#DD649D is a mid-toned, warm red. On the Color Lab it reads clean and engineered, bold and ownable. It carries a legible label as a UI accent and reproduces cleanly in print.
Not just a swatch — here's how #DD649D works with other colors. Named schemes with #DD649D in its natural role, and a note on why the supporting colors balance it.
This palette keeps Pale Violet Red as the dominant warm neutral, balanced by muted terracotta and olive earth tones and grounded by a deep espresso anchor.
Pale Violet Red anchors this café scheme as the warm mid-tone, lifted by latte cream and a muted sage accent and grounded by espresso brown and a warm charcoal.
Pale Violet Red opens this coastal palette with sea-glass and warm sand alongside it, grounded by driftwood grey and a deep-navy anchor.
Pale Violet Red sits between cream and a deep berry here, softened by a blush accent and grounded by charcoal.
Pale Violet Red is the single accent in this high-contrast editorial system — set on near-white paper against near-black ink, with a warm grey and a desaturated tint of Pale Violet Red carrying the quiet middle.
How #DD649D actually behaves in design work — read from its OKLCH lightness, chroma and hue, not just its raw numbers. Ten signals to help you decide where this color earns its place.
Not a swatch to memorise — a color to build with. Here is #DD649D at work across the surfaces designers actually ship.
:root {
--color-base: #DD649D;
--color-base-rgb: 221 100 157;
--color-base-oklch: oklch(66.7% 0.163 352.9);
--color-50: #FDF2F7;
--color-100: #F8DDEA;
--color-200: #F0BCD4;
--color-300: #E18EB5;
--color-400: #CE6495;
--color-500: #B34277;
--color-600: #89395E;
--color-700: #612E46;
--color-800: #40212F;
--color-900: #27161E;
--color-on-base: #141310;
}
// tailwind.config.js
colors: {
pale-violet-red: {
50: '#FDF2F7',
100: '#F8DDEA',
200: '#F0BCD4',
300: '#E18EB5',
400: '#CE6495',
500: '#B34277',
600: '#89395E',
700: '#612E46',
800: '#40212F',
900: '#27161E',
},
}
$base: #DD649D; $base-ink: #141310; $base-50: #FDF2F7; $base-100: #F8DDEA; $base-200: #F0BCD4; $base-300: #E18EB5; $base-400: #CE6495; $base-500: #B34277; $base-600: #89395E; $base-700: #612E46; $base-800: #40212F; $base-900: #27161E; $base-hover: #D1307B; $base-subtle: #F0D5E2;
{
"color": {
"base": {
"value": "#DD649D",
"type": "color"
},
"onBase": {
"value": "#141310",
"type": "color"
},
"scale": {
"50": {
"value": "#FDF2F7",
"type": "color"
},
"100": {
"value": "#F8DDEA",
"type": "color"
},
"200": {
"value": "#F0BCD4",
"type": "color"
},
"300": {
"value": "#E18EB5",
"type": "color"
},
"400": {
"value": "#CE6495",
"type": "color"
},
"500": {
"value": "#B34277",
"type": "color"
},
"600": {
"value": "#89395E",
"type": "color"
},
"700": {
"value": "#612E46",
"type": "color"
},
"800": {
"value": "#40212F",
"type": "color"
},
"900": {
"value": "#27161E",
"type": "color"
}
}
}
}