#EB12E4 is a mid-toned, temperate pink. On the Color Lab it reads clean and engineered, bold and ownable. It is too muted to lead as a primary accent and sits well as a supporting tone.
Not just a swatch — here's how #EB12E4 works with other colors. Named schemes with #EB12E4 in its natural role, and a note on why the supporting colors balance it.
Magenta glows at the center of this sunset palette, joined by coral and gold, deepened by a plum anchor and cooled with cream.
Magenta sits between cream and a deep berry here, softened by a blush accent and grounded by charcoal.
Magenta sets a calm, sun-bleached base here, wrapped in bone and paper off-whites and a soft greige, with a single ink accent for wabi-sabi restraint.
This palette keeps Magenta as the dominant warm neutral, balanced by muted terracotta and olive earth tones and grounded by a deep espresso anchor.
Magenta is the single accent in this high-contrast editorial system — set on near-white paper against near-black ink, with a warm grey and a desaturated tint of Magenta carrying the quiet middle.
How #EB12E4 actually behaves in design work — read from its OKLCH lightness, chroma and hue, not just its raw numbers. Ten signals to help you decide where this color earns its place.
Not a swatch to memorise — a color to build with. Here is #EB12E4 at work across the surfaces designers actually ship.
:root {
--color-base: #EB12E4;
--color-base-rgb: 235 18 228;
--color-base-oklch: oklch(65.9% 0.295 330.0);
--color-50: #FEF0FE;
--color-100: #FDD8FC;
--color-200: #F9B3F7;
--color-300: #EF80EB;
--color-400: #E052DB;
--color-500: #C62FC1;
--color-600: #962B93;
--color-700: #6A2568;
--color-800: #451C44;
--color-900: #2A1329;
--color-on-base: #141310;
}
// tailwind.config.js
colors: {
magenta: {
50: '#FEF0FE',
100: '#FDD8FC',
200: '#F9B3F7',
300: '#EF80EB',
400: '#E052DB',
500: '#C62FC1',
600: '#962B93',
700: '#6A2568',
800: '#451C44',
900: '#2A1329',
},
}
$base: #EB12E4; $base-ink: #141310; $base-50: #FEF0FE; $base-100: #FDD8FC; $base-200: #F9B3F7; $base-300: #EF80EB; $base-400: #E052DB; $base-500: #C62FC1; $base-600: #962B93; $base-700: #6A2568; $base-800: #451C44; $base-900: #2A1329; $base-hover: #BE0EB8; $base-subtle: #F2C0F0;
{
"color": {
"base": {
"value": "#EB12E4",
"type": "color"
},
"onBase": {
"value": "#141310",
"type": "color"
},
"scale": {
"50": {
"value": "#FEF0FE",
"type": "color"
},
"100": {
"value": "#FDD8FC",
"type": "color"
},
"200": {
"value": "#F9B3F7",
"type": "color"
},
"300": {
"value": "#EF80EB",
"type": "color"
},
"400": {
"value": "#E052DB",
"type": "color"
},
"500": {
"value": "#C62FC1",
"type": "color"
},
"600": {
"value": "#962B93",
"type": "color"
},
"700": {
"value": "#6A2568",
"type": "color"
},
"800": {
"value": "#451C44",
"type": "color"
},
"900": {
"value": "#2A1329",
"type": "color"
}
}
}
}