What color is #EA2744?

#EA2744 is a medium, vivid red. In RGB it is rgb(234, 39, 68), and in HSL hsl(351, 82%, 54%).

Is #EA2744 accessible as text?

On white, #EA2744 has a contrast ratio of 4.31:1 (fails WCAG AA for body text); on black it is 4.87:1 (passes). For text placed on #EA2744, use black for the best readability.

What is the closest Tailwind color to #EA2744?

The nearest Tailwind CSS token is rose-600 (#EC003F).

What colors go well with #EA2744?

#EA2744 pairs cleanly with neutrals — cream, taupe, charcoal and cool grays — and with its complementary #2AEACD. In UI, a softer accent is often easier to use than the exact complement. Explore the harmonies, shades, tints and ready-made palettes for #EA2744 below.

Is #EA2744 good for buttons?

#EA2744 works well for buttons and highlights, but use black text on #EA2744 — white text only reaches 4.31:1, below the 4.5:1 needed for normal-size labels.

Is #EA2744 the same as CSS crimson?

No — #EA2744 is not the CSS named color crimson, but crimson (#DC143C) is the closest CSS named color.

#EA2744 Color — HEX, RGB, HSL, Palette & Shades

Palettes built on #EA2744

Not just a swatch — here's how #EA2744 works with other colors. Named schemes with #EA2744 in its natural role, and a note on why the supporting colors balance it.

Sunset Warmth Glow · 5 colors

Glow #EA2744 Secondary #E76E55 Accent #EB9B37 Anchor #5C3951 Surface #F5E8D6

Imperial Red glows at the center of this sunset palette, joined by coral and gold, deepened by a plum anchor and cooled with cream.

Modern Café Dominant · 5 colors

Dominant #EA2744 Anchor #3A2A21 Surface #F1E2D0 Accent #979664 Secondary #3C3833

Imperial Red anchors this café scheme as the warm mid-tone, lifted by latte cream and a muted sage accent and grounded by espresso brown and a warm charcoal.

Vintage Leather Lead · 5 colors

Lead #EA2744 Secondary #7C4928 Surface #EAD9C0 Accent #434F3A Anchor #5A222F

Imperial Red plays the worn-leather lead, deepened by saddle brown and an oxblood anchor, softened by aged cream and cooled by a muted forest green.

Berry & Cream Lead · 5 colors

Lead #EA2744 Surface #F3E6D6 Anchor #5F2037 Accent #E6C2C2 Secondary #332B2E

Imperial Red sits between cream and a deep berry here, softened by a blush accent and grounded by charcoal.

Minimal Editorial Surface · 5 colors

Surface #F7F4EF Accent #EA2744 Secondary #DA9998 Support #9B9087 Ink #17140F

Imperial Red is the single accent in this high-contrast editorial system — set on near-white paper against near-black ink, with a warm grey and a desaturated tint of Imperial Red carrying the quiet middle.

Build a working theme in the generator →

Color Lab

How #EA2744 actually behaves in design work — read from its OKLCH lightness, chroma and hue, not just its raw numbers. Ten signals to help you decide where this color earns its place.

Warmth 94/100

Warm

Reads warm and advancing — inviting, energetic, draws the eye forward.

Softness 35/100

Low

Middle-weight — neither delicate nor heavy.

Depth 43/100

Moderate

Mid depth — usable as an accent or a muted ground.

Naturalness 13/100

Very low

Reads engineered rather than organic — synthetic, digital.

Vintage feel 24/100

Low

Clean and current — no dusty, aged cast.

Luxury 41/100

Moderate

Understated — leans refined without going austere.

Brand distinctiveness 87/100

Very high

Bold and ownable — memorable as a primary brand color.

UI accent fit 68/100

High

Strong interactive accent — visible and can carry a legible label.

Surface fit 18/100

Very low

Too saturated or mid-toned for big areas — keep it to accents.

Print safety 76/100

High

Reproduces faithfully in CMYK — safe for packaging and print.

Pairs with #EA2744

For UI

For branding

For interior

For fashion

People also use #EA2744 with

Fuchsia Princeton Orange Turquoise Gainsboro Taupe

UI roles & guardrails

Primary action Too mid-tone for a filled button — darken for the fill. AA Large

Body text Do not use for body copy on light surfaces. Avoid

Large display Fine for headings 24px+ on white. Pass

Background Pair with #141310 text at 4.3:1. Use

Subtle surface Use #F5DADE for cards and hover fills. Tint 80

Avoid beside #EA4D2A — the hue gap is too small to read as intentional. Clash

In real applications

Not a swatch to memorise — a color to build with. Here is #EA2744 at work across the surfaces designers actually ship.

Website / UI

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Dashboard

Revenue

$48.2k ▲ 12%

Brand

AVELINE

Studio

Poster

Nov 14 · 8PM

NIGHT
MARKET

Packaging

BLOOM

Botanical Wash

250 ml

Interior

Every model

Export

:root {
  --color-base: #EA2744;
  --color-base-rgb: 234 39 68;
  --color-base-oklch: oklch(60.6% 0.224 20.5);
  --color-50: #FEF0F3;
  --color-100: #FCD9DE;
  --color-200: #F8B5BF;
  --color-300: #ED8393;
  --color-400: #DD5569;
  --color-500: #C33248;
  --color-600: #942E3D;
  --color-700: #692630;
  --color-800: #441D23;
  --color-900: #2A1417;
  --color-on-base: #141310;
}

// tailwind.config.js
colors: {
  imperial-red: {
    50: '#FEF0F3',
    100: '#FCD9DE',
    200: '#F8B5BF',
    300: '#ED8393',
    400: '#DD5569',
    500: '#C33248',
    600: '#942E3D',
    700: '#692630',
    800: '#441D23',
    900: '#2A1417',
  },
}

$base: #EA2744;
$base-ink: #141310;
$base-50: #FEF0F3;
$base-100: #FCD9DE;
$base-200: #F8B5BF;
$base-300: #ED8393;
$base-400: #DD5569;
$base-500: #C33248;
$base-600: #942E3D;
$base-700: #692630;
$base-800: #441D23;
$base-900: #2A1417;
$base-hover: #C8142F;
$base-subtle: #F2C6CC;

{
    "color": {
        "base": {
            "value": "#EA2744",
            "type": "color"
        },
        "onBase": {
            "value": "#141310",
            "type": "color"
        },
        "scale": {
            "50": {
                "value": "#FEF0F3",
                "type": "color"
            },
            "100": {
                "value": "#FCD9DE",
                "type": "color"
            },
            "200": {
                "value": "#F8B5BF",
                "type": "color"
            },
            "300": {
                "value": "#ED8393",
                "type": "color"
            },
            "400": {
                "value": "#DD5569",
                "type": "color"
            },
            "500": {
                "value": "#C33248",
                "type": "color"
            },
            "600": {
                "value": "#942E3D",
                "type": "color"
            },
            "700": {
                "value": "#692630",
                "type": "color"
            },
            "800": {
                "value": "#441D23",
                "type": "color"
            },
            "900": {
                "value": "#2A1417",
                "type": "color"
            }
        }
    }
}