#E5545E is a mid-toned, warm red-orange. On the Color Lab it reads bold and ownable. It carries a legible label as a UI accent and reproduces cleanly in print.
Not just a swatch — here's how #E5545E works with other colors. Named schemes with #E5545E in its natural role, and a note on why the supporting colors balance it.
This palette keeps Indian Red as the dominant warm neutral, balanced by muted terracotta and olive earth tones and grounded by a deep espresso anchor.
Indian Red anchors this café scheme as the warm mid-tone, lifted by latte cream and a muted sage accent and grounded by espresso brown and a warm charcoal.
Indian Red opens this coastal palette with sea-glass and warm sand alongside it, grounded by driftwood grey and a deep-navy anchor.
Indian Red sets a calm, sun-bleached base here, wrapped in bone and paper off-whites and a soft greige, with a single ink accent for wabi-sabi restraint.
Indian Red is the single accent in this high-contrast editorial system — set on near-white paper against near-black ink, with a warm grey and a desaturated tint of Indian Red carrying the quiet middle.
How #E5545E actually behaves in design work — read from its OKLCH lightness, chroma and hue, not just its raw numbers. Ten signals to help you decide where this color earns its place.
Not a swatch to memorise — a color to build with. Here is #E5545E at work across the surfaces designers actually ship.
:root {
--color-base: #E5545E;
--color-base-rgb: 229 84 94;
--color-base-oklch: oklch(64.2% 0.180 19.8);
--color-50: #FEF1F2;
--color-100: #FBDBDD;
--color-200: #F4B8BC;
--color-300: #E7888E;
--color-400: #D65C64;
--color-500: #BC3942;
--color-600: #8F3339;
--color-700: #652A2E;
--color-800: #421F21;
--color-900: #291516;
--color-on-base: #141310;
}
// tailwind.config.js
colors: {
indian-red: {
50: '#FEF1F2',
100: '#FBDBDD',
200: '#F4B8BC',
300: '#E7888E',
400: '#D65C64',
500: '#BC3942',
600: '#8F3339',
700: '#652A2E',
800: '#421F21',
900: '#291516',
},
}
$base: #E5545E; $base-ink: #141310; $base-50: #FEF1F2; $base-100: #FBDBDD; $base-200: #F4B8BC; $base-300: #E7888E; $base-400: #D65C64; $base-500: #BC3942; $base-600: #8F3339; $base-700: #652A2E; $base-800: #421F21; $base-900: #291516; $base-hover: #D9202D; $base-subtle: #F2D0D3;
{
"color": {
"base": {
"value": "#E5545E",
"type": "color"
},
"onBase": {
"value": "#141310",
"type": "color"
},
"scale": {
"50": {
"value": "#FEF1F2",
"type": "color"
},
"100": {
"value": "#FBDBDD",
"type": "color"
},
"200": {
"value": "#F4B8BC",
"type": "color"
},
"300": {
"value": "#E7888E",
"type": "color"
},
"400": {
"value": "#D65C64",
"type": "color"
},
"500": {
"value": "#BC3942",
"type": "color"
},
"600": {
"value": "#8F3339",
"type": "color"
},
"700": {
"value": "#652A2E",
"type": "color"
},
"800": {
"value": "#421F21",
"type": "color"
},
"900": {
"value": "#291516",
"type": "color"
}
}
}
}