Nearest named color: Strawberry
#EB659A
#EB659A
Nearest named
Strawberry
Family
Pink
Lightness
68.7%
Chroma
0.173
Hue angle
357.9°
Temperature
Warm
Contrast on white
3.06:1 · AA Large
Contrast on black
6.07:1 · AA
Web-safe
#FF6699
CSS oklch()
69% 0.17 358

#EB659A is a mid-toned, warm red. On the Color Lab it reads clean and engineered, bold and ownable. It carries a legible label as a UI accent and reproduces cleanly in print.

Palettes built on #EB659A

Not just a swatch — here's how #EB659A works with other colors. Named schemes with #EB659A in its natural role, and a note on why the supporting colors balance it.

Warm Autumn Interior Dominant · 5 colors

This palette keeps Strawberry as the dominant warm neutral, balanced by muted terracotta and olive earth tones and grounded by a deep espresso anchor.

Modern Café Dominant · 5 colors

Strawberry anchors this café scheme as the warm mid-tone, lifted by latte cream and a muted sage accent and grounded by espresso brown and a warm charcoal.

Coastal Morning Lead · 5 colors

Strawberry opens this coastal palette with sea-glass and warm sand alongside it, grounded by driftwood grey and a deep-navy anchor.

Berry & Cream Lead · 5 colors

Strawberry sits between cream and a deep berry here, softened by a blush accent and grounded by charcoal.

Minimal Editorial Surface · 5 colors

Strawberry is the single accent in this high-contrast editorial system — set on near-white paper against near-black ink, with a warm grey and a desaturated tint of Strawberry carrying the quiet middle.

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Color Lab

How #EB659A actually behaves in design work — read from its OKLCH lightness, chroma and hue, not just its raw numbers. Ten signals to help you decide where this color earns its place.

Warmth 81/100
Warm
Reads warm and advancing — inviting, energetic, draws the eye forward.
Softness 46/100
Moderate
Middle-weight — neither delicate nor heavy.
Depth 33/100
Low
Mid depth — usable as an accent or a muted ground.
Naturalness 17/100
Very low
Reads engineered rather than organic — synthetic, digital.
Vintage feel 40/100
Low
A faint retro warmth without tipping into sepia.
Luxury 36/100
Low
Understated — leans refined without going austere.
Brand distinctiveness 67/100
High
Bold and ownable — memorable as a primary brand color.
UI accent fit 63/100
High
Strong interactive accent — visible and can carry a legible label.
Surface fit 25/100
Low
Too saturated or mid-toned for big areas — keep it to accents.
Print safety 81/100
Very high
Reproduces faithfully in CMYK — safe for packaging and print.

Pairs with #EB659A

For UI
For branding
For interior
For fashion
People also use #EB659A with

UI roles & guardrails

Primary action Safe as a filled button with near-black label. AA
Body text Do not use for body copy on light surfaces. Avoid
Large display Fine for headings 24px+ on white. Pass
Background Pair with #141310 text at 6.1:1. Use
Subtle surface Use #F7E4EC for cards and hover fills. Tint 80
Avoid beside #EB666E — the hue gap is too small to read as intentional. Clash

In real applications

Not a swatch to memorise — a color to build with. Here is #EB659A at work across the surfaces designers actually ship.

Website / UI
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Dashboard
Revenue
$48.2k ▲ 12%
Brand
AVELINE
Studio
Poster
Nov 14 · 8PM
NIGHT
MARKET
Packaging
BLOOM
Botanical Wash
250 ml
Interior

Scales

ShadesBase darkened in 10% steps
TintsBase lifted toward white
TonesSaturation removed, lightness held
Monochromatic scaleDesign-system ready, 50–900

Every model

Export

:root {
  --color-base: #EB659A;
  --color-base-rgb: 235 101 154;
  --color-base-oklch: oklch(68.7% 0.173 357.9);
  --color-50: #FEF1F6;
  --color-100: #FBDAE7;
  --color-200: #F5B7D0;
  --color-300: #E986AE;
  --color-400: #D9598C;
  --color-500: #BE376D;
  --color-600: #913157;
  --color-700: #662841;
  --color-800: #431E2D;
  --color-900: #29141D;
  --color-on-base: #141310;
}