#E04BFA is a mid-toned, temperate magenta. On the Color Lab it reads clean and engineered, bold and ownable. It sits well as a supporting tone.
Not just a swatch — here's how #E04BFA works with other colors. Named schemes with #E04BFA in its natural role, and a note on why the supporting colors balance it.
Heliotrope sits between cream and a deep berry here, softened by a blush accent and grounded by charcoal.
Heliotrope is the vivid signal in this product UI — on a near-black surface with cool white, a slate grey and a lighter tint of Heliotrope.
Heliotrope sets a calm, sun-bleached base here, wrapped in bone and paper off-whites and a soft greige, with a single ink accent for wabi-sabi restraint.
Heliotrope is the single accent in this high-contrast editorial system — set on near-white paper against near-black ink, with a warm grey and a desaturated tint of Heliotrope carrying the quiet middle.
Heliotrope glows at the center of this sunset palette, joined by coral and gold, deepened by a plum anchor and cooled with cream.
How #E04BFA actually behaves in design work — read from its OKLCH lightness, chroma and hue, not just its raw numbers. Ten signals to help you decide where this color earns its place.
Not a swatch to memorise — a color to build with. Here is #E04BFA at work across the surfaces designers actually ship.
:root {
--color-base: #E04BFA;
--color-base-rgb: 224 75 250;
--color-base-oklch: oklch(68.7% 0.265 321.3);
--color-50: #FCF0FE;
--color-100: #F8D8FD;
--color-200: #F0B1FC;
--color-300: #E37AF5;
--color-400: #D04AE8;
--color-500: #B527CE;
--color-600: #8A269C;
--color-700: #62216E;
--color-800: #401A47;
--color-900: #28122B;
--color-on-base: #141310;
}
// tailwind.config.js
colors: {
heliotrope: {
50: '#FCF0FE',
100: '#F8D8FD',
200: '#F0B1FC',
300: '#E37AF5',
400: '#D04AE8',
500: '#B527CE',
600: '#8A269C',
700: '#62216E',
800: '#401A47',
900: '#28122B',
},
}
$base: #E04BFA; $base-ink: #141310; $base-50: #FCF0FE; $base-100: #F8D8FD; $base-200: #F0B1FC; $base-300: #E37AF5; $base-400: #D04AE8; $base-500: #B527CE; $base-600: #8A269C; $base-700: #62216E; $base-800: #401A47; $base-900: #28122B; $base-hover: #D50CF9; $base-subtle: #F1D0F7;
{
"color": {
"base": {
"value": "#E04BFA",
"type": "color"
},
"onBase": {
"value": "#141310",
"type": "color"
},
"scale": {
"50": {
"value": "#FCF0FE",
"type": "color"
},
"100": {
"value": "#F8D8FD",
"type": "color"
},
"200": {
"value": "#F0B1FC",
"type": "color"
},
"300": {
"value": "#E37AF5",
"type": "color"
},
"400": {
"value": "#D04AE8",
"type": "color"
},
"500": {
"value": "#B527CE",
"type": "color"
},
"600": {
"value": "#8A269C",
"type": "color"
},
"700": {
"value": "#62216E",
"type": "color"
},
"800": {
"value": "#401A47",
"type": "color"
},
"900": {
"value": "#28122B",
"type": "color"
}
}
}
}