#EB1B1B is a mid-toned, warm orange. On the Color Lab it reads clean and engineered, bold and ownable. It carries a legible label as a UI accent and sits well as a supporting tone.
Not just a swatch — here's how #EB1B1B works with other colors. Named schemes with #EB1B1B in its natural role, and a note on why the supporting colors balance it.
Imperial Red glows at the center of this sunset palette, joined by coral and gold, deepened by a plum anchor and cooled with cream.
Imperial Red anchors this café scheme as the warm mid-tone, lifted by latte cream and a muted sage accent and grounded by espresso brown and a warm charcoal.
Imperial Red plays the worn-leather lead, deepened by saddle brown and an oxblood anchor, softened by aged cream and cooled by a muted forest green.
Imperial Red sits between cream and a deep berry here, softened by a blush accent and grounded by charcoal.
Imperial Red is the single accent in this high-contrast editorial system — set on near-white paper against near-black ink, with a warm grey and a desaturated tint of Imperial Red carrying the quiet middle.
How #EB1B1B actually behaves in design work — read from its OKLCH lightness, chroma and hue, not just its raw numbers. Ten signals to help you decide where this color earns its place.
Not a swatch to memorise — a color to build with. Here is #EB1B1B at work across the surfaces designers actually ship.
:root {
--color-base: #EB1B1B;
--color-base-rgb: 235 27 27;
--color-base-oklch: oklch(59.8% 0.234 28.2);
--color-50: #FEF0F0;
--color-100: #FDD8D8;
--color-200: #F8B4B4;
--color-300: #EE8181;
--color-400: #DF5353;
--color-500: #C43030;
--color-600: #952D2D;
--color-700: #692525;
--color-800: #451C1C;
--color-900: #2A1313;
--color-on-base: #141310;
}
// tailwind.config.js
colors: {
imperial-red: {
50: '#FEF0F0',
100: '#FDD8D8',
200: '#F8B4B4',
300: '#EE8181',
400: '#DF5353',
500: '#C43030',
600: '#952D2D',
700: '#692525',
800: '#451C1C',
900: '#2A1313',
},
}
$base: #EB1B1B; $base-ink: #141310; $base-50: #FEF0F0; $base-100: #FDD8D8; $base-200: #F8B4B4; $base-300: #EE8181; $base-400: #DF5353; $base-500: #C43030; $base-600: #952D2D; $base-700: #692525; $base-800: #451C1C; $base-900: #2A1313; $base-hover: #BF1111; $base-subtle: #F1C2C2;
{
"color": {
"base": {
"value": "#EB1B1B",
"type": "color"
},
"onBase": {
"value": "#141310",
"type": "color"
},
"scale": {
"50": {
"value": "#FEF0F0",
"type": "color"
},
"100": {
"value": "#FDD8D8",
"type": "color"
},
"200": {
"value": "#F8B4B4",
"type": "color"
},
"300": {
"value": "#EE8181",
"type": "color"
},
"400": {
"value": "#DF5353",
"type": "color"
},
"500": {
"value": "#C43030",
"type": "color"
},
"600": {
"value": "#952D2D",
"type": "color"
},
"700": {
"value": "#692525",
"type": "color"
},
"800": {
"value": "#451C1C",
"type": "color"
},
"900": {
"value": "#2A1313",
"type": "color"
}
}
}
}