#DD2898 is a mid-toned, warm red. On the Color Lab it reads clean and engineered, bold and ownable. It carries a legible label as a UI accent and sits well as a supporting tone.
Not just a swatch — here's how #DD2898 works with other colors. Named schemes with #DD2898 in its natural role, and a note on why the supporting colors balance it.
Medium Violet Red glows at the center of this sunset palette, joined by coral and gold, deepened by a plum anchor and cooled with cream.
Medium Violet Red sits between cream and a deep berry here, softened by a blush accent and grounded by charcoal.
Medium Violet Red anchors this café scheme as the warm mid-tone, lifted by latte cream and a muted sage accent and grounded by espresso brown and a warm charcoal.
Medium Violet Red plays the worn-leather lead, deepened by saddle brown and an oxblood anchor, softened by aged cream and cooled by a muted forest green.
Medium Violet Red is the single accent in this high-contrast editorial system — set on near-white paper against near-black ink, with a warm grey and a desaturated tint of Medium Violet Red carrying the quiet middle.
How #DD2898 actually behaves in design work — read from its OKLCH lightness, chroma and hue, not just its raw numbers. Ten signals to help you decide where this color earns its place.
Not a swatch to memorise — a color to build with. Here is #DD2898 at work across the surfaces designers actually ship.
:root {
--color-base: #DD2898;
--color-base-rgb: 221 40 152;
--color-base-oklch: oklch(60.7% 0.232 348.9);
--color-50: #FDF1F9;
--color-100: #FADBEE;
--color-200: #F4B9DD;
--color-300: #E788C3;
--color-400: #D55DA7;
--color-500: #BB3A89;
--color-600: #8E336C;
--color-700: #652A4E;
--color-800: #421F35;
--color-900: #281521;
--color-on-base: #141310;
}
// tailwind.config.js
colors: {
medium-violet-red: {
50: '#FDF1F9',
100: '#FADBEE',
200: '#F4B9DD',
300: '#E788C3',
400: '#D55DA7',
500: '#BB3A89',
600: '#8E336C',
700: '#652A4E',
800: '#421F35',
900: '#281521',
},
}
$base: #DD2898; $base-ink: #141310; $base-50: #FDF1F9; $base-100: #FADBEE; $base-200: #F4B9DD; $base-300: #E788C3; $base-400: #D55DA7; $base-500: #BB3A89; $base-600: #8E336C; $base-700: #652A4E; $base-800: #421F35; $base-900: #281521; $base-hover: #B41C7A; $base-subtle: #EEC5DE;
{
"color": {
"base": {
"value": "#DD2898",
"type": "color"
},
"onBase": {
"value": "#141310",
"type": "color"
},
"scale": {
"50": {
"value": "#FDF1F9",
"type": "color"
},
"100": {
"value": "#FADBEE",
"type": "color"
},
"200": {
"value": "#F4B9DD",
"type": "color"
},
"300": {
"value": "#E788C3",
"type": "color"
},
"400": {
"value": "#D55DA7",
"type": "color"
},
"500": {
"value": "#BB3A89",
"type": "color"
},
"600": {
"value": "#8E336C",
"type": "color"
},
"700": {
"value": "#652A4E",
"type": "color"
},
"800": {
"value": "#421F35",
"type": "color"
},
"900": {
"value": "#281521",
"type": "color"
}
}
}
}