#DA2F40 is a mid-toned, warm red-orange. On the Color Lab it reads bold and ownable. It carries a legible label as a UI accent and reproduces cleanly in print.
Not just a swatch — here's how #DA2F40 works with other colors. Named schemes with #DA2F40 in its natural role, and a note on why the supporting colors balance it.
Crimson glows at the center of this sunset palette, joined by coral and gold, deepened by a plum anchor and cooled with cream.
Crimson anchors this café scheme as the warm mid-tone, lifted by latte cream and a muted sage accent and grounded by espresso brown and a warm charcoal.
Crimson plays the worn-leather lead, deepened by saddle brown and an oxblood anchor, softened by aged cream and cooled by a muted forest green.
Crimson sits between cream and a deep berry here, softened by a blush accent and grounded by charcoal.
Crimson is the single accent in this high-contrast editorial system — set on near-white paper against near-black ink, with a warm grey and a desaturated tint of Crimson carrying the quiet middle.
How #DA2F40 actually behaves in design work — read from its OKLCH lightness, chroma and hue, not just its raw numbers. Ten signals to help you decide where this color earns its place.
Not a swatch to memorise — a color to build with. Here is #DA2F40 at work across the surfaces designers actually ship.
:root {
--color-base: #DA2F40;
--color-base-rgb: 218 47 64;
--color-base-oklch: oklch(58.3% 0.205 21.7);
--color-50: #FDF1F3;
--color-100: #FADBDF;
--color-200: #F3BABF;
--color-300: #E58A93;
--color-400: #D35F6B;
--color-500: #B83D49;
--color-600: #8C353E;
--color-700: #642B31;
--color-800: #412023;
--color-900: #281517;
--color-on-base: #FFFFFF;
}
// tailwind.config.js
colors: {
crimson: {
50: '#FDF1F3',
100: '#FADBDF',
200: '#F3BABF',
300: '#E58A93',
400: '#D35F6B',
500: '#B83D49',
600: '#8C353E',
700: '#642B31',
800: '#412023',
900: '#281517',
},
}
$base: #DA2F40; $base-ink: #FFFFFF; $base-50: #FDF1F3; $base-100: #FADBDF; $base-200: #F3BABF; $base-300: #E58A93; $base-400: #D35F6B; $base-500: #B83D49; $base-600: #8C353E; $base-700: #642B31; $base-800: #412023; $base-900: #281517; $base-hover: #B4202F; $base-subtle: #EEC7CB;
{
"color": {
"base": {
"value": "#DA2F40",
"type": "color"
},
"onBase": {
"value": "#FFFFFF",
"type": "color"
},
"scale": {
"50": {
"value": "#FDF1F3",
"type": "color"
},
"100": {
"value": "#FADBDF",
"type": "color"
},
"200": {
"value": "#F3BABF",
"type": "color"
},
"300": {
"value": "#E58A93",
"type": "color"
},
"400": {
"value": "#D35F6B",
"type": "color"
},
"500": {
"value": "#B83D49",
"type": "color"
},
"600": {
"value": "#8C353E",
"type": "color"
},
"700": {
"value": "#642B31",
"type": "color"
},
"800": {
"value": "#412023",
"type": "color"
},
"900": {
"value": "#281517",
"type": "color"
}
}
}
}