What color is #E64098?

#E64098 is a medium, vivid pink. In RGB it is rgb(230, 64, 152), and in HSL hsl(328, 77%, 58%).

Is #E64098 accessible as text?

On white, #E64098 has a contrast ratio of 3.78:1 (fails WCAG AA for body text); on black it is 5.55:1 (passes). For text placed on #E64098, use black for the best readability.

What is the closest Tailwind color to #E64098?

The nearest Tailwind CSS token is pink-500 (#F6339A).

What colors go well with #E64098?

#E64098 pairs cleanly with neutrals — cream, taupe, charcoal and cool grays — and with its complementary #41E68E. In UI, a softer accent is often easier to use than the exact complement. Explore the harmonies, shades, tints and ready-made palettes for #E64098 below.

Is #E64098 good for buttons?

#E64098 works well for buttons and highlights, but use black text on #E64098 — white text only reaches 3.78:1, below the 4.5:1 needed for normal-size labels.

Is #E64098 the same as CSS deeppink?

No — #E64098 is not the CSS named color deeppink, but deeppink (#FF1493) is the closest CSS named color.

#E64098 Color — HEX, RGB, HSL, Palette & Shades

Palettes built on #E64098

Not just a swatch — here's how #E64098 works with other colors. Named schemes with #E64098 in its natural role, and a note on why the supporting colors balance it.

Sunset Warmth Glow · 5 colors

Glow #E64098 Secondary #E86D5D Accent #EF993D Anchor #5B3A53 Surface #F5E8D7

Deep Pink glows at the center of this sunset palette, joined by coral and gold, deepened by a plum anchor and cooled with cream.

Berry & Cream Lead · 5 colors

Lead #E64098 Surface #F4E6D7 Anchor #5E203A Accent #E6C2C4 Secondary #332B2E

Deep Pink sits between cream and a deep berry here, softened by a blush accent and grounded by charcoal.

Japanese Sand Base · 5 colors

Base #E64098 Surface #F1E8DC Highlight #F7F1E7 Secondary #BCAEA0 Ink #2B2723

Deep Pink sets a calm, sun-bleached base here, wrapped in bone and paper off-whites and a soft greige, with a single ink accent for wabi-sabi restraint.

Warm Autumn Interior Dominant · 5 colors

Dominant #E64098 Secondary #B9612F Accent #7C7541 Surface #F5EBDD Anchor #3C2922

This palette keeps Deep Pink as the dominant warm neutral, balanced by muted terracotta and olive earth tones and grounded by a deep espresso anchor.

Minimal Editorial Surface · 5 colors

Surface #F7F4EF Accent #E64098 Secondary #DEA4BC Support #9C9087 Ink #17140F

Deep Pink is the single accent in this high-contrast editorial system — set on near-white paper against near-black ink, with a warm grey and a desaturated tint of Deep Pink carrying the quiet middle.

Build a working theme in the generator →

Color Lab

How #E64098 actually behaves in design work — read from its OKLCH lightness, chroma and hue, not just its raw numbers. Ten signals to help you decide where this color earns its place.

Warmth 77/100

Warm

Reads warm and advancing — inviting, energetic, draws the eye forward.

Softness 38/100

Low

Middle-weight — neither delicate nor heavy.

Depth 39/100

Low

Mid depth — usable as an accent or a muted ground.

Naturalness 4/100

Very low

Reads engineered rather than organic — synthetic, digital.

Vintage feel 25/100

Low

Clean and current — no dusty, aged cast.

Luxury 39/100

Low

Understated — leans refined without going austere.

Brand distinctiveness 83/100

Very high

Bold and ownable — memorable as a primary brand color.

UI accent fit 65/100

High

Strong interactive accent — visible and can carry a legible label.

Surface fit 21/100

Low

Too saturated or mid-toned for big areas — keep it to accents.

Print safety 77/100

High

Reproduces faithfully in CMYK — safe for packaging and print.

Pairs with #E64098

For UI

For branding

For interior

For fashion

People also use #E64098 with

Heliotrope Vermilion Emerald Green Gainsboro Eggplant

UI roles & guardrails

Primary action Safe as a filled button with near-black label. AA

Body text Do not use for body copy on light surfaces. Avoid

Large display Fine for headings 24px+ on white. Pass

Background Pair with #141310 text at 4.9:1. Use

Subtle surface Use #F5DEEA for cards and hover fills. Tint 80

Avoid beside #E64162 — the hue gap is too small to read as intentional. Clash

In real applications

Not a swatch to memorise — a color to build with. Here is #E64098 at work across the surfaces designers actually ship.

Website / UI

Northwind Sign up

Build faster.

A working theme, generated in seconds.

Dashboard

Revenue

$48.2k ▲ 12%

Brand

AVELINE

Studio

Poster

Nov 14 · 8PM

NIGHT
MARKET

Packaging

BLOOM

Botanical Wash

250 ml

Interior

Every model

Export

:root {
  --color-base: #E64098;
  --color-base-rgb: 230 64 152;
  --color-base-oklch: oklch(63.9% 0.216 352.6);
  --color-50: #FEF1F8;
  --color-100: #FBDAEC;
  --color-200: #F5B7D8;
  --color-300: #E986BB;
  --color-400: #D9599D;
  --color-500: #BE377F;
  --color-600: #913164;
  --color-700: #662849;
  --color-800: #431E32;
  --color-900: #29141F;
  --color-on-base: #141310;
}

// tailwind.config.js
colors: {
  deep-pink: {
    50: '#FEF1F8',
    100: '#FBDAEC',
    200: '#F5B7D8',
    300: '#E986BB',
    400: '#D9599D',
    500: '#BE377F',
    600: '#913164',
    700: '#662849',
    800: '#431E32',
    900: '#29141F',
  },
}

$base: #E64098;
$base-ink: #141310;
$base-50: #FEF1F8;
$base-100: #FBDAEC;
$base-200: #F5B7D8;
$base-300: #E986BB;
$base-400: #D9599D;
$base-500: #BE377F;
$base-600: #913164;
$base-700: #662849;
$base-800: #431E32;
$base-900: #29141F;
$base-hover: #D11B7C;
$base-subtle: #F2CCE0;

{
    "color": {
        "base": {
            "value": "#E64098",
            "type": "color"
        },
        "onBase": {
            "value": "#141310",
            "type": "color"
        },
        "scale": {
            "50": {
                "value": "#FEF1F8",
                "type": "color"
            },
            "100": {
                "value": "#FBDAEC",
                "type": "color"
            },
            "200": {
                "value": "#F5B7D8",
                "type": "color"
            },
            "300": {
                "value": "#E986BB",
                "type": "color"
            },
            "400": {
                "value": "#D9599D",
                "type": "color"
            },
            "500": {
                "value": "#BE377F",
                "type": "color"
            },
            "600": {
                "value": "#913164",
                "type": "color"
            },
            "700": {
                "value": "#662849",
                "type": "color"
            },
            "800": {
                "value": "#431E32",
                "type": "color"
            },
            "900": {
                "value": "#29141F",
                "type": "color"
            }
        }
    }
}