What color is #E9381D?

#E9381D is a warm, earthy red-orange. In RGB it is rgb(233, 56, 29), and in HSL hsl(8, 82%, 51%).

Is #E9381D accessible as text?

On white, #E9381D has a contrast ratio of 4.16:1 (fails WCAG AA for body text); on black it is 5.05:1 (passes). For text placed on #E9381D, use black for the best readability.

What is the closest Tailwind color to #E9381D?

The nearest Tailwind CSS token is red-600 (#E7000B).

What colors go well with #E9381D?

#E9381D pairs cleanly with neutrals — cream, taupe, charcoal and cool grays — and with its complementary #1CCDE9. In UI, a softer accent is often easier to use than the exact complement. Explore the harmonies, shades, tints and ready-made palettes for #E9381D below.

Is #E9381D good for buttons?

#E9381D works well for buttons and highlights, but use black text on #E9381D — white text only reaches 4.16:1, below the 4.5:1 needed for normal-size labels.

Is #E9381D the same as CSS red?

No — #E9381D is not the CSS named color red, but red (#FF0000) is the closest CSS named color.

#E9381D Color — HEX, RGB, HSL, Palette & Shades

Palettes built on #E9381D

Not just a swatch — here's how #E9381D works with other colors. Named schemes with #E9381D in its natural role, and a note on why the supporting colors balance it.

Sunset Warmth Glow · 5 colors

Glow #E9381D Secondary #E76F52 Accent #EA9C34 Anchor #5C3950 Surface #F4E8D6

Vermilion glows at the center of this sunset palette, joined by coral and gold, deepened by a plum anchor and cooled with cream.

Modern Café Dominant · 5 colors

Dominant #E9381D Anchor #3A2A20 Surface #F0E2D0 Accent #969665 Secondary #3B3833

Vermilion anchors this café scheme as the warm mid-tone, lifted by latte cream and a muted sage accent and grounded by espresso brown and a warm charcoal.

Vintage Leather Lead · 5 colors

Lead #E9381D Secondary #7B4927 Surface #EAD9C0 Accent #43503A Anchor #5A222E

Vermilion plays the worn-leather lead, deepened by saddle brown and an oxblood anchor, softened by aged cream and cooled by a muted forest green.

Berry & Cream Lead · 5 colors

Lead #E9381D Surface #F3E6D6 Anchor #5F2036 Accent #E6C2C1 Secondary #332B2D

Vermilion sits between cream and a deep berry here, softened by a blush accent and grounded by charcoal.

Minimal Editorial Surface · 5 colors

Surface #F7F4EF Accent #E9381D Secondary #DA9D91 Support #9B9186 Ink #17140F

Vermilion is the single accent in this high-contrast editorial system — set on near-white paper against near-black ink, with a warm grey and a desaturated tint of Vermilion carrying the quiet middle.

Build a working theme in the generator →

Color Lab

How #E9381D actually behaves in design work — read from its OKLCH lightness, chroma and hue, not just its raw numbers. Ten signals to help you decide where this color earns its place.

Warmth 97/100

Warm

Reads warm and advancing — inviting, energetic, draws the eye forward.

Softness 36/100

Low

Middle-weight — neither delicate nor heavy.

Depth 42/100

Moderate

Mid depth — usable as an accent or a muted ground.

Naturalness 22/100

Low

Reads engineered rather than organic — synthetic, digital.

Vintage feel 28/100

Low

A faint retro warmth without tipping into sepia.

Luxury 41/100

Moderate

Understated — leans refined without going austere.

Brand distinctiveness 84/100

Very high

Bold and ownable — memorable as a primary brand color.

UI accent fit 70/100

High

Strong interactive accent — visible and can carry a legible label.

Surface fit 18/100

Very low

Too saturated or mid-toned for big areas — keep it to accents.

Print safety 76/100

High

Reproduces faithfully in CMYK — safe for packaging and print.

Pairs with #E9381D

For UI

For branding

For interior

For fashion

People also use #E9381D with

Rose Honey Lagoon Blue Gainsboro Espresso

UI roles & guardrails

Primary action Too mid-tone for a filled button — darken for the fill. AA Large

Body text Do not use for body copy on light surfaces. Avoid

Large display Fine for headings 24px+ on white. Pass

Background Pair with #141310 text at 4.5:1. Use

Subtle surface Use #F5DBD7 for cards and hover fills. Tint 80

Avoid beside #E97B1C — the hue gap is too small to read as intentional. Clash

In real applications

Not a swatch to memorise — a color to build with. Here is #E9381D at work across the surfaces designers actually ship.

Website / UI

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Dashboard

Revenue

$48.2k ▲ 12%

Brand

AVELINE

Studio

Poster

Nov 14 · 8PM

NIGHT
MARKET

Packaging

BLOOM

Botanical Wash

250 ml

Interior

Every model

Export

:root {
  --color-base: #E9381D;
  --color-base-rgb: 233 56 29;
  --color-base-oklch: oklch(61.2% 0.216 31.6);
  --color-50: #FEF2F0;
  --color-100: #FCDED9;
  --color-200: #F8BEB5;
  --color-300: #ED9183;
  --color-400: #DD6755;
  --color-500: #C34532;
  --color-600: #943B2E;
  --color-700: #692F26;
  --color-800: #44221D;
  --color-900: #2A1614;
  --color-on-base: #141310;
}

// tailwind.config.js
colors: {
  vermilion: {
    50: '#FEF2F0',
    100: '#FCDED9',
    200: '#F8BEB5',
    300: '#ED9183',
    400: '#DD6755',
    500: '#C34532',
    600: '#943B2E',
    700: '#692F26',
    800: '#44221D',
    900: '#2A1614',
  },
}

$base: #E9381D;
$base-ink: #141310;
$base-50: #FEF2F0;
$base-100: #FCDED9;
$base-200: #F8BEB5;
$base-300: #ED9183;
$base-400: #DD6755;
$base-500: #C34532;
$base-600: #943B2E;
$base-700: #692F26;
$base-800: #44221D;
$base-900: #2A1614;
$base-hover: #BD2913;
$base-subtle: #F1C8C2;

{
    "color": {
        "base": {
            "value": "#E9381D",
            "type": "color"
        },
        "onBase": {
            "value": "#141310",
            "type": "color"
        },
        "scale": {
            "50": {
                "value": "#FEF2F0",
                "type": "color"
            },
            "100": {
                "value": "#FCDED9",
                "type": "color"
            },
            "200": {
                "value": "#F8BEB5",
                "type": "color"
            },
            "300": {
                "value": "#ED9183",
                "type": "color"
            },
            "400": {
                "value": "#DD6755",
                "type": "color"
            },
            "500": {
                "value": "#C34532",
                "type": "color"
            },
            "600": {
                "value": "#943B2E",
                "type": "color"
            },
            "700": {
                "value": "#692F26",
                "type": "color"
            },
            "800": {
                "value": "#44221D",
                "type": "color"
            },
            "900": {
                "value": "#2A1614",
                "type": "color"
            }
        }
    }
}