What color is #E7488D?

#E7488D is a medium, vivid pink. In RGB it is rgb(231, 72, 141), and in HSL hsl(334, 77%, 59%).

Is #E7488D accessible as text?

On white, #E7488D has a contrast ratio of 3.68:1 (fails WCAG AA for body text); on black it is 5.71:1 (passes). For text placed on #E7488D, use black for the best readability.

What is the closest Tailwind color to #E7488D?

The nearest Tailwind CSS token is pink-500 (#F6339A).

What colors go well with #E7488D?

#E7488D pairs cleanly with neutrals — cream, taupe, charcoal and cool grays — and with its complementary #46E7A1. In UI, a softer accent is often easier to use than the exact complement. Explore the harmonies, shades, tints and ready-made palettes for #E7488D below.

Is #E7488D good for buttons?

#E7488D works well for buttons and highlights, but use black text on #E7488D — white text only reaches 3.68:1, below the 4.5:1 needed for normal-size labels.

Is #E7488D the same as CSS deeppink?

No — #E7488D is not the CSS named color deeppink, but deeppink (#FF1493) is the closest CSS named color.

#E7488D Color — HEX, RGB, HSL, Palette & Shades

Palettes built on #E7488D

Not just a swatch — here's how #E7488D works with other colors. Named schemes with #E7488D in its natural role, and a note on why the supporting colors balance it.

Sunset Warmth Glow · 5 colors

Glow #E7488D Secondary #E86D5C Accent #EE993B Anchor #5B3A52 Surface #F5E8D6

Blush Pink glows at the center of this sunset palette, joined by coral and gold, deepened by a plum anchor and cooled with cream.

Berry & Cream Lead · 5 colors

Lead #E7488D Surface #F4E6D7 Anchor #5E203A Accent #E6C2C3 Secondary #332B2E

Blush Pink sits between cream and a deep berry here, softened by a blush accent and grounded by charcoal.

Japanese Sand Base · 5 colors

Base #E7488D Surface #F1E8DC Highlight #F7F1E7 Secondary #BCAEA0 Ink #2B2723

Blush Pink sets a calm, sun-bleached base here, wrapped in bone and paper off-whites and a soft greige, with a single ink accent for wabi-sabi restraint.

Warm Autumn Interior Dominant · 5 colors

Dominant #E7488D Secondary #B9612D Accent #7B7641 Surface #F5EBDD Anchor #3C2921

This palette keeps Blush Pink as the dominant warm neutral, balanced by muted terracotta and olive earth tones and grounded by a deep espresso anchor.

Minimal Editorial Surface · 5 colors

Surface #F7F4EF Accent #E7488D Secondary #DFA6B8 Support #9C9087 Ink #17140F

Blush Pink is the single accent in this high-contrast editorial system — set on near-white paper against near-black ink, with a warm grey and a desaturated tint of Blush Pink carrying the quiet middle.

Build a working theme in the generator →

Color Lab

How #E7488D actually behaves in design work — read from its OKLCH lightness, chroma and hue, not just its raw numbers. Ten signals to help you decide where this color earns its place.

Warmth 81/100

Warm

Reads warm and advancing — inviting, energetic, draws the eye forward.

Softness 40/100

Low

Middle-weight — neither delicate nor heavy.

Depth 38/100

Low

Mid depth — usable as an accent or a muted ground.

Naturalness 9/100

Very low

Reads engineered rather than organic — synthetic, digital.

Vintage feel 30/100

Low

A faint retro warmth without tipping into sepia.

Luxury 39/100

Low

Understated — leans refined without going austere.

Brand distinctiveness 78/100

High

Bold and ownable — memorable as a primary brand color.

UI accent fit 68/100

High

Strong interactive accent — visible and can carry a legible label.

Surface fit 21/100

Low

Too saturated or mid-toned for big areas — keep it to accents.

Print safety 78/100

High

Reproduces faithfully in CMYK — safe for packaging and print.

Pairs with #E7488D

For UI

For branding

For interior

For fashion

People also use #E7488D with

Heliotrope Cinnabar Medium Aquamarine Gainsboro Eggplant

UI roles & guardrails

Primary action Safe as a filled button with near-black label. AA

Body text Do not use for body copy on light surfaces. Avoid

Large display Fine for headings 24px+ on white. Pass

Background Pair with #141310 text at 5.1:1. Use

Subtle surface Use #F6DEE9 for cards and hover fills. Tint 80

Avoid beside #E74656 — the hue gap is too small to read as intentional. Clash

In real applications

Not a swatch to memorise — a color to build with. Here is #E7488D at work across the surfaces designers actually ship.

Website / UI

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A working theme, generated in seconds.

Dashboard

Revenue

$48.2k ▲ 12%

Brand

AVELINE

Studio

Poster

Nov 14 · 8PM

NIGHT
MARKET

Packaging

BLOOM

Botanical Wash

250 ml

Interior

Every model

Export

:root {
  --color-base: #E7488D;
  --color-base-rgb: 231 72 141;
  --color-base-oklch: oklch(64.4% 0.203 357.9);
  --color-50: #FEF1F6;
  --color-100: #FBDAE8;
  --color-200: #F5B7D2;
  --color-300: #E986B1;
  --color-400: #D95991;
  --color-500: #BE3771;
  --color-600: #91315B;
  --color-700: #662843;
  --color-800: #431E2E;
  --color-900: #29141D;
  --color-on-base: #141310;
}

// tailwind.config.js
colors: {
  blush-pink: {
    50: '#FEF1F6',
    100: '#FBDAE8',
    200: '#F5B7D2',
    300: '#E986B1',
    400: '#D95991',
    500: '#BE3771',
    600: '#91315B',
    700: '#662843',
    800: '#431E2E',
    900: '#29141D',
  },
}

$base: #E7488D;
$base-ink: #141310;
$base-50: #FEF1F6;
$base-100: #FBDAE8;
$base-200: #F5B7D2;
$base-300: #E986B1;
$base-400: #D95991;
$base-500: #BE3771;
$base-600: #91315B;
$base-700: #662843;
$base-800: #431E2E;
$base-900: #29141D;
$base-hover: #D51C6C;
$base-subtle: #F2CDDD;

{
    "color": {
        "base": {
            "value": "#E7488D",
            "type": "color"
        },
        "onBase": {
            "value": "#141310",
            "type": "color"
        },
        "scale": {
            "50": {
                "value": "#FEF1F6",
                "type": "color"
            },
            "100": {
                "value": "#FBDAE8",
                "type": "color"
            },
            "200": {
                "value": "#F5B7D2",
                "type": "color"
            },
            "300": {
                "value": "#E986B1",
                "type": "color"
            },
            "400": {
                "value": "#D95991",
                "type": "color"
            },
            "500": {
                "value": "#BE3771",
                "type": "color"
            },
            "600": {
                "value": "#91315B",
                "type": "color"
            },
            "700": {
                "value": "#662843",
                "type": "color"
            },
            "800": {
                "value": "#431E2E",
                "type": "color"
            },
            "900": {
                "value": "#29141D",
                "type": "color"
            }
        }
    }
}

Palettes built on #E7488D

Color Lab

Pairs with #E7488D

UI roles & guardrails

In real applications

Scales

Every model

Export