What color is #E72EA7?

#E72EA7 is a medium, vivid magenta. In RGB it is rgb(231, 46, 167), and in HSL hsl(321, 79%, 54%).

Is #E72EA7 accessible as text?

On white, #E72EA7 has a contrast ratio of 3.93:1 (fails WCAG AA for body text); on black it is 5.35:1 (passes). For text placed on #E72EA7, use black for the best readability.

What is the closest Tailwind color to #E72EA7?

The nearest Tailwind CSS token is pink-500 (#F6339A).

What colors go well with #E72EA7?

#E72EA7 pairs cleanly with neutrals — cream, taupe, charcoal and cool grays — and with its complementary #2DE66E. In UI, a softer accent is often easier to use than the exact complement. Explore the harmonies, shades, tints and ready-made palettes for #E72EA7 below.

Is #E72EA7 good for buttons?

#E72EA7 works well for buttons and highlights, but use black text on #E72EA7 — white text only reaches 3.93:1, below the 4.5:1 needed for normal-size labels.

Is #E72EA7 the same as CSS deeppink?

No — #E72EA7 is not the CSS named color deeppink, but deeppink (#FF1493) is the closest CSS named color.

#E72EA7 Color — HEX, RGB, HSL, Palette & Shades

Palettes built on #E72EA7

Not just a swatch — here's how #E72EA7 works with other colors. Named schemes with #E72EA7 in its natural role, and a note on why the supporting colors balance it.

Sunset Warmth Glow · 5 colors

Glow #E72EA7 Secondary #E86D5F Accent #EF983E Anchor #5B3A53 Surface #F6E8D7

Deep Pink glows at the center of this sunset palette, joined by coral and gold, deepened by a plum anchor and cooled with cream.

Berry & Cream Lead · 5 colors

Lead #E72EA7 Surface #F4E6D7 Anchor #5E203B Accent #E6C2C4 Secondary #332B2E

Deep Pink sits between cream and a deep berry here, softened by a blush accent and grounded by charcoal.

Japanese Sand Base · 5 colors

Base #E72EA7 Surface #F1E8DC Highlight #F7F1E7 Secondary #BCAEA0 Ink #2B2723

Deep Pink sets a calm, sun-bleached base here, wrapped in bone and paper off-whites and a soft greige, with a single ink accent for wabi-sabi restraint.

Warm Autumn Interior Dominant · 5 colors

Dominant #E72EA7 Secondary #B96030 Accent #7C7541 Surface #F5EBDD Anchor #3C2922

This palette keeps Deep Pink as the dominant warm neutral, balanced by muted terracotta and olive earth tones and grounded by a deep espresso anchor.

Minimal Editorial Surface · 5 colors

Surface #F7F4EF Accent #E72EA7 Secondary #DEA0C0 Support #9C9087 Ink #17140F

Deep Pink is the single accent in this high-contrast editorial system — set on near-white paper against near-black ink, with a warm grey and a desaturated tint of Deep Pink carrying the quiet middle.

Build a working theme in the generator →

Color Lab

How #E72EA7 actually behaves in design work — read from its OKLCH lightness, chroma and hue, not just its raw numbers. Ten signals to help you decide where this color earns its place.

Warmth 72/100

Warm

Reads warm and advancing — inviting, energetic, draws the eye forward.

Softness 34/100

Low

Middle-weight — neither delicate nor heavy.

Depth 40/100

Moderate

Mid depth — usable as an accent or a muted ground.

Naturalness 1/100

Very low

Reads engineered rather than organic — synthetic, digital.

Vintage feel 14/100

Very low

Clean and current — no dusty, aged cast.

Luxury 38/100

Low

Understated — leans refined without going austere.

Brand distinctiveness 93/100

Very high

Bold and ownable — memorable as a primary brand color.

UI accent fit 55/100

Moderate

Workable accent with care around contrast.

Surface fit 20/100

Low

Too saturated or mid-toned for big areas — keep it to accents.

Print safety 74/100

High

Reproduces faithfully in CMYK — safe for packaging and print.

Pairs with #E72EA7

For UI

For branding

For interior

For fashion

People also use #E72EA7 with

Medium Orchid Imperial Red Shamrock Gainsboro Eggplant

UI roles & guardrails

Primary action Safe as a filled button with near-black label. AA

Body text Do not use for body copy on light surfaces. Avoid

Large display Fine for headings 24px+ on white. Pass

Background Pair with #141310 text at 4.7:1. Use

Subtle surface Use #F5DAEC for cards and hover fills. Tint 80

Avoid beside #E62D68 — the hue gap is too small to read as intentional. Clash

In real applications

Not a swatch to memorise — a color to build with. Here is #E72EA7 at work across the surfaces designers actually ship.

Website / UI

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Build faster.

A working theme, generated in seconds.

Dashboard

Revenue

$48.2k ▲ 12%

Brand

AVELINE

Studio

Poster

Nov 14 · 8PM

NIGHT
MARKET

Packaging

BLOOM

Botanical Wash

250 ml

Interior

Every model

Export

:root {
  --color-base: #E72EA7;
  --color-base-rgb: 231 46 167;
  --color-base-oklch: oklch(63.3% 0.241 346.5);
  --color-50: #FEF1F9;
  --color-100: #FCDAF0;
  --color-200: #F6B6E0;
  --color-300: #EB85C7;
  --color-400: #DA58AD;
  --color-500: #C0358F;
  --color-600: #923070;
  --color-700: #672851;
  --color-800: #431D36;
  --color-900: #291422;
  --color-on-base: #141310;
}

// tailwind.config.js
colors: {
  deep-pink: {
    50: '#FEF1F9',
    100: '#FCDAF0',
    200: '#F6B6E0',
    300: '#EB85C7',
    400: '#DA58AD',
    500: '#C0358F',
    600: '#923070',
    700: '#672851',
    800: '#431D36',
    900: '#291422',
  },
}

$base: #E72EA7;
$base-ink: #141310;
$base-50: #FEF1F9;
$base-100: #FCDAF0;
$base-200: #F6B6E0;
$base-300: #EB85C7;
$base-400: #DA58AD;
$base-500: #C0358F;
$base-600: #923070;
$base-700: #672851;
$base-800: #431D36;
$base-900: #291422;
$base-hover: #C51788;
$base-subtle: #F1C7E2;

{
    "color": {
        "base": {
            "value": "#E72EA7",
            "type": "color"
        },
        "onBase": {
            "value": "#141310",
            "type": "color"
        },
        "scale": {
            "50": {
                "value": "#FEF1F9",
                "type": "color"
            },
            "100": {
                "value": "#FCDAF0",
                "type": "color"
            },
            "200": {
                "value": "#F6B6E0",
                "type": "color"
            },
            "300": {
                "value": "#EB85C7",
                "type": "color"
            },
            "400": {
                "value": "#DA58AD",
                "type": "color"
            },
            "500": {
                "value": "#C0358F",
                "type": "color"
            },
            "600": {
                "value": "#923070",
                "type": "color"
            },
            "700": {
                "value": "#672851",
                "type": "color"
            },
            "800": {
                "value": "#431D36",
                "type": "color"
            },
            "900": {
                "value": "#291422",
                "type": "color"
            }
        }
    }
}