#EB2D46 is a mid-toned, warm red-orange. On the Color Lab it reads clean and engineered, bold and ownable. It carries a legible label as a UI accent and sits well as a supporting tone.
Not just a swatch — here's how #EB2D46 works with other colors. Named schemes with #EB2D46 in its natural role, and a note on why the supporting colors balance it.
Imperial Red glows at the center of this sunset palette, joined by coral and gold, deepened by a plum anchor and cooled with cream.
Imperial Red anchors this café scheme as the warm mid-tone, lifted by latte cream and a muted sage accent and grounded by espresso brown and a warm charcoal.
Imperial Red plays the worn-leather lead, deepened by saddle brown and an oxblood anchor, softened by aged cream and cooled by a muted forest green.
Imperial Red sits between cream and a deep berry here, softened by a blush accent and grounded by charcoal.
Imperial Red is the single accent in this high-contrast editorial system — set on near-white paper against near-black ink, with a warm grey and a desaturated tint of Imperial Red carrying the quiet middle.
How #EB2D46 actually behaves in design work — read from its OKLCH lightness, chroma and hue, not just its raw numbers. Ten signals to help you decide where this color earns its place.
Not a swatch to memorise — a color to build with. Here is #EB2D46 at work across the surfaces designers actually ship.
:root {
--color-base: #EB2D46;
--color-base-rgb: 235 45 70;
--color-base-oklch: oklch(61.2% 0.221 20.7);
--color-50: #FEF0F2;
--color-100: #FDD9DD;
--color-200: #F8B4BD;
--color-300: #ED8290;
--color-400: #DE5467;
--color-500: #C33145;
--color-600: #952D3B;
--color-700: #69262F;
--color-800: #441C22;
--color-900: #2A1316;
--color-on-base: #141310;
}
// tailwind.config.js
colors: {
imperial-red: {
50: '#FEF0F2',
100: '#FDD9DD',
200: '#F8B4BD',
300: '#ED8290',
400: '#DE5467',
500: '#C33145',
600: '#952D3B',
700: '#69262F',
800: '#441C22',
900: '#2A1316',
},
}
$base: #EB2D46; $base-ink: #141310; $base-50: #FEF0F2; $base-100: #FDD9DD; $base-200: #F8B4BD; $base-300: #ED8290; $base-400: #DE5467; $base-500: #C33145; $base-600: #952D3B; $base-700: #69262F; $base-800: #441C22; $base-900: #2A1316; $base-hover: #CD132C; $base-subtle: #F2C7CD;
{
"color": {
"base": {
"value": "#EB2D46",
"type": "color"
},
"onBase": {
"value": "#141310",
"type": "color"
},
"scale": {
"50": {
"value": "#FEF0F2",
"type": "color"
},
"100": {
"value": "#FDD9DD",
"type": "color"
},
"200": {
"value": "#F8B4BD",
"type": "color"
},
"300": {
"value": "#ED8290",
"type": "color"
},
"400": {
"value": "#DE5467",
"type": "color"
},
"500": {
"value": "#C33145",
"type": "color"
},
"600": {
"value": "#952D3B",
"type": "color"
},
"700": {
"value": "#69262F",
"type": "color"
},
"800": {
"value": "#441C22",
"type": "color"
},
"900": {
"value": "#2A1316",
"type": "color"
}
}
}
}