#E44E80 is a mid-toned, warm red. On the Color Lab it reads clean and engineered, bold and ownable. It carries a legible label as a UI accent and reproduces cleanly in print.
Not just a swatch — here's how #E44E80 works with other colors. Named schemes with #E44E80 in its natural role, and a note on why the supporting colors balance it.
Blush Pink glows at the center of this sunset palette, joined by coral and gold, deepened by a plum anchor and cooled with cream.
Blush Pink sits between cream and a deep berry here, softened by a blush accent and grounded by charcoal.
Blush Pink sets a calm, sun-bleached base here, wrapped in bone and paper off-whites and a soft greige, with a single ink accent for wabi-sabi restraint.
This palette keeps Blush Pink as the dominant warm neutral, balanced by muted terracotta and olive earth tones and grounded by a deep espresso anchor.
Blush Pink is the single accent in this high-contrast editorial system — set on near-white paper against near-black ink, with a warm grey and a desaturated tint of Blush Pink carrying the quiet middle.
How #E44E80 actually behaves in design work — read from its OKLCH lightness, chroma and hue, not just its raw numbers. Ten signals to help you decide where this color earns its place.
Not a swatch to memorise — a color to build with. Here is #E44E80 at work across the surfaces designers actually ship.
:root {
--color-base: #E44E80;
--color-base-rgb: 228 78 128;
--color-base-oklch: oklch(64.2% 0.189 3.7);
--color-50: #FEF1F5;
--color-100: #FBDBE5;
--color-200: #F4B8CC;
--color-300: #E788A8;
--color-400: #D65C85;
--color-500: #BC3965;
--color-600: #8F3352;
--color-700: #652A3D;
--color-800: #421F2B;
--color-900: #29151B;
--color-on-base: #141310;
}
// tailwind.config.js
colors: {
blush-pink: {
50: '#FEF1F5',
100: '#FBDBE5',
200: '#F4B8CC',
300: '#E788A8',
400: '#D65C85',
500: '#BC3965',
600: '#8F3352',
700: '#652A3D',
800: '#421F2B',
900: '#29151B',
},
}
$base: #E44E80; $base-ink: #141310; $base-50: #FEF1F5; $base-100: #FBDBE5; $base-200: #F4B8CC; $base-300: #E788A8; $base-400: #D65C85; $base-500: #BC3965; $base-600: #8F3352; $base-700: #652A3D; $base-800: #421F2B; $base-900: #29151B; $base-hover: #D5205C; $base-subtle: #F2CFDB;
{
"color": {
"base": {
"value": "#E44E80",
"type": "color"
},
"onBase": {
"value": "#141310",
"type": "color"
},
"scale": {
"50": {
"value": "#FEF1F5",
"type": "color"
},
"100": {
"value": "#FBDBE5",
"type": "color"
},
"200": {
"value": "#F4B8CC",
"type": "color"
},
"300": {
"value": "#E788A8",
"type": "color"
},
"400": {
"value": "#D65C85",
"type": "color"
},
"500": {
"value": "#BC3965",
"type": "color"
},
"600": {
"value": "#8F3352",
"type": "color"
},
"700": {
"value": "#652A3D",
"type": "color"
},
"800": {
"value": "#421F2B",
"type": "color"
},
"900": {
"value": "#29151B",
"type": "color"
}
}
}
}