#DE77EB is a mid-toned, temperate pink. On the Color Lab it reads clean and engineered, bold and ownable. It reproduces cleanly in print.
Not just a swatch — here's how #DE77EB works with other colors. Named schemes with #DE77EB in its natural role, and a note on why the supporting colors balance it.
Heliotrope sits between cream and a deep berry here, softened by a blush accent and grounded by charcoal.
Heliotrope is the vivid signal in this product UI — on a near-black surface with cool white, a slate grey and a lighter tint of Heliotrope.
Heliotrope sets a calm, sun-bleached base here, wrapped in bone and paper off-whites and a soft greige, with a single ink accent for wabi-sabi restraint.
Heliotrope is the single accent in this high-contrast editorial system — set on near-white paper against near-black ink, with a warm grey and a desaturated tint of Heliotrope carrying the quiet middle.
Heliotrope glows at the center of this sunset palette, joined by coral and gold, deepened by a plum anchor and cooled with cream.
How #DE77EB actually behaves in design work — read from its OKLCH lightness, chroma and hue, not just its raw numbers. Ten signals to help you decide where this color earns its place.
Not a swatch to memorise — a color to build with. Here is #DE77EB at work across the surfaces designers actually ship.
:root {
--color-base: #DE77EB;
--color-base-rgb: 222 119 235;
--color-base-oklch: oklch(72.6% 0.192 323.0);
--color-50: #FCF1FE;
--color-100: #F7DBFB;
--color-200: #EDB8F4;
--color-300: #DC88E7;
--color-400: #C85CD6;
--color-500: #AC39BC;
--color-600: #84338F;
--color-700: #5E2A65;
--color-800: #3E1F42;
--color-900: #261529;
--color-on-base: #141310;
}
// tailwind.config.js
colors: {
heliotrope: {
50: '#FCF1FE',
100: '#F7DBFB',
200: '#EDB8F4',
300: '#DC88E7',
400: '#C85CD6',
500: '#AC39BC',
600: '#84338F',
700: '#5E2A65',
800: '#3E1F42',
900: '#261529',
},
}
$base: #DE77EB; $base-ink: #141310; $base-50: #FCF1FE; $base-100: #F7DBFB; $base-200: #EDB8F4; $base-300: #DC88E7; $base-400: #C85CD6; $base-500: #AC39BC; $base-600: #84338F; $base-700: #5E2A65; $base-800: #3E1F42; $base-900: #261529; $base-hover: #CE38E1; $base-subtle: #F2DAF5;
{
"color": {
"base": {
"value": "#DE77EB",
"type": "color"
},
"onBase": {
"value": "#141310",
"type": "color"
},
"scale": {
"50": {
"value": "#FCF1FE",
"type": "color"
},
"100": {
"value": "#F7DBFB",
"type": "color"
},
"200": {
"value": "#EDB8F4",
"type": "color"
},
"300": {
"value": "#DC88E7",
"type": "color"
},
"400": {
"value": "#C85CD6",
"type": "color"
},
"500": {
"value": "#AC39BC",
"type": "color"
},
"600": {
"value": "#84338F",
"type": "color"
},
"700": {
"value": "#5E2A65",
"type": "color"
},
"800": {
"value": "#3E1F42",
"type": "color"
},
"900": {
"value": "#261529",
"type": "color"
}
}
}
}