#E61B98 is a mid-toned, warm red. On the Color Lab it reads clean and engineered, bold and ownable. It sits well as a supporting tone.
Not just a swatch — here's how #E61B98 works with other colors. Named schemes with #E61B98 in its natural role, and a note on why the supporting colors balance it.
Deep Pink glows at the center of this sunset palette, joined by coral and gold, deepened by a plum anchor and cooled with cream.
Deep Pink sits between cream and a deep berry here, softened by a blush accent and grounded by charcoal.
Deep Pink anchors this café scheme as the warm mid-tone, lifted by latte cream and a muted sage accent and grounded by espresso brown and a warm charcoal.
Deep Pink plays the worn-leather lead, deepened by saddle brown and an oxblood anchor, softened by aged cream and cooled by a muted forest green.
Deep Pink is the single accent in this high-contrast editorial system — set on near-white paper against near-black ink, with a warm grey and a desaturated tint of Deep Pink carrying the quiet middle.
How #E61B98 actually behaves in design work — read from its OKLCH lightness, chroma and hue, not just its raw numbers. Ten signals to help you decide where this color earns its place.
Not a swatch to memorise — a color to build with. Here is #E61B98 at work across the surfaces designers actually ship.
:root {
--color-base: #E61B98;
--color-base-rgb: 230 27 152;
--color-base-oklch: oklch(61.6% 0.246 350.5);
--color-50: #FEF1F9;
--color-100: #FCD9EF;
--color-200: #F7B6DE;
--color-300: #EB84C4;
--color-400: #DB57A8;
--color-500: #C1348B;
--color-600: #932F6D;
--color-700: #68274F;
--color-800: #441D35;
--color-900: #291421;
--color-on-base: #141310;
}
// tailwind.config.js
colors: {
deep-pink: {
50: '#FEF1F9',
100: '#FCD9EF',
200: '#F7B6DE',
300: '#EB84C4',
400: '#DB57A8',
500: '#C1348B',
600: '#932F6D',
700: '#68274F',
800: '#441D35',
900: '#291421',
},
}
$base: #E61B98; $base-ink: #141310; $base-50: #FEF1F9; $base-100: #FCD9EF; $base-200: #F7B6DE; $base-300: #EB84C4; $base-400: #DB57A8; $base-500: #C1348B; $base-600: #932F6D; $base-700: #68274F; $base-800: #441D35; $base-900: #291421; $base-hover: #B81479; $base-subtle: #F0C1DE;
{
"color": {
"base": {
"value": "#E61B98",
"type": "color"
},
"onBase": {
"value": "#141310",
"type": "color"
},
"scale": {
"50": {
"value": "#FEF1F9",
"type": "color"
},
"100": {
"value": "#FCD9EF",
"type": "color"
},
"200": {
"value": "#F7B6DE",
"type": "color"
},
"300": {
"value": "#EB84C4",
"type": "color"
},
"400": {
"value": "#DB57A8",
"type": "color"
},
"500": {
"value": "#C1348B",
"type": "color"
},
"600": {
"value": "#932F6D",
"type": "color"
},
"700": {
"value": "#68274F",
"type": "color"
},
"800": {
"value": "#441D35",
"type": "color"
},
"900": {
"value": "#291421",
"type": "color"
}
}
}
}