What color is #E04899?

#E04899 is a medium, vivid pink. In RGB it is rgb(224, 72, 153), and in HSL hsl(328, 71%, 58%).

Is #E04899 accessible as text?

On white, #E04899 has a contrast ratio of 3.78:1 (fails WCAG AA for body text); on black it is 5.56:1 (passes). For text placed on #E04899, use black for the best readability.

What is the closest Tailwind color to #E04899?

The nearest Tailwind CSS token is pink-500 (#F6339A).

What colors go well with #E04899?

#E04899 pairs cleanly with neutrals — cream, taupe, charcoal and cool grays — and with its complementary #48E08F. In UI, a softer accent is often easier to use than the exact complement. Explore the harmonies, shades, tints and ready-made palettes for #E04899 below.

Is #E04899 good for buttons?

#E04899 works well for buttons and highlights, but use black text on #E04899 — white text only reaches 3.78:1, below the 4.5:1 needed for normal-size labels.

Is #E04899 the same as CSS deeppink?

No — #E04899 is not the CSS named color deeppink, but deeppink (#FF1493) is the closest CSS named color.

#E04899 Color — HEX, RGB, HSL, Palette & Shades

Palettes built on #E04899

Not just a swatch — here's how #E04899 works with other colors. Named schemes with #E04899 in its natural role, and a note on why the supporting colors balance it.

Sunset Warmth Glow · 5 colors

Glow #E04899 Secondary #E86D5D Accent #EF993D Anchor #5B3A53 Surface #F5E8D7

Mulberry glows at the center of this sunset palette, joined by coral and gold, deepened by a plum anchor and cooled with cream.

Berry & Cream Lead · 5 colors

Lead #E04899 Surface #F4E6D7 Anchor #5E203B Accent #E6C2C4 Secondary #332B2E

Mulberry sits between cream and a deep berry here, softened by a blush accent and grounded by charcoal.

Japanese Sand Base · 5 colors

Base #E04899 Surface #F1E8DC Highlight #F7F1E7 Secondary #BCAEA0 Ink #2B2723

Mulberry sets a calm, sun-bleached base here, wrapped in bone and paper off-whites and a soft greige, with a single ink accent for wabi-sabi restraint.

Warm Autumn Interior Dominant · 5 colors

Dominant #E04899 Secondary #B9612F Accent #7C7541 Surface #F5EBDD Anchor #3C2922

This palette keeps Mulberry as the dominant warm neutral, balanced by muted terracotta and olive earth tones and grounded by a deep espresso anchor.

Minimal Editorial Surface · 5 colors

Surface #F7F4EF Accent #E04899 Secondary #DBA4BC Support #9C9087 Ink #17140F

Mulberry is the single accent in this high-contrast editorial system — set on near-white paper against near-black ink, with a warm grey and a desaturated tint of Mulberry carrying the quiet middle.

Build a working theme in the generator →

Color Lab

How #E04899 actually behaves in design work — read from its OKLCH lightness, chroma and hue, not just its raw numbers. Ten signals to help you decide where this color earns its place.

Warmth 76/100

Warm

Reads warm and advancing — inviting, energetic, draws the eye forward.

Softness 39/100

Low

Middle-weight — neither delicate nor heavy.

Depth 39/100

Low

Mid depth — usable as an accent or a muted ground.

Naturalness 6/100

Very low

Reads engineered rather than organic — synthetic, digital.

Vintage feel 30/100

Low

A faint retro warmth without tipping into sepia.

Luxury 39/100

Low

Understated — leans refined without going austere.

Brand distinctiveness 78/100

High

Bold and ownable — memorable as a primary brand color.

UI accent fit 70/100

High

Strong interactive accent — visible and can carry a legible label.

Surface fit 21/100

Low

Too saturated or mid-toned for big areas — keep it to accents.

Print safety 78/100

High

Reproduces faithfully in CMYK — safe for packaging and print.

Pairs with #E04899

For UI

For branding

For interior

For fashion

People also use #E04899 with

Orchid Vermilion Emerald Green Gainsboro Eggplant

UI roles & guardrails

Primary action Safe as a filled button with near-black label. AA

Body text Do not use for body copy on light surfaces. Avoid

Large display Fine for headings 24px+ on white. Pass

Background Pair with #141310 text at 4.9:1. Use

Subtle surface Use #F5DFEA for cards and hover fills. Tint 80

Avoid beside #E04866 — the hue gap is too small to read as intentional. Clash

In real applications

Not a swatch to memorise — a color to build with. Here is #E04899 at work across the surfaces designers actually ship.

Website / UI

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Dashboard

Revenue

$48.2k ▲ 12%

Brand

AVELINE

Studio

Poster

Nov 14 · 8PM

NIGHT
MARKET

Packaging

BLOOM

Botanical Wash

250 ml

Interior

Every model

Export

:root {
  --color-base: #E04899;
  --color-base-rgb: 224 72 153;
  --color-base-oklch: oklch(63.7% 0.202 351.6);
  --color-50: #FDF1F8;
  --color-100: #FADBEC;
  --color-200: #F3B9D8;
  --color-300: #E58ABB;
  --color-400: #D45E9D;
  --color-500: #B93C7F;
  --color-600: #8D3564;
  --color-700: #642B49;
  --color-800: #421F32;
  --color-900: #28151F;
  --color-on-base: #141310;
}

// tailwind.config.js
colors: {
  mulberry: {
    50: '#FDF1F8',
    100: '#FADBEC',
    200: '#F3B9D8',
    300: '#E58ABB',
    400: '#D45E9D',
    500: '#B93C7F',
    600: '#8D3564',
    700: '#642B49',
    800: '#421F32',
    900: '#28151F',
  },
}

$base: #E04899;
$base-ink: #141310;
$base-50: #FDF1F8;
$base-100: #FADBEC;
$base-200: #F3B9D8;
$base-300: #E58ABB;
$base-400: #D45E9D;
$base-500: #B93C7F;
$base-600: #8D3564;
$base-700: #642B49;
$base-800: #421F32;
$base-900: #28151F;
$base-hover: #CA227C;
$base-subtle: #F0CEE0;

{
    "color": {
        "base": {
            "value": "#E04899",
            "type": "color"
        },
        "onBase": {
            "value": "#141310",
            "type": "color"
        },
        "scale": {
            "50": {
                "value": "#FDF1F8",
                "type": "color"
            },
            "100": {
                "value": "#FADBEC",
                "type": "color"
            },
            "200": {
                "value": "#F3B9D8",
                "type": "color"
            },
            "300": {
                "value": "#E58ABB",
                "type": "color"
            },
            "400": {
                "value": "#D45E9D",
                "type": "color"
            },
            "500": {
                "value": "#B93C7F",
                "type": "color"
            },
            "600": {
                "value": "#8D3564",
                "type": "color"
            },
            "700": {
                "value": "#642B49",
                "type": "color"
            },
            "800": {
                "value": "#421F32",
                "type": "color"
            },
            "900": {
                "value": "#28151F",
                "type": "color"
            }
        }
    }
}

Palettes built on #E04899

Color Lab

Pairs with #E04899

UI roles & guardrails

In real applications

Scales

Every model

Export