What color is #E1304E?

#E1304E is a medium, vivid red. In RGB it is rgb(225, 48, 78), and in HSL hsl(350, 75%, 54%).

Is #E1304E accessible as text?

On white, #E1304E has a contrast ratio of 4.44:1 (fails WCAG AA for body text); on black it is 4.73:1 (passes). For text placed on #E1304E, use black for the best readability.

What is the closest Tailwind color to #E1304E?

The nearest Tailwind CSS token is rose-600 (#EC003F).

What colors go well with #E1304E?

#E1304E pairs cleanly with neutrals — cream, taupe, charcoal and cool grays — and with its complementary #32E2C4. In UI, a softer accent is often easier to use than the exact complement. Explore the harmonies, shades, tints and ready-made palettes for #E1304E below.

Is #E1304E good for buttons?

#E1304E works well for buttons and highlights, but use black text on #E1304E — white text only reaches 4.44:1, below the 4.5:1 needed for normal-size labels.

Is #E1304E the same as CSS crimson?

No — #E1304E is not the CSS named color crimson, but crimson (#DC143C) is the closest CSS named color.

#E1304E Color — HEX, RGB, HSL, Palette & Shades

Palettes built on #E1304E

Not just a swatch — here's how #E1304E works with other colors. Named schemes with #E1304E in its natural role, and a note on why the supporting colors balance it.

Sunset Warmth Glow · 5 colors

Glow #E1304E Secondary #E76E56 Accent #EC9B37 Anchor #5C3951 Surface #F5E8D6

Amaranth glows at the center of this sunset palette, joined by coral and gold, deepened by a plum anchor and cooled with cream.

Modern Café Dominant · 5 colors

Dominant #E1304E Anchor #3A2A21 Surface #F1E2D0 Accent #979664 Secondary #3C3833

Amaranth anchors this café scheme as the warm mid-tone, lifted by latte cream and a muted sage accent and grounded by espresso brown and a warm charcoal.

Vintage Leather Lead · 5 colors

Lead #E1304E Secondary #7C4828 Surface #EAD9C0 Accent #434F3A Anchor #5A222F

Amaranth plays the worn-leather lead, deepened by saddle brown and an oxblood anchor, softened by aged cream and cooled by a muted forest green.

Berry & Cream Lead · 5 colors

Lead #E1304E Surface #F3E6D6 Anchor #5F2038 Accent #E6C2C2 Secondary #332B2E

Amaranth sits between cream and a deep berry here, softened by a blush accent and grounded by charcoal.

Minimal Editorial Surface · 5 colors

Surface #F7F4EF Accent #E1304E Secondary #D59899 Support #9B9087 Ink #17140F

Amaranth is the single accent in this high-contrast editorial system — set on near-white paper against near-black ink, with a warm grey and a desaturated tint of Amaranth carrying the quiet middle.

Build a working theme in the generator →

Color Lab

How #E1304E actually behaves in design work — read from its OKLCH lightness, chroma and hue, not just its raw numbers. Ten signals to help you decide where this color earns its place.

Warmth 92/100

Warm

Reads warm and advancing — inviting, energetic, draws the eye forward.

Softness 36/100

Low

Middle-weight — neither delicate nor heavy.

Depth 43/100

Moderate

Mid depth — usable as an accent or a muted ground.

Naturalness 18/100

Very low

Reads engineered rather than organic — synthetic, digital.

Vintage feel 31/100

Low

A faint retro warmth without tipping into sepia.

Luxury 42/100

Moderate

Understated — leans refined without going austere.

Brand distinctiveness 81/100

Very high

Bold and ownable — memorable as a primary brand color.

UI accent fit 76/100

High

Strong interactive accent — visible and can carry a legible label.

Surface fit 17/100

Very low

Too saturated or mid-toned for big areas — keep it to accents.

Print safety 77/100

High

Reproduces faithfully in CMYK — safe for packaging and print.

Pairs with #E1304E

For UI

For branding

For interior

For fashion

People also use #E1304E with

Fuchsia Burnt Sienna Turquoise Gainsboro Taupe

UI roles & guardrails

Primary action Too mid-tone for a filled button — darken for the fill. AA Large

Body text Do not use for body copy on light surfaces. Avoid

Large display Fine for headings 24px+ on white. Pass

Background Pair with white text at 4.4:1. Use

Subtle surface Use #F4DBDF for cards and hover fills. Tint 80

Avoid beside #E24F32 — the hue gap is too small to read as intentional. Clash

In real applications

Not a swatch to memorise — a color to build with. Here is #E1304E at work across the surfaces designers actually ship.

Website / UI

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Dashboard

Revenue

$48.2k ▲ 12%

Brand

AVELINE

Studio

Poster

Nov 14 · 8PM

NIGHT
MARKET

Packaging

BLOOM

Botanical Wash

250 ml

Interior

Every model

Export

:root {
  --color-base: #E1304E;
  --color-base-rgb: 225 48 78;
  --color-base-oklch: oklch(59.8% 0.210 17.8);
  --color-50: #FEF1F3;
  --color-100: #FBDAE0;
  --color-200: #F5B8C2;
  --color-300: #E88797;
  --color-400: #D75B70;
  --color-500: #BC384E;
  --color-600: #903242;
  --color-700: #662933;
  --color-800: #421E24;
  --color-900: #291418;
  --color-on-base: #141310;
}

// tailwind.config.js
colors: {
  amaranth: {
    50: '#FEF1F3',
    100: '#FBDAE0',
    200: '#F5B8C2',
    300: '#E88797',
    400: '#D75B70',
    500: '#BC384E',
    600: '#903242',
    700: '#662933',
    800: '#421E24',
    900: '#291418',
  },
}

$base: #E1304E;
$base-ink: #141310;
$base-50: #FEF1F3;
$base-100: #FBDAE0;
$base-200: #F5B8C2;
$base-300: #E88797;
$base-400: #D75B70;
$base-500: #BC384E;
$base-600: #903242;
$base-700: #662933;
$base-800: #421E24;
$base-900: #291418;
$base-hover: #C11C37;
$base-subtle: #F0C8CE;

{
    "color": {
        "base": {
            "value": "#E1304E",
            "type": "color"
        },
        "onBase": {
            "value": "#141310",
            "type": "color"
        },
        "scale": {
            "50": {
                "value": "#FEF1F3",
                "type": "color"
            },
            "100": {
                "value": "#FBDAE0",
                "type": "color"
            },
            "200": {
                "value": "#F5B8C2",
                "type": "color"
            },
            "300": {
                "value": "#E88797",
                "type": "color"
            },
            "400": {
                "value": "#D75B70",
                "type": "color"
            },
            "500": {
                "value": "#BC384E",
                "type": "color"
            },
            "600": {
                "value": "#903242",
                "type": "color"
            },
            "700": {
                "value": "#662933",
                "type": "color"
            },
            "800": {
                "value": "#421E24",
                "type": "color"
            },
            "900": {
                "value": "#291418",
                "type": "color"
            }
        }
    }
}