Nearest named color: Magenta
#EC28DC
#EC28DC
Nearest named
Magenta
Family
Purple
Lightness
66.3%
Chroma
0.279
Hue angle
332.2°
Temperature
Warm
Contrast on white
3.56:1 · AA Large
Contrast on black
5.22:1 · AA
Web-safe
#FF33CC
CSS oklch()
66% 0.28 332

#EC28DC is a mid-toned, warm pink. On the Color Lab it reads clean and engineered, bold and ownable. It sits well as a supporting tone.

Palettes built on #EC28DC

Not just a swatch — here's how #EC28DC works with other colors. Named schemes with #EC28DC in its natural role, and a note on why the supporting colors balance it.

Sunset Warmth Glow · 5 colors

Magenta glows at the center of this sunset palette, joined by coral and gold, deepened by a plum anchor and cooled with cream.

Berry & Cream Lead · 5 colors

Magenta sits between cream and a deep berry here, softened by a blush accent and grounded by charcoal.

Japanese Sand Base · 5 colors

Magenta sets a calm, sun-bleached base here, wrapped in bone and paper off-whites and a soft greige, with a single ink accent for wabi-sabi restraint.

Warm Autumn Interior Dominant · 5 colors

This palette keeps Magenta as the dominant warm neutral, balanced by muted terracotta and olive earth tones and grounded by a deep espresso anchor.

Minimal Editorial Surface · 5 colors

Magenta is the single accent in this high-contrast editorial system — set on near-white paper against near-black ink, with a warm grey and a desaturated tint of Magenta carrying the quiet middle.

Build a working theme in the generator →

Color Lab

How #EC28DC actually behaves in design work — read from its OKLCH lightness, chroma and hue, not just its raw numbers. Ten signals to help you decide where this color earns its place.

Warmth 61/100
Neutral
Balanced temperature — flexible, sits between warm and cool schemes.
Softness 30/100
Low
Firm and assertive — carries weight and contrast.
Depth 38/100
Low
Mid depth — usable as an accent or a muted ground.
Naturalness 0/100
Very low
Reads engineered rather than organic — synthetic, digital.
Vintage feel 0/100
Very low
Clean and current — no dusty, aged cast.
Luxury 33/100
Low
Understated — leans refined without going austere.
Brand distinctiveness 100/100
Very high
Bold and ownable — memorable as a primary brand color.
UI accent fit 34/100
Low
Workable accent with care around contrast.
Surface fit 23/100
Low
Too saturated or mid-toned for big areas — keep it to accents.
Print safety 69/100
High
Prints close, with a slight loss of vibrancy.

Pairs with #EC28DC

For UI
For branding
For interior
For fashion
People also use #EC28DC with

UI roles & guardrails

Primary action Safe as a filled button with near-black label. AA
Body text Do not use for body copy on light surfaces. Avoid
Large display Fine for headings 24px+ on white. Pass
Background Pair with #141310 text at 5.2:1. Use
Subtle surface Use #F6D9F3 for cards and hover fills. Tint 80
Avoid beside #EC279A — the hue gap is too small to read as intentional. Clash

In real applications

Not a swatch to memorise — a color to build with. Here is #EC28DC at work across the surfaces designers actually ship.

Website / UI
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Dashboard
Revenue
$48.2k ▲ 12%
Brand
AVELINE
Studio
Poster
Nov 14 · 8PM
NIGHT
MARKET
Packaging
BLOOM
Botanical Wash
250 ml
Interior

Scales

ShadesBase darkened in 10% steps
TintsBase lifted toward white
TonesSaturation removed, lightness held
Monochromatic scaleDesign-system ready, 50–900

Every model

Export

:root {
  --color-base: #EC28DC;
  --color-base-rgb: 236 40 220;
  --color-base-oklch: oklch(66.3% 0.279 332.2);
  --color-50: #FEF0FD;
  --color-100: #FDD8FA;
  --color-200: #F8B4F3;
  --color-300: #EE81E5;
  --color-400: #DF53D3;
  --color-500: #C430B8;
  --color-600: #952D8C;
  --color-700: #692564;
  --color-800: #451C41;
  --color-900: #2A1328;
  --color-on-base: #141310;
}