#E13751 is a mid-toned, warm red-orange. On the Color Lab it reads bold and ownable. It carries a legible label as a UI accent and reproduces cleanly in print.
Not just a swatch — here's how #E13751 works with other colors. Named schemes with #E13751 in its natural role, and a note on why the supporting colors balance it.
Amaranth glows at the center of this sunset palette, joined by coral and gold, deepened by a plum anchor and cooled with cream.
Amaranth anchors this café scheme as the warm mid-tone, lifted by latte cream and a muted sage accent and grounded by espresso brown and a warm charcoal.
Amaranth plays the worn-leather lead, deepened by saddle brown and an oxblood anchor, softened by aged cream and cooled by a muted forest green.
Amaranth sits between cream and a deep berry here, softened by a blush accent and grounded by charcoal.
Amaranth is the single accent in this high-contrast editorial system — set on near-white paper against near-black ink, with a warm grey and a desaturated tint of Amaranth carrying the quiet middle.
How #E13751 actually behaves in design work — read from its OKLCH lightness, chroma and hue, not just its raw numbers. Ten signals to help you decide where this color earns its place.
Not a swatch to memorise — a color to build with. Here is #E13751 at work across the surfaces designers actually ship.
:root {
--color-base: #E13751;
--color-base-rgb: 225 55 81;
--color-base-oklch: oklch(60.4% 0.205 17.9);
--color-50: #FEF1F3;
--color-100: #FBDBDF;
--color-200: #F4B8C1;
--color-300: #E78896;
--color-400: #D65C6E;
--color-500: #BC394D;
--color-600: #8F3341;
--color-700: #652A32;
--color-800: #421F24;
--color-900: #291518;
--color-on-base: #141310;
}
// tailwind.config.js
colors: {
amaranth: {
50: '#FEF1F3',
100: '#FBDBDF',
200: '#F4B8C1',
300: '#E78896',
400: '#D65C6E',
500: '#BC394D',
600: '#8F3341',
700: '#652A32',
800: '#421F24',
900: '#291518',
},
}
$base: #E13751; $base-ink: #141310; $base-50: #FEF1F3; $base-100: #FBDBDF; $base-200: #F4B8C1; $base-300: #E78896; $base-400: #D65C6E; $base-500: #BC394D; $base-600: #8F3341; $base-700: #652A32; $base-800: #421F24; $base-900: #291518; $base-hover: #C31D36; $base-subtle: #F0C9CF;
{
"color": {
"base": {
"value": "#E13751",
"type": "color"
},
"onBase": {
"value": "#141310",
"type": "color"
},
"scale": {
"50": {
"value": "#FEF1F3",
"type": "color"
},
"100": {
"value": "#FBDBDF",
"type": "color"
},
"200": {
"value": "#F4B8C1",
"type": "color"
},
"300": {
"value": "#E78896",
"type": "color"
},
"400": {
"value": "#D65C6E",
"type": "color"
},
"500": {
"value": "#BC394D",
"type": "color"
},
"600": {
"value": "#8F3341",
"type": "color"
},
"700": {
"value": "#652A32",
"type": "color"
},
"800": {
"value": "#421F24",
"type": "color"
},
"900": {
"value": "#291518",
"type": "color"
}
}
}
}