#E44560 is a mid-toned, warm red-orange. On the Color Lab it reads bold and ownable. It carries a legible label as a UI accent and reproduces cleanly in print.
Not just a swatch — here's how #E44560 works with other colors. Named schemes with #E44560 in its natural role, and a note on why the supporting colors balance it.
Amaranth glows at the center of this sunset palette, joined by coral and gold, deepened by a plum anchor and cooled with cream.
Amaranth sets a calm, sun-bleached base here, wrapped in bone and paper off-whites and a soft greige, with a single ink accent for wabi-sabi restraint.
This palette keeps Amaranth as the dominant warm neutral, balanced by muted terracotta and olive earth tones and grounded by a deep espresso anchor.
Amaranth is the single accent in this high-contrast editorial system — set on near-white paper against near-black ink, with a warm grey and a desaturated tint of Amaranth carrying the quiet middle.
Amaranth carries the depth in this luxury scheme, offset by a brass accent and near-black and held together by a deep neutral and an off-white surface.
How #E44560 actually behaves in design work — read from its OKLCH lightness, chroma and hue, not just its raw numbers. Ten signals to help you decide where this color earns its place.
Not a swatch to memorise — a color to build with. Here is #E44560 at work across the surfaces designers actually ship.
:root {
--color-base: #E44560;
--color-base-rgb: 228 69 96;
--color-base-oklch: oklch(62.4% 0.195 15.2);
--color-50: #FEF1F3;
--color-100: #FBDAE0;
--color-200: #F5B8C2;
--color-300: #E88797;
--color-400: #D75B70;
--color-500: #BC384E;
--color-600: #903242;
--color-700: #662933;
--color-800: #421E24;
--color-900: #291418;
--color-on-base: #141310;
}
// tailwind.config.js
colors: {
amaranth: {
50: '#FEF1F3',
100: '#FBDAE0',
200: '#F5B8C2',
300: '#E88797',
400: '#D75B70',
500: '#BC384E',
600: '#903242',
700: '#662933',
800: '#421E24',
900: '#291418',
},
}
$base: #E44560; $base-ink: #141310; $base-50: #FEF1F3; $base-100: #FBDAE0; $base-200: #F5B8C2; $base-300: #E88797; $base-400: #D75B70; $base-500: #BC384E; $base-600: #903242; $base-700: #662933; $base-800: #421E24; $base-900: #291418; $base-hover: #CF1E3B; $base-subtle: #F1CDD3;
{
"color": {
"base": {
"value": "#E44560",
"type": "color"
},
"onBase": {
"value": "#141310",
"type": "color"
},
"scale": {
"50": {
"value": "#FEF1F3",
"type": "color"
},
"100": {
"value": "#FBDAE0",
"type": "color"
},
"200": {
"value": "#F5B8C2",
"type": "color"
},
"300": {
"value": "#E88797",
"type": "color"
},
"400": {
"value": "#D75B70",
"type": "color"
},
"500": {
"value": "#BC384E",
"type": "color"
},
"600": {
"value": "#903242",
"type": "color"
},
"700": {
"value": "#662933",
"type": "color"
},
"800": {
"value": "#421E24",
"type": "color"
},
"900": {
"value": "#291418",
"type": "color"
}
}
}
}