-800: #3E1D44; $base-900: #26142A; $base-hover: #CB20E9; $base-subtle: #F0D4F5;
{
"color": {
"base": {
"value": "#D95AEF",
"type": "color"
},
"onBase": {
"value": "#141310",
"type": "color"
},
"scale": {
"50": {
"value": "#FCF0FE",
"type": "color"
},
"100": {
"value": "#F7D9FC",
"type": "color"
},
"200": {
"value": "#EEB5F8",
"type": "color"
},
"300": {
"value": "#DD83ED",
"type": "color"
},
"400": {
"value": "#C955DD",
"type": "color"
},
"500": {
"value": "#AD32C3",
"type": "color"
},
"600": {
"value": "#852E94",
"type": "color"
},
"700": {
"value": "#5F2669",
"type": "color"
},
"800": {
"value": "#3E1D44",
"type": "color"
},
"900": {
"value": "#26142A",
"type": "color"
}
}
}
}