#EC4E93 is a mid-toned, warm red. On the Color Lab it reads clean and engineered, bold and ownable. It carries a legible label as a UI accent and reproduces cleanly in print.
Not just a swatch — here's how #EC4E93 works with other colors. Named schemes with #EC4E93 in its natural role, and a note on why the supporting colors balance it.
Strawberry glows at the center of this sunset palette, joined by coral and gold, deepened by a plum anchor and cooled with cream.
Strawberry sits between cream and a deep berry here, softened by a blush accent and grounded by charcoal.
Strawberry sets a calm, sun-bleached base here, wrapped in bone and paper off-whites and a soft greige, with a single ink accent for wabi-sabi restraint.
This palette keeps Strawberry as the dominant warm neutral, balanced by muted terracotta and olive earth tones and grounded by a deep espresso anchor.
Strawberry is the single accent in this high-contrast editorial system — set on near-white paper against near-black ink, with a warm grey and a desaturated tint of Strawberry carrying the quiet middle.
How #EC4E93 actually behaves in design work — read from its OKLCH lightness, chroma and hue, not just its raw numbers. Ten signals to help you decide where this color earns its place.
Not a swatch to memorise — a color to build with. Here is #EC4E93 at work across the surfaces designers actually ship.
:root {
--color-base: #EC4E93;
--color-base-rgb: 236 78 147;
--color-base-oklch: oklch(66.0% 0.202 357.4);
--color-50: #FEF1F6;
--color-100: #FCD9E8;
--color-200: #F7B5D2;
--color-300: #EC83B1;
--color-400: #DC5690;
--color-500: #C23371;
--color-600: #932E5A;
--color-700: #682743;
--color-800: #441D2E;
--color-900: #2A141D;
--color-on-base: #141310;
}
// tailwind.config.js
colors: {
strawberry: {
50: '#FEF1F6',
100: '#FCD9E8',
200: '#F7B5D2',
300: '#EC83B1',
400: '#DC5690',
500: '#C23371',
600: '#932E5A',
700: '#682743',
800: '#441D2E',
900: '#2A141D',
},
}
$base: #EC4E93; $base-ink: #141310; $base-50: #FEF1F6; $base-100: #FCD9E8; $base-200: #F7B5D2; $base-300: #EC83B1; $base-400: #DC5690; $base-500: #C23371; $base-600: #932E5A; $base-700: #682743; $base-800: #441D2E; $base-900: #2A141D; $base-hover: #E51871; $base-subtle: #F4D0E0;
{
"color": {
"base": {
"value": "#EC4E93",
"type": "color"
},
"onBase": {
"value": "#141310",
"type": "color"
},
"scale": {
"50": {
"value": "#FEF1F6",
"type": "color"
},
"100": {
"value": "#FCD9E8",
"type": "color"
},
"200": {
"value": "#F7B5D2",
"type": "color"
},
"300": {
"value": "#EC83B1",
"type": "color"
},
"400": {
"value": "#DC5690",
"type": "color"
},
"500": {
"value": "#C23371",
"type": "color"
},
"600": {
"value": "#932E5A",
"type": "color"
},
"700": {
"value": "#682743",
"type": "color"
},
"800": {
"value": "#441D2E",
"type": "color"
},
"900": {
"value": "#2A141D",
"type": "color"
}
}
}
}