#E01893 is a mid-toned, warm red. On the Color Lab it reads clean and engineered, bold and ownable. It carries a legible label as a UI accent and sits well as a supporting tone.
Not just a swatch — here's how #E01893 works with other colors. Named schemes with #E01893 in its natural role, and a note on why the supporting colors balance it.
Medium Violet Red glows at the center of this sunset palette, joined by coral and gold, deepened by a plum anchor and cooled with cream.
Medium Violet Red sits between cream and a deep berry here, softened by a blush accent and grounded by charcoal.
Medium Violet Red anchors this café scheme as the warm mid-tone, lifted by latte cream and a muted sage accent and grounded by espresso brown and a warm charcoal.
Medium Violet Red plays the worn-leather lead, deepened by saddle brown and an oxblood anchor, softened by aged cream and cooled by a muted forest green.
Medium Violet Red is the single accent in this high-contrast editorial system — set on near-white paper against near-black ink, with a warm grey and a desaturated tint of Medium Violet Red carrying the quiet middle.
How #E01893 actually behaves in design work — read from its OKLCH lightness, chroma and hue, not just its raw numbers. Ten signals to help you decide where this color earns its place.
Not a swatch to memorise — a color to build with. Here is #E01893 at work across the surfaces designers actually ship.
:root {
--color-base: #E01893;
--color-base-rgb: 224 24 147;
--color-base-oklch: oklch(60.3% 0.241 350.8);
--color-50: #FEF1F9;
--color-100: #FCD9EF;
--color-200: #F7B5DE;
--color-300: #EC83C4;
--color-400: #DC56A9;
--color-500: #C2338B;
--color-600: #932E6D;
--color-700: #68274F;
--color-800: #441D35;
--color-900: #2A1421;
--color-on-base: #141310;
}
// tailwind.config.js
colors: {
medium-violet-red: {
50: '#FEF1F9',
100: '#FCD9EF',
200: '#F7B5DE',
300: '#EC83C4',
400: '#DC56A9',
500: '#C2338B',
600: '#932E6D',
700: '#68274F',
800: '#441D35',
900: '#2A1421',
},
}
$base: #E01893; $base-ink: #141310; $base-50: #FEF1F9; $base-100: #FCD9EF; $base-200: #F7B5DE; $base-300: #EC83C4; $base-400: #DC56A9; $base-500: #C2338B; $base-600: #932E6D; $base-700: #68274F; $base-800: #441D35; $base-900: #2A1421; $base-hover: #B51377; $base-subtle: #F0C0DE;
{
"color": {
"base": {
"value": "#E01893",
"type": "color"
},
"onBase": {
"value": "#141310",
"type": "color"
},
"scale": {
"50": {
"value": "#FEF1F9",
"type": "color"
},
"100": {
"value": "#FCD9EF",
"type": "color"
},
"200": {
"value": "#F7B5DE",
"type": "color"
},
"300": {
"value": "#EC83C4",
"type": "color"
},
"400": {
"value": "#DC56A9",
"type": "color"
},
"500": {
"value": "#C2338B",
"type": "color"
},
"600": {
"value": "#932E6D",
"type": "color"
},
"700": {
"value": "#68274F",
"type": "color"
},
"800": {
"value": "#441D35",
"type": "color"
},
"900": {
"value": "#2A1421",
"type": "color"
}
}
}
}