#E71DAE is a mid-toned, warm rose. On the Color Lab it reads clean and engineered, bold and ownable. It sits well as a supporting tone.
Not just a swatch — here's how #E71DAE works with other colors. Named schemes with #E71DAE in its natural role, and a note on why the supporting colors balance it.
Deep Pink glows at the center of this sunset palette, joined by coral and gold, deepened by a plum anchor and cooled with cream.
Deep Pink sits between cream and a deep berry here, softened by a blush accent and grounded by charcoal.
Deep Pink sets a calm, sun-bleached base here, wrapped in bone and paper off-whites and a soft greige, with a single ink accent for wabi-sabi restraint.
This palette keeps Deep Pink as the dominant warm neutral, balanced by muted terracotta and olive earth tones and grounded by a deep espresso anchor.
Deep Pink is the single accent in this high-contrast editorial system — set on near-white paper against near-black ink, with a warm grey and a desaturated tint of Deep Pink carrying the quiet middle.
How #E71DAE actually behaves in design work — read from its OKLCH lightness, chroma and hue, not just its raw numbers. Ten signals to help you decide where this color earns its place.
Not a swatch to memorise — a color to build with. Here is #E71DAE at work across the surfaces designers actually ship.
:root {
--color-base: #E71DAE;
--color-base-rgb: 231 29 174;
--color-base-oklch: oklch(62.8% 0.256 343.8);
--color-50: #FEF1FA;
--color-100: #FCD9F2;
--color-200: #F7B5E4;
--color-300: #EC83CE;
--color-400: #DC56B6;
--color-500: #C23399;
--color-600: #932E77;
--color-700: #682756;
--color-800: #441D39;
--color-900: #2A1423;
--color-on-base: #141310;
}
// tailwind.config.js
colors: {
deep-pink: {
50: '#FEF1FA',
100: '#FCD9F2',
200: '#F7B5E4',
300: '#EC83CE',
400: '#DC56B6',
500: '#C23399',
600: '#932E77',
700: '#682756',
800: '#441D39',
900: '#2A1423',
},
}
$base: #E71DAE; $base-ink: #141310; $base-50: #FEF1FA; $base-100: #FCD9F2; $base-200: #F7B5E4; $base-300: #EC83CE; $base-400: #DC56B6; $base-500: #C23399; $base-600: #932E77; $base-700: #682756; $base-800: #441D39; $base-900: #2A1423; $base-hover: #BC148D; $base-subtle: #F1C2E4;
{
"color": {
"base": {
"value": "#E71DAE",
"type": "color"
},
"onBase": {
"value": "#141310",
"type": "color"
},
"scale": {
"50": {
"value": "#FEF1FA",
"type": "color"
},
"100": {
"value": "#FCD9F2",
"type": "color"
},
"200": {
"value": "#F7B5E4",
"type": "color"
},
"300": {
"value": "#EC83CE",
"type": "color"
},
"400": {
"value": "#DC56B6",
"type": "color"
},
"500": {
"value": "#C23399",
"type": "color"
},
"600": {
"value": "#932E77",
"type": "color"
},
"700": {
"value": "#682756",
"type": "color"
},
"800": {
"value": "#441D39",
"type": "color"
},
"900": {
"value": "#2A1423",
"type": "color"
}
}
}
}