What color is #DDAADA?

#DDAADA is a light, soft purple. In RGB it is rgb(221, 170, 218), and in HSL hsl(304, 43%, 77%).

Is #DDAADA accessible as text?

On white, #DDAADA has a contrast ratio of 1.94:1 (fails WCAG AA for body text); on black it is 10.84:1 (passes). For text placed on #DDAADA, use black for the best readability.

What is the closest Tailwind color to #DDAADA?

The nearest Tailwind CSS token is pink-300 (#FDA5D5).

What colors go well with #DDAADA?

#DDAADA pairs cleanly with neutrals — cream, taupe, charcoal and cool grays — and with its complementary #ABDEAE. In UI, a softer accent is often easier to use than the exact complement. Explore the harmonies, shades, tints and ready-made palettes for #DDAADA below.

Is #DDAADA good for buttons?

#DDAADA works well for buttons and highlights, but use black text on #DDAADA — white text only reaches 1.94:1, below the 4.5:1 needed for normal-size labels.

Is #DDAADA the same as CSS plum?

No — #DDAADA is not the CSS named color plum, but plum (#DDA0DD) is the closest CSS named color.

#DDAADA Color — HEX, RGB, HSL, Palette & Shades

Palettes built on #DDAADA

Not just a swatch — here's how #DDAADA works with other colors. Named schemes with #DDAADA in its natural role, and a note on why the supporting colors balance it.

Japanese Sand Base · 5 colors

Base #DDAADA Surface #F1E8DC Highlight #F7F0E7 Secondary #BDADA1 Ink #2B2723

Wisteria sets a calm, sun-bleached base here, wrapped in bone and paper off-whites and a soft greige, with a single ink accent for wabi-sabi restraint.

Coastal Morning Lead · 5 colors

Lead #DDAADA Accent #A5C3C5 Surface #E8D6BF Secondary #9AA0A1 Anchor #25334B

Wisteria opens this coastal palette with sea-glass and warm sand alongside it, grounded by driftwood grey and a deep-navy anchor.

Nordic Calm Accent · 5 colors

Accent #DDAADA Secondary #AFB4B9 Surface #F1F2F0 Support #8191A8 Anchor #2F3236

Wisteria keeps this Nordic scheme quiet — cool greys and a soft white around it, a muted-blue support and a charcoal anchor.

Minimal Editorial Surface · 5 colors

Surface #F7F4EF Accent #DDAADA Secondary #F7E4F6 Support #9C9087 Ink #18140F

Wisteria is the single accent in this high-contrast editorial system — set on near-white paper against near-black ink, with a warm grey and a desaturated tint of Wisteria carrying the quiet middle.

Berry & Cream Lead · 5 colors

Lead #DDAADA Surface #F5E6D7 Anchor #5D203D Accent #E6C2C5 Secondary #332B2E

Wisteria sits between cream and a deep berry here, softened by a blush accent and grounded by charcoal.

Build a working theme in the generator →

Color Lab

How #DDAADA actually behaves in design work — read from its OKLCH lightness, chroma and hue, not just its raw numbers. Ten signals to help you decide where this color earns its place.

Warmth 54/100

Neutral

Balanced temperature — flexible, sits between warm and cool schemes.

Softness 67/100

High

Soft and easy on the eye — gentle backdrops, calm surfaces.

Depth 20/100

Very low

Airy and open — recedes, leaves the composition light.

Naturalness 3/100

Very low

Reads engineered rather than organic — synthetic, digital.

Vintage feel 51/100

Moderate

A faint retro warmth without tipping into sepia.

Luxury 27/100

Low

Understated — leans refined without going austere.

Brand distinctiveness 34/100

Low

Recognisable but shares space with nearby hues.

UI accent fit 25/100

Low

Weak as an action color — too pale, too dark or too muted to signal.

Surface fit 55/100

Moderate

Usable as a tinted surface in measured doses.

Print safety 90/100

Very high

Reproduces faithfully in CMYK — safe for packaging and print.

Pairs with #DDAADA

For UI

For branding

For interior

For fashion

People also use #DDAADA with

Thistle Lilac Celadon Gainsboro Byzantium

UI roles & guardrails

Primary action Safe as a filled button with near-black label. AAA

Body text Do not use for body copy on light surfaces. Avoid

Large display Only on dark surfaces. Avoid

Background Pair with #141310 text at 9.6:1. Use

Subtle surface Use #F7F0F6 for cards and hover fills. Tint 80

Avoid beside #DEABC9 — the hue gap is too small to read as intentional. Clash

In real applications

Not a swatch to memorise — a color to build with. Here is #DDAADA at work across the surfaces designers actually ship.

Website / UI

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Dashboard

Revenue

$48.2k ▲ 12%

Brand

AVELINE

Studio

Poster

Nov 14 · 8PM

NIGHT
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Packaging

BLOOM

Botanical Wash

250 ml

Interior

Every model

Export

:root {
  --color-base: #DDAADA;
  --color-base-rgb: 221 170 218;
  --color-base-oklch: oklch(80.0% 0.087 328.3);
  --color-50: #FBF4FA;
  --color-100: #F4E1F3;
  --color-200: #E8C5E5;
  --color-300: #D39CD0;
  --color-400: #BD75B8;
  --color-500: #A0559B;
  --color-600: #7C4678;
  --color-700: #593656;
  --color-800: #3B2639;
  --color-900: #241924;
  --color-on-base: #141310;
}

// tailwind.config.js
colors: {
  wisteria: {
    50: '#FBF4FA',
    100: '#F4E1F3',
    200: '#E8C5E5',
    300: '#D39CD0',
    400: '#BD75B8',
    500: '#A0559B',
    600: '#7C4678',
    700: '#593656',
    800: '#3B2639',
    900: '#241924',
  },
}

$base: #DDAADA;
$base-ink: #141310;
$base-50: #FBF4FA;
$base-100: #F4E1F3;
$base-200: #E8C5E5;
$base-300: #D39CD0;
$base-400: #BD75B8;
$base-500: #A0559B;
$base-600: #7C4678;
$base-700: #593656;
$base-800: #3B2639;
$base-900: #241924;
$base-hover: #C773C2;
$base-subtle: #F3E8F2;

{
    "color": {
        "base": {
            "value": "#DDAADA",
            "type": "color"
        },
        "onBase": {
            "value": "#141310",
            "type": "color"
        },
        "scale": {
            "50": {
                "value": "#FBF4FA",
                "type": "color"
            },
            "100": {
                "value": "#F4E1F3",
                "type": "color"
            },
            "200": {
                "value": "#E8C5E5",
                "type": "color"
            },
            "300": {
                "value": "#D39CD0",
                "type": "color"
            },
            "400": {
                "value": "#BD75B8",
                "type": "color"
            },
            "500": {
                "value": "#A0559B",
                "type": "color"
            },
            "600": {
                "value": "#7C4678",
                "type": "color"
            },
            "700": {
                "value": "#593656",
                "type": "color"
            },
            "800": {
                "value": "#3B2639",
                "type": "color"
            },
            "900": {
                "value": "#241924",
                "type": "color"
            }
        }
    }
}